Anik verma

AM - Marketing & Communications at Jaypee Hotels
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Contact Information
us****@****om
(386) 825-5501
Location
South Delhi, Delhi, India, IN
Languages
  • Germa -

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Experience

    • India
    • Hospitality
    • 700 & Above Employee
    • AM - Marketing & Communications
      • Dec 2012 - Present

      Handling Media Relations and Brand Management of Jaypee Group of Hotels. Handling Media Relations and Brand Management of Jaypee Group of Hotels.

    • Marketing Communication Manager
      • Nov 2011 - Present

      Role and Responsibility: PR • Drafting, executing and tracking the PR calendar in line with marketing strategy/calendar of the year to increase brand’s reach to wider audience, increase brand’s visibility through PR means, Increase in quality PR, Brand PR, Values PR, Product PR in all mediums – Print – Business and Lifestyle (National & Vernacular), Electronic, Web and any other. • Active participation in Press Launches/ events, as well as page 3 events. • Tie up with bloggers to promote the brand through blogging on brand, product, events etc. BRAND MARKETING • Communicates/Executes marketing activities and results on a regular basis to ensure integration and global brand and business alignment. Ensures that established processes are communicated and understood by key stakeholders. • Establishes and maintains timelines and processes for regional marketing calendar to ensure effective and timely development and execution of programs within defined budget constraints. • Create and maintain strategic marketing tools for MBU to use in the execution of initiatives at the market level. Show less

    • Hospitality
    • 1 - 100 Employee
    • Assisstant Manager - PR
      • Apr 2011 - Nov 2011

      PR Planning, Media Relation, Corporate Communications, Brand development. PR Planning, Media Relation, Corporate Communications, Brand development.

    • United States
    • Public Relations and Communications Services
    • 700 & Above Employee
    • Sr.Account Executive
      • Feb 2010 - Jun 2011

      Handled PR for Following Brands : Jaypee Hotels, Zippo India, ITC Personal care, Bata Shoes Handled PR for Following Brands : Jaypee Hotels, Zippo India, ITC Personal care, Bata Shoes

Education

  • IMM
    PGDM, Public Relations and Marketing
    2008 - 2010
  • D.A.V School
    12th, Standard
    1989 - 2004

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