Brand Associate

• Aug 2022 - Present

Manages all channels of Beach Hut Sunscreen’s digital presence which includes Digital Ads, Social Media Management, E-commerce (Shopify), and Influencer Marketing for all major campaigns and BAU. Manages all channels of Beach Hut Sunscreen’s digital presence which includes Digital Ads, Social Media Management, E-commerce (Shopify), and Influencer Marketing for all major campaigns and BAU.

Performance Marketing Intern

• Feb 2022 - Jun 2022

Marketing Partnerships Intern

• Jul 2021 - Dec 2021

Digital Marketing Intern

• Jul 2021 - Dec 2021

Marketing Intern

• Apr 2021 - Jul 2021

Editorial Intern for Preview.ph

• Mar 2021 - Jul 2021

For Preview Magazine, I was part of the first-ever batch of the Preview Creative Collective Internship Program. Here, we were tasked to: • do in-depth understanding of trends • pitch and produce bi-weekly articles ranging from interviews, press releases, trend reports, etc. • conceptualize and spearhead our own social media campaign Aside from this, I also had the chance to become a correspondent for Netflix’ Move to Heaven and Art Fair Philippines 2021. For Preview Magazine, I was part of the first-ever batch of the Preview Creative Collective Internship Program. Here, we were tasked to: • do in-depth understanding of trends • pitch and produce bi-weekly articles ranging from interviews, press releases, trend reports, etc. • conceptualize and spearhead our own social media campaign Aside from this, I also had the chance to become a correspondent for Netflix’ Move to Heaven and Art Fair Philippines 2021.

Business Cluster Administrative Officer

• Jul 2020 - Jun 2021

As the Business Cluster Administrative Officer, I was tasked to manage and oversee the nine organizations under the Business Cluster and the well-being of their constituents. Aside from this, I was also able to: • Ideate and spearhead various projects and initiatives for the cluster • Lead, manager and deployed the cluster’s own executive team • Facilitate partnerships among other organizations within and outside the university As the Business Cluster Administrative Officer, I was tasked to manage and oversee the nine organizations under the Business Cluster and the well-being of their constituents. Aside from this, I was also able to: • Ideate and spearhead various projects and initiatives for the cluster • Lead, manager and deployed the cluster’s own executive team • Facilitate partnerships among other organizations within and outside the university

Business Applications Manager

• Jul 2020 - Jun 2021

Recruitment and Secretariat Head - Ateneo Enterprise Bazaar 2020

• Aug 2020 - Dec 2020

For this project, I served as Recruitment and Secretariat Head for the organization's first-ever online entrepreneurial bazaar which featured products from the School of Management Business Accelerator (SOMBA) program. This role entailed me to recruit possible concessionaires, closely coordinate with stakeholders (SOMBA thesis groups, school administrators, etc.) and address concerns in an organized and systematic manner. Given that the event planning took place in the midst of the pandemic, the core team and I had the task of efficiently translating a previously on-site event to an online one. Show less

Human Resources Force Officer

• Jun 2020 - Jun 2021

Human Resources Head - Marketing Camp 2021: Transcend

• Aug 2020 - Mar 2021

Public Relations Head - Ateneo Intercollegiate Marketing Seminar 2020

• Aug 2020 - Dec 2020

AIMS 2020 placed a vital role for Public Relations as for the first time, the event would not only be conducted online, but would also be open to college-students nationwide. With that, this role required my team and I to ideate and strategize marketing materials to help garner a wide audience and to reach the target amount of participants. In line with that, I was also tasked to create press release articles/copies which were featured in InquirerPop!, When In Manila, Ambidextr, AstigPH, and SparkUp.This role also allowed me to head my subcore members under the Copywriting and Social Media Live divisions. With that, my partner and I guided our team, conducted trainings and closely monitored their performance. Show less

Force Officer

• May 2019 - May 2020

Promotions Head - Ateneo Intercollegiate Marketing Seminar 2019

• Aug 2019 - Dec 2019

Given that AIMS is a more professional event unlike much of the organization's projects, my job as Promos Head also required me to execute publication materials, collaterals and copies that carried the event's overall professional tone. With that, the team and I had to be mindful and detailed oriented in such a way that we would be able to create marketing materials to attract a wider audience. Aside from this, the team and I planned and executed a shoot for our teaser and promotional video, as well as other non-traditional mediums of advertising the event such as on-site displays and radio announcements. This role also tasked me to head the Partnerships and Ambassadors Division, in which I was tasked to contact notable people from collegiate organizations nationwide to become ambassadors for our event. Show less

Account Management Intern

• Jan 2021 - Mar 2021

As an Accounts Management Intern for Leo Burnett Manila, I was able to venture out from the usual aspects of Marketing that I experienced with my previous internships and my extracurricular activities. As they are the exclusive advertising agency of McDonald's Philippines, I was able to handle and help out in three campaigns, mainly: ・McDonald's Taste of Korea ・Happy Meal (Minions and Doraemon) With that, I was tasked to handle client coordination, end-to-end management for several departments, and overall monitoring of the project. Aside from this, I was also assigned to do copyediting for TupperwareBrands’ May 2021 Brochure. Show less

Multimedia and Episode Producer Trainee

• Aug 2020 - Nov 2020

For this role, I was tasked to collaborate with the in-house team to ideate and execute marketing content for the Mr. and Ms. Chinatown Philippines 2020 pageant. This included conducting interviews with notable Chinese-Filipino individuals and editing these for our various posts. Aside from that, I also various articles for the Chinoy TV website covering the MMCP event, as well as some feature articles with the previous title-holder. Once the event culminated, I was also tasked to create script outlines, episode show guides and show notes for Rise Up With Janeena Chan Episode 1: Beyond the Crown with Nicole Cordoves (Bb. Pilipinas Grand International 2016) and Episode 2: RISE Above the Great Wall with Jacque Yeungtian-Gutierez (Founder & CEO of Happy Skin Cosmetics). Aside from this, we were also tasked to participate in weekly meetings in which we consistently monitored the performance of the podcast so as to ideate more ways on how to boost traction and engagement. Show less

Business Applications Manager

• May 2019 - May 2020

Recruitment and Secretariat Head - Ateneo Enterprise Bazaar

• Jul 2019 - Nov 2019

The Ateneo Enterprise Bazaar is an annual bazaar which features various concessionnaires from and outside Ateneo. As Recruitment and Secretariat Head, I was tasked to contact and recruit concessionaires and to closely coordinate with other departments (Programs, Advertising & Communications, & Programs) to ensure that our vision for the event was aligned.