Digital Marketing Manager

• May 2022 - Present

My role at MAF includes: - Planning and executing marketing campaigns for MAF Finance Group, MAF Leasing and Asset Finance Compared. - PPC Advertising: including Google Ads, Bings Ads and Facebook Ads. - Social media management of 3 different brand accounts across Facebook, Linkedin, Twitter and Instagram.- Website creation and management; the creation of the new www.maffinancegroup.co.uk website through Wordpress and the daily management of the website using SEMrush, Sitebulb, Google analytics and Hotjar.-Website optimisation: SEO audits and keyword optimisation for the website using keywordseverywhere, serpstat and serpbot. Improving the website google and Bing ranking for webpages.- Email marketing: targeted email campaigns and remarketing campaigns using hubspot- CRM management: updating data and creating new data using hubspots CRM facilities. - Monthly digital marketing reports: creating a digital marketing activities report and presenting to the director of marketing and managing director on a monthly basis.- Rebranding: Planning and completing a full rebrand of the company to increase brand image.- Competitor Analysis: using analytics tools to create reports about competitors in different fields, specifically looking at USPs, Pricing matrix, SWOT analysis and PESTLE analysis. Show less

Digital Marketing Executive

• Sep 2020 - May 2022

Marketing Executive

• Jun 2018 - Sep 2020

At SIV I have a key role in the planning, delivery and in-depth analysis of the company's full marketing mix as part of a larger marketing team. My key responsibilities include; management of marketing campaigns through both traditional and digital methods, social media management, scheduling and content creation, email marketing and communications, website content, print collateral and external advertising of products.

Sales Assistant

• Apr 2017 - Jun 2018

• Front of house for reception/bar area at Tapton Golf Club• Serving customers and dealing with any problems that may occur or special requests• Booking golf societies/golf parties • Selling golf equipment/golf membership

Marketing Coordinator

• Jul 2016 - Sep 2017

Marketing Coordinator for Chesterfield FC CT Brief description of the role - • Assistant lead of Primary Stars FA education program • Social media content management for both Facebook and Twitter pages. Use of Facebook business manager and TweetDeck. • Email marketing for upcoming events and sales messages using Mailchimp. • Assistant lead of Primary Stars FA education program • Coaching and planning school/afterschool sessions • Lead booking and marketing officer for 6-week soccer school • Shadowed key management for periods to develop management skills Show less