Marketing Manager

• Sep 2022 - Present

Global Marketing Manager

• Feb 2022 - Aug 2022

Global Marketing Coordinator

• Feb 2021 - Jan 2022

Regional Marketing Coordinator

• Jun 2019 - Jan 2021

Marketing Team Leader

• Apr 2019 - Jun 2019

Senior Marketing Analyst

• Feb 2019 - Apr 2019

Product Manager

• Feb 2018 - Feb 2019

Responsible for Mobile Development Products for the Latam and India region: - Lead and manage the different product teams in the region. - Achieve compliance with the specific objectives of the area and the company. - Create proposals focused on the sale of the product in each region. - Manage and coordinate the production of Premium content for mobile portals and apps. - Create strategies and content proposals for social networks. - Create marketing strategies and product roadmap. - Create content proposals for influencers. - Planning, analysis of the campaign and preparation of reports and management reports. - Analysis of the performance and results of the products with detailed monthly and weekly reports. - Monitoring of projects focused on UX and CX. - Update and Upgrade of products and contents. Show less

Campaign Analyst

• Nov 2014 - Feb 2018

- Implementation, optimization and performance of campaings in adserver (e-Planning, Smart AdServer, DoubleClick). - Monitoring and control of advertising campaigns. - Identify and communicate any issues related to creative and campaigns. - Administration of the adservers, create and update new formats, creation of guidelines and new advertising spaces. - Experience in multiple Ad Formats (rich media, mobile, native, high impact, standard IAB) - Ensure creative is in compliance with ad policies and publication specifications. - Recommend campaign tracking setup with internal teams. - Debug and troubleshoot issues with campaign delivery, performance, and discrepancies. - Provide technical support and interact with media/account/production team and partners. - Manage day-to-day client interaction. - Identify process inefficiencies and ways to improve operations workflow. - Be a subject matter expert for the agency on Ad Servers. - Perform QA for all campaigns that go live. Show less

Creative Copy Writter

• Oct 2010 - Oct 2014

Develop creative concepts for web campaigns, sites and microsites. Content editor, community manager, Look & feel for social networks, websites, landingpages, newsletters, banners. Accounts | ¿Cuánta Energía Tienes?, Odebretch, Ingenimundi, Farmacity, Talent Square, Revista Genios (Clarín), Deautos.com, Liceo Británico, Amadeus, Aspen Hotels, Diamond, Cuanta energía tienes (GDF Suez), Minera Alumbrera, Pal Caribe, Revista Shop (Clarín), Villa del Sur. Develop creative concepts for web campaigns, sites and microsites. Content editor, community manager, Look & feel for social networks, websites, landingpages, newsletters, banners. Accounts | ¿Cuánta Energía Tienes?, Odebretch, Ingenimundi, Farmacity, Talent Square, Revista Genios (Clarín), Deautos.com, Liceo Británico, Amadeus, Aspen Hotels, Diamond, Cuanta energía tienes (GDF Suez), Minera Alumbrera, Pal Caribe, Revista Shop (Clarín), Villa del Sur.

Marketing Comunications

• Mar 2010 - Oct 2010

- Management and development of brand and internal and external communication. - Image and corporate communications. - Online and offline advertising and promotions. - Social media. - Digital marketing - Management and development of brand and internal and external communication. - Image and corporate communications. - Online and offline advertising and promotions. - Social media. - Digital marketing

Marketing Executive

• Jun 2009 - Dec 2009

Planning of Strategies, Project Management, Creating budgets, managing clients, verifying production processes, supervising deliveries, mediating between client, agency and creative department, organizing the daily tasks of the work team. Accounts| Policía Nacional de Colombia - Fuerza Aérea Colombiana - Agencia Logística de las Fuerzas Militares de Colombia - Dirección Nacional de Carabineros - Policía Nacional de Colombia - Bigtoys Aprilia Colombia - Zona franca Panamericana – MSI – Proinbal - Praise Comunicaciones Show less

Web Project Manager

• Dec 2008 - Apr 2009

Direct the web department and the projects in charge, make the graphic proposals to present to the client, to program the websites. To realize budget of costs of web development, websites, multimedia, hosting and domain and graphic design. Accounts| Cassa creativa, Escuela de carabineros, Casa Hotel Boyacá Real, Di basher, Gluferv Constructores, Visual Market Colombia, The Brandy Store, Grupo C cinco. Direct the web department and the projects in charge, make the graphic proposals to present to the client, to program the websites. To realize budget of costs of web development, websites, multimedia, hosting and domain and graphic design. Accounts| Cassa creativa, Escuela de carabineros, Casa Hotel Boyacá Real, Di basher, Gluferv Constructores, Visual Market Colombia, The Brandy Store, Grupo C cinco.

GRAPHIC DESIGN AND WEB DEVELOPMET

• Jan 2008 - Nov 2008

Design web proposals, program sites in html and php, create banners, make contact forms, manage content under the joomla and mambo platform, schedule templates for joomla platforms. Design web proposals, program sites in html and php, create banners, make contact forms, manage content under the joomla and mambo platform, schedule templates for joomla platforms.

Web Content Manager

• Jun 2006 - 2007

Manage daily websites under the joomla platform, make banners proposals, style correction, manage user accounts, develop newsletters to send to users. CMS: Joomla, Wordpress, drupal. Manage daily websites under the joomla platform, make banners proposals, style correction, manage user accounts, develop newsletters to send to users. CMS: Joomla, Wordpress, drupal.