Experience

Deccan Herald

• India
• Newspaper Publishing
• 100 - 200 Employee

• Senior Brand Manager

  • Apr 2022 - Present

  Bengaluru, Karnataka, India



kitchens@ - Loyal Hospitality Pvt. Ltd

• India
• Technology, Information and Internet
• 100 - 200 Employee

• Marketing Manager

  • Nov 2020 - Apr 2022

  Bengaluru, Karnataka, India • Responsible for brand equity growth and business growth through brand campaigns across Digital & Social, ATL, and BTL • Planning brand spends and budget management, allocation of budgets between channels, efficiencies and tracking, analytics & competitor analysis, monthly, quarterly budgets & performance against the AOP. • Working with Google & Facebook teams, leading media houses and agencies to deploy successful marketing campaigns from ideation to execution. • Work with… Show more • Responsible for brand equity growth and business growth through brand campaigns across Digital & Social, ATL, and BTL • Planning brand spends and budget management, allocation of budgets between channels, efficiencies and tracking, analytics & competitor analysis, monthly, quarterly budgets & performance against the AOP. • Working with Google & Facebook teams, leading media houses and agencies to deploy successful marketing campaigns from ideation to execution. • Work with cross-functional teams including Business, Operations, IT, Legal to define, drive, and launch improvements in the customer experience • Collaborating with influencers to successfully amplify the brand and feature messages on social channels through managing end to end influencer activities Show less



Global Brands Magazine

• United Kingdom
• Media Production
• 1 - 100 Employee

• Digital | Strategy | Analytics | Brand

  • Apr 2019 - May 2020

  London, United Kingdom



Seven Boats Info-System Pvt. Ltd.

• India
• Advertising Services
• 1 - 100 Employee

• Manager - Social Media, SEO, Content & ORM

  • Jan 2018 - Aug 2018

  Kolkata, West Bengal, India



ABP Group

• India
• Newspaper Publishing
• 500 - 600 Employee

• Brand and Marketing

  • Jun 2010 - Aug 2017

  Kolkata Area, India Brand communication, drive consumer connect programmes, digital initiatives, circulation support, managing customer expectations & creating demand for complex solutions,preparing brand plans & activity calendar



Bharti AXA Life Insurance

• India
• Insurance
• 700 & Above Employee

• Marketing Manager

  • Aug 2008 - May 2010

  Kolkata Area, India marketing & branding strategies to improve market share in Eastern India, ATL & BTL activities, marketing support to distribution channels



Emami Ltd

• Consumer Goods
• 700 & Above Employee

• Senior Brand Executive

  • Jul 2005 - Jul 2008

  Kolkata Area, India Marketing & Brand Solutions, ATL/BTL Activities, Marketing Communication and Brand Management,product development & brand awareness & Market Research