Anindita Aliyah Utami

Head Of Commercial at Mapan
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Contact Information
us****@****om
(386) 825-5501
Location
Indonesia, ID

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Experience

    • Indonesia
    • Financial Services
    • 300 - 400 Employee
    • Head Of Commercial
      • May 2022 - Present

      Building Individual Fintech Building Individual Fintech

    • Indonesia
    • Technology, Information and Internet
    • 700 & Above Employee
    • Partnership & Business Development GoTo Loyalty
      • Sep 2021 - May 2022

      Building GoTo Loyalty Program Building GoTo Loyalty Program

    • Indonesia
    • Financial Services
    • 100 - 200 Employee
      • Mar 2019 - Sep 2021

      Responsible for driving offline new products to increase the GoPay ubiquity with valuable partners, GO-PARK (Secure Parking Integration), JNE Logistics, XXI, MRT, Bluebird, and other strategic partners

      • Jan 2018 - Mar 2019

      - Part of the pioneer team that launched GoPay offline acceptance. Formulate and execute marketing programs for various merchant types in order to manage GoPay becoming the key partner of merchants in favor of mutual business objectives.- Co-lead GoPay PAYDAY, a nationwide campaign which involved hundreds of merchants, as the most successful user acquisition program.

      • Jan 2017 - Dec 2017

      Grow a 6-month-old GoPay brand as the new payment method of Gojek services

    • United Kingdom
    • Manufacturing
    • 700 & Above Employee
    • Sales and Marketing Management Trainee
      • Oct 2015 - Dec 2016

      Involved on many area of expertise such as field sales (West Java), key account management (Indomaret), trade marketing (Pharma), and marketing (Dettol). Successfully managed the brand activation, in-store promotion, digital activities on the big launching of Dettol Gold. Also contributed in the consumer promo, artwork project, market analysis, and TVC production Involved on many area of expertise such as field sales (West Java), key account management (Indomaret), trade marketing (Pharma), and marketing (Dettol). Successfully managed the brand activation, in-store promotion, digital activities on the big launching of Dettol Gold. Also contributed in the consumer promo, artwork project, market analysis, and TVC production

    • Canada
    • Non-profit Organizations
    • 100 - 200 Employee
    • Associate Director of Marketing
      • Apr 2014 - Jun 2015

      ISES 2015 is a biennial international youth energy conference organised by Student Energy and Institut Teknologi Bandung, which has gathered 800 delegates from 100 countries. Responsible in handling marketing strategy and public relation of ISES 2015. ISES 2015 is a biennial international youth energy conference organised by Student Energy and Institut Teknologi Bandung, which has gathered 800 delegates from 100 countries. Responsible in handling marketing strategy and public relation of ISES 2015.

    • Indonesia
    • Non-profit Organizations
    • 1 - 100 Employee
    • Vice President of External Partnership
      • Mar 2014 - Jun 2015

      Led 35 members of external partnership in handling all partnerships between Satoe Indonesia and another party, such as sponsorship and collaborated event. All the partnerships contribute to develop 3 rural villages in Ciwidey and Pengalengan, Bandung. Led 35 members of external partnership in handling all partnerships between Satoe Indonesia and another party, such as sponsorship and collaborated event. All the partnerships contribute to develop 3 rural villages in Ciwidey and Pengalengan, Bandung.

Education

  • Institut Teknologi Bandung
    Master of Business Administration - MBA, Strategic Marketing Executive SBM ITB & Markplus Institute
    2020 - 2021
  • Institut Teknologi Bandung
    Bachelor’s Degree, Marketing
    2012 - 2015

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