Experience

ZAG Digital

• Argentina
• Advertising Services
• 1 - 100 Employee

• Digital Marketing

  • Feb 2017 - Present

  - Digital Marketing Strategy- Planning and execution of digital campaigns - Digital Marketing Strategy- Planning and execution of digital campaigns



Mediacom

• Tunisia
• IT System Design Services
• 1 - 100 Employee

• Digital Planning - Account Director

  • Feb 2010 - Jan 2017

  Strategy and Digital Planning- Understanding of client's business goals and marketing objectives to translate them to media objectives/strategies.- Development of strategic media recommendations- Development digital media campaigns.- Development and negotiation of all media buys.- Oversee long term partnerships with media companies.Lead Account Management Team- Supervision advice in all day-to-day planning and buying activities.- Supervision and monitoring of media buys implementation.



Zed Digital

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Online Media Manager

  • Aug 2008 - Feb 2010

  Responsible for online media planning and buying activities for Zed regional clients such us Hewlett Packard, Kodak, Qantas and LÓreal. Vast experience in branding and performance based campaigns. Responsible for online media planning and buying activities for Zed regional clients such us Hewlett Packard, Kodak, Qantas and LÓreal. Vast experience in branding and performance based campaigns.



MercadoLibre.com

• Brazil
• Business Consulting and Services
• 1 - 100 Employee

• Strategic Partners Manager

  • Mar 2008 - Aug 2008

  Responsible for Online Media planning and Media buying activities.Campaign management & deployment. Performance analysis and optimizations. Development of Online Marketing Strategies. Responsible for Online Media planning and Media buying activities.Campaign management & deployment. Performance analysis and optimizations. Development of Online Marketing Strategies.



Latin3

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Media Planner

  • Mar 2007 - Feb 2008

  Strategic planning, forecasting and analysis for Dell’s Online Campaign in Latin America & Brazil. Media buying. Fluent relationship with main Media Vendors. Budget control, follow up & optimizations. Demand generation & benchmark analysis. Proposals for global marketing actions and strategies. Strategic planning, forecasting and analysis for Dell’s Online Campaign in Latin America & Brazil. Media buying. Fluent relationship with main Media Vendors. Budget control, follow up & optimizations. Demand generation & benchmark analysis. Proposals for global marketing actions and strategies.



Impsat Fiber Networks

• Telecommunications
• 1 - 100 Employee

• Product & Marketing Analyst

  • Mar 2003 - Mar 2007

  Regional Budget & Business plan deployment for Datacenter's Unit.Deviation analysis and corrective plan development. Performance & profitability analysis. New investment opportunities analysis. Pricing structures modeling. Regional Budget & Business plan deployment for Datacenter's Unit.Deviation analysis and corrective plan development. Performance & profitability analysis. New investment opportunities analysis. Pricing structures modeling.