Experience

PT SANTOS JAYA ABADI (Kapal Api Global)

• Indonesia
• Food and Beverage Services
• 100 - 200 Employee

• Digital Manager

  • Nov 2021 - Present

  Conduct digital marketing activities for brand imaginary and support online commerce Conduct digital marketing activities for brand imaginary and support online commerce



PT Kino Indonesia Tbk

• Indonesia
• Manufacturing
• 700 & Above Employee

• • Jan 2020 - Oct 2021

  - Create and manage strategy campaign and budget allocation for local and international coverage.- Collaborate with several parties to oversee and review campaign performance, such as with content, brand, e-commerce, insight including internal placement team.

• • Jul 2014 - Dec 2019

  - Responsible to support by creating the most appealing 360° strategy campaign for brands in personal care and beverages categories also beauty treatment service. - Being an advisor for strategy campaign in Kino Southeast Asia.- Optimized budget campaign placement- Monitor and review the posted campaigns.- Keep update with the unique and enticing campaign.- Maintain good relationship with local and national media, agencies, and third parties

• • Mar 2013 - Jun 2014

  - Implemented and made recommendation for most appealing brand's campaign plan.- Optimized the effectiveness campaign plan in regards with budgeting allocation.- Review the posted advertisements.- Updated the ongoing activities and issues in media industries - Review and recommend the opportunity of enticing campaign.- Managed research for customer satisfaction and acceptance - Maintained good relationship with local and national media, agencies, and third parties.Category of products : personal care, food and beverage, pharmaceuticals. Show less

• • Aug 2011 - Feb 2013

  - Made recommendation for above the line campaign.- Responsible for the tactics plan implementation (supervision, negotiation, and evaluation).- Monitor and review an enticing campaign method in industry.- Implemented products research for consumer satisfaction. Category of products : personal care, beverage, pharmaceuticals, and toys.

• • Aug 2010 - Jul 2011

  Monthly project improvement for the first 6 months in marketing, product development, and media departments. Then continue the next 6 months to implement and formed a mini launch project for fragrance category.