Experience

Barry University - Dwayne O. Andreas School of Law

• Higher Education
• 1 - 100 Employee

• Associate Dean, Communications, Public Relations, and Enrollment Marketing

  • Oct 2021 - Present

  • Execute all marketing, content development, advertising, and media endeavors for student recruitment and public relations. • Oversee Admissions and Enrollment Marketing departments, responsible for flow of applications, deposits and metriculation of incoming students. • Direct all internal communications and external marketing content across all social media, websites, and other digital platforms.• Function as public relations liaison with local media organizations; pitch story ideas, facilitate faculty interviews & stories for TV, online, print for local and national media. • Serve in Dean's cabinet of advisors, also advise & assist the dean with speech writing and crisis communications.• Manage all law school advertising, content development via social media and print publications. • Develop and host virtual recruitment events to recruit students. Show less

• Assistant Dean, Communications and Enrollment Marketing

  • Oct 2020 - Oct 2021

• Director of Marketing And Public Relations | Interim Director of Admissions

  • Jan 2016 - Oct 2020

  • Design and execute all law school marketing, content development, advertising and media-related endeavors for recruitment, branding and public relations. • Manage a team and lead the creation of creative marketing content across all social media, website and other digital platforms to spotlight faculty, students and alumni. • Serve as public relations liaison and developed a strong relationship with local media organizations having our faculty featured on television, online and in print. • Script all crisis communications, public relations & speech writing. • Manage all law school digital advertising and print publications (magazines, newsletters etc.) Show less



Drexel University College of Medicine

• United States
• Higher Education
• 700 & Above Employee

• Director, Marketing Content Development - Graduate School of Biomedical Sciences

  • Oct 2014 - Jan 2016

  • Provide strategic direction, management and budgetary resource management for the marketing and recruitment endeavors of the Graduate School at the Drexel University College of Medicine.• Plan, design, develop and measure success for Grad School marketing and communication efforts in support of strategic recruitment.• Develop and oversee creative content across various platforms (websites, video production, online publications, social media, internal and external communication, interactive media, etc.). Show less

• Director, Marketing and Recruitment - Biomedical Graduate Studies

  • Apr 2004 - Sep 2014

  Drexel University College of Medicine, Biomedical Graduate StudiesLead student recruitment for Ph.D. and master’s degree programs for Biomedical Graduate Studies programs by developing and executing marketing strategies, advertising plans and promotional materials.Responsibilities include:• Manage all marketing and recruitment for Biomed.• Serve as an external and internal communications liason.• Design and publish all marketing materials.• Control social media updates via Facebook and Twitter.• Manage all web content throughout all Biomed websites.• Created, design and manage content for BiomedTV video content. • Coordinate the annual Discovery Day, the largest event at DUCOM. Show less



Slack Inc.

• United States
• Retail

• Freelance Writer

  • 2006 - 2011

  Conducted interviews and wrote in-depth cover stories for medical publications designed for oncologists and endocrinologists. Conducted interviews and wrote in-depth cover stories for medical publications designed for oncologists and endocrinologists.



Merion Matters

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Assistant Editor

  • Sep 2001 - Oct 2003

  Developed story ideas, wrote features and news briefs about the medical industry; sold magazine advertisement contracts. Developed story ideas, wrote features and news briefs about the medical industry; sold magazine advertisement contracts.