eCommerce Manager

• Jun 2021 - Present

Sales Manager

• Jan 2019 - May 2021

-Pricing and Promotion: managing prices of over 60.000 SKUs and the promotions on-site, scheduling the activities and proposing the product mix. -Amazon: managing the Merchant account. -Micro-Marketing on site: analysis of the search intent (short and long tails) to propose the best result in the “suggest” for product/brand/category. -Analysis of data or insights to determine industry and consumer trends -Collaborating with buyer and marketing to expand product categories and make forecasts for product demand to ensure the sustainability of inventory Show less

Ecommerce Specialist

• Jul 2017 - Jan 2019

• Back End Process Control: monitoring and ensuring the success of back-end processes and operations • Analyze data or insights to determine industry and consumer trends • Devise long-term development strategies for product categories • Foster trust relationships with vendors to achieve better pricing and quality of services • Place appropriate orders to ensure product availability that meets consumer demands • Determine the positioning of a product category to maximize visibility • Liaise with marketing teams to determine competitive pricing and promotional activities of a product category • Collaborate with buyers and merchandisers to expand product categories • Make forecasts for product demand to ensure the sustainability of inventory • Collaborate with agencies and other vendor partners • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate • Planning and executing all digital marketing campaigns • Problems Management: controlling the smooth running of the activities and resolution of issues. • Continuous Improvement: monitoring, measuring and analyzing the efficiency and effectiveness of eCommerce processes, proposing new methodologies and tools in order to improve the workflow Show less

Consultant

• Feb 2015 - Oct 2016