Anh Phạm
Head of Brand Communications & Marketing Solutions Dept. at ICOMM Media & Tech., Jsc- Claim this Profile
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English Full professional proficiency
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Vietnamese Native or bilingual proficiency
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Bio
Thy Nguyen
To whom it may concern: I would like to recommend Anh Pham as a candidate for marketing planner/media planner at your organization. Anh was employed in VinID (a member of One Mount Group which is belonged to Vingroup, Masan and Techcombank) since 2019 and he did an excellent job in communication planner position. He has excellent written and verbal communication skills, is extremely organized, can work independently and is able to follow through to ensure that the job gets done. During his tenure at VinID, Anh Pham was responsible for creating concept for communication and promotion campaigns, planning media channels and managing performance of campaigns. Anh Pham was always willing to support other team members in our daily tasks. He is a team player and would make a great asset to any organization.
Vy Anh Nguyen
Anh Pham is a dedicated person who always accepts the new challenge and endures multi-task. Also, he is a great and supportive teammate!!
Thy Nguyen
To whom it may concern: I would like to recommend Anh Pham as a candidate for marketing planner/media planner at your organization. Anh was employed in VinID (a member of One Mount Group which is belonged to Vingroup, Masan and Techcombank) since 2019 and he did an excellent job in communication planner position. He has excellent written and verbal communication skills, is extremely organized, can work independently and is able to follow through to ensure that the job gets done. During his tenure at VinID, Anh Pham was responsible for creating concept for communication and promotion campaigns, planning media channels and managing performance of campaigns. Anh Pham was always willing to support other team members in our daily tasks. He is a team player and would make a great asset to any organization.
Vy Anh Nguyen
Anh Pham is a dedicated person who always accepts the new challenge and endures multi-task. Also, he is a great and supportive teammate!!
Thy Nguyen
To whom it may concern: I would like to recommend Anh Pham as a candidate for marketing planner/media planner at your organization. Anh was employed in VinID (a member of One Mount Group which is belonged to Vingroup, Masan and Techcombank) since 2019 and he did an excellent job in communication planner position. He has excellent written and verbal communication skills, is extremely organized, can work independently and is able to follow through to ensure that the job gets done. During his tenure at VinID, Anh Pham was responsible for creating concept for communication and promotion campaigns, planning media channels and managing performance of campaigns. Anh Pham was always willing to support other team members in our daily tasks. He is a team player and would make a great asset to any organization.
Vy Anh Nguyen
Anh Pham is a dedicated person who always accepts the new challenge and endures multi-task. Also, he is a great and supportive teammate!!
Thy Nguyen
To whom it may concern: I would like to recommend Anh Pham as a candidate for marketing planner/media planner at your organization. Anh was employed in VinID (a member of One Mount Group which is belonged to Vingroup, Masan and Techcombank) since 2019 and he did an excellent job in communication planner position. He has excellent written and verbal communication skills, is extremely organized, can work independently and is able to follow through to ensure that the job gets done. During his tenure at VinID, Anh Pham was responsible for creating concept for communication and promotion campaigns, planning media channels and managing performance of campaigns. Anh Pham was always willing to support other team members in our daily tasks. He is a team player and would make a great asset to any organization.
Vy Anh Nguyen
Anh Pham is a dedicated person who always accepts the new challenge and endures multi-task. Also, he is a great and supportive teammate!!
Experience
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ICOMM Media & Tech., Jsc
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Vietnam
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Information Technology & Services
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1 - 100 Employee
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Head of Brand Communications & Marketing Solutions Dept.
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Feb 2021 - Present
1. External SOW: - Consult, develop, and implement consistent communications - marketing plans - Monitor, report, and manage negative information and communication crises for major clients - Conduct Social Analytics reports, Brand & Campaign Audit, Market research to support the development of communications - marketing, business, and product development strategies for over 20+ clients - Develop disruptive solutions for client's Marketing - Business functions: Customer 360, Brand… Show more 1. External SOW: - Consult, develop, and implement consistent communications - marketing plans - Monitor, report, and manage negative information and communication crises for major clients - Conduct Social Analytics reports, Brand & Campaign Audit, Market research to support the development of communications - marketing, business, and product development strategies for over 20+ clients - Develop disruptive solutions for client's Marketing - Business functions: Customer 360, Brand Tracking Automation System, Social Media Command Center, Leads Extraction, and more - Network with Agencies, KOLs/ Influencers, and media entities to effectively serve clients in brand communications management and crisis resolution scenarios. 2. Internal SOW: Operate a team of 2 experts and 15 specialists with an independent P&Ls Show less 1. External SOW: - Consult, develop, and implement consistent communications - marketing plans - Monitor, report, and manage negative information and communication crises for major clients - Conduct Social Analytics reports, Brand & Campaign Audit, Market research to support the development of communications - marketing, business, and product development strategies for over 20+ clients - Develop disruptive solutions for client's Marketing - Business functions: Customer 360, Brand… Show more 1. External SOW: - Consult, develop, and implement consistent communications - marketing plans - Monitor, report, and manage negative information and communication crises for major clients - Conduct Social Analytics reports, Brand & Campaign Audit, Market research to support the development of communications - marketing, business, and product development strategies for over 20+ clients - Develop disruptive solutions for client's Marketing - Business functions: Customer 360, Brand Tracking Automation System, Social Media Command Center, Leads Extraction, and more - Network with Agencies, KOLs/ Influencers, and media entities to effectively serve clients in brand communications management and crisis resolution scenarios. 2. Internal SOW: Operate a team of 2 experts and 15 specialists with an independent P&Ls Show less
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VinID
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Vietnam
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Software Development
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100 - 200 Employee
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Marketing Communications Specialist
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Dec 2019 - Feb 2021
1. Plan and execute communications activities for VinID Pay e-wallet, which included: - Develop communication plans, messaging, and content strategies for regular and campaign-based activities. - Create ideas for promotional campaigns. - Design marketing materials (images, videos, voice-overs, etc.). - Conduct multi-channel activations and various media materials: OOH advertisements, online advertising, sales kits, TV commercials, viral videos, etc. - Serve as the Communications… Show more 1. Plan and execute communications activities for VinID Pay e-wallet, which included: - Develop communication plans, messaging, and content strategies for regular and campaign-based activities. - Create ideas for promotional campaigns. - Design marketing materials (images, videos, voice-overs, etc.). - Conduct multi-channel activations and various media materials: OOH advertisements, online advertising, sales kits, TV commercials, viral videos, etc. - Serve as the Communications Lead for the "Đi chợ Online" feature launching campaign during the Covid - Serve as the Communications Lead for the launching campaign of Vinshop - a digital transformation solution for the retail and traditional grocery store industry. Show less 1. Plan and execute communications activities for VinID Pay e-wallet, which included: - Develop communication plans, messaging, and content strategies for regular and campaign-based activities. - Create ideas for promotional campaigns. - Design marketing materials (images, videos, voice-overs, etc.). - Conduct multi-channel activations and various media materials: OOH advertisements, online advertising, sales kits, TV commercials, viral videos, etc. - Serve as the Communications… Show more 1. Plan and execute communications activities for VinID Pay e-wallet, which included: - Develop communication plans, messaging, and content strategies for regular and campaign-based activities. - Create ideas for promotional campaigns. - Design marketing materials (images, videos, voice-overs, etc.). - Conduct multi-channel activations and various media materials: OOH advertisements, online advertising, sales kits, TV commercials, viral videos, etc. - Serve as the Communications Lead for the "Đi chợ Online" feature launching campaign during the Covid - Serve as the Communications Lead for the launching campaign of Vinshop - a digital transformation solution for the retail and traditional grocery store industry. Show less
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Admicro
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Vietnam
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Advertising Services
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200 - 300 Employee
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Senior Media Planner
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Oct 2017 - Dec 2019
- Consult, plan, and execute media, communications and marketing campaigns for clients, including creating media plans, media concepts and creative assets,… - Work with over 150 brands and execute 400+ campaigns in 2 years (Samsung, Nestle, Masan, Unilever, Suntory Pepsico, Vingroup,...)
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Senior Product Marketing
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Jun 2017 - Dec 2019
- Work with a team of 15 members: - Develop 46+ digital media products/solutions based on market trends and demands - Consult and serve for 400+ clients/year, contributing to the Branding Product growth milestone of Admicro in 2017 - Q2, 2018 and 2019 - Support product marketing activities as well as internal education (Workshop, Training Sessions,…)
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Marketing Coordinator
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Sep 2016 - Jun 2017
1. Marketing: • Conceive and develop efficient and intuitive marketing strategies. • Organize and oversee public & massive marketing campaigns (Social, PR, Display ads,..) • Support sales by providing sales data, market trends, forecasts, account analyses, new product information. • Prepare marketing reports by collecting, analyzing, and summarizing sales data. 1. Account Management • Organize team (sales, account, planner,...) to support customers (brands). • Supervise… Show more 1. Marketing: • Conceive and develop efficient and intuitive marketing strategies. • Organize and oversee public & massive marketing campaigns (Social, PR, Display ads,..) • Support sales by providing sales data, market trends, forecasts, account analyses, new product information. • Prepare marketing reports by collecting, analyzing, and summarizing sales data. 1. Account Management • Organize team (sales, account, planner,...) to support customers (brands). • Supervise and promote coorperating activities.
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Education
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2012 - 2016
National Economics University (Vietnam)
Bachelor, International Business/Trade/Commerce
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