Experience

Craftsmen Industries, Inc.

• United States
• Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Mar 2023 - Present

  St Charles, MO



Acumen Consulting

• Germany
• Business Consulting and Services

• Marketing/Communications Specialist

  • Apr 2020 - Present

  Richmond Heights, Missouri, United States - Prepared multi-channel marketing plans for internal and external clients, including digital marketing (organic, paid, email, social), direct mail, print collateral, promotional items, and presentations. - Designed and maintained WordPress websites for Acumen and 18 clients, using technical expertise and understanding of buyer psychology to attain successful results. - Analyzed data from digital campaigns and reported to clients with solutions for improvement. - Utilized project… Show more - Prepared multi-channel marketing plans for internal and external clients, including digital marketing (organic, paid, email, social), direct mail, print collateral, promotional items, and presentations. - Designed and maintained WordPress websites for Acumen and 18 clients, using technical expertise and understanding of buyer psychology to attain successful results. - Analyzed data from digital campaigns and reported to clients with solutions for improvement. - Utilized project management skills to complete projects on time and under budget. - Designed graphics for digital and print using Adobe Creative Suite (Illustrator, InDesign, Photoshop). Show less



Advance Solutions

• Business Consulting and Services
• 1 - 100 Employee

• Director of Marketing

  • May 2018 - Aug 2019

  Saint Louis, Missouri - Prepared multi-channel marketing plans including digital marketing (email, social), direct mail, print collateral, and presentations. - Executed marketing campaigns from concept to completion. - Utilized project management skills and software to complete projects on time and under budget. - Designed graphics for digital and print using Adobe Creative Suite (Illustrator, Photoshop, InDesign) - Analyzed data from digital campaigns and presented solutions for improvement. -… Show more - Prepared multi-channel marketing plans including digital marketing (email, social), direct mail, print collateral, and presentations. - Executed marketing campaigns from concept to completion. - Utilized project management skills and software to complete projects on time and under budget. - Designed graphics for digital and print using Adobe Creative Suite (Illustrator, Photoshop, InDesign) - Analyzed data from digital campaigns and presented solutions for improvement. - Designed and maintained WordPress website. Show less



Lemay Chamber of Commerce

• United States
• Civic and Social Organizations
• 1 - 100 Employee

• Executive Director

  • May 2012 - Apr 2018

  744 Lemay Ferry Rd., St. Louis, MO 63125 - Developed and implemented strategies to achieve the mission and goals, as well as the overall management and operation of the organization. - Led the development of, and successfully executed, a 5-year strategic plan. - Grew membership from 200 to over 300 businesses and organizations using relationship-based sales, strategic marketing campaigns, engaging communications, fun events, and an inviting atmosphere. - Coordinated services for over 300 member businesses and… Show more - Developed and implemented strategies to achieve the mission and goals, as well as the overall management and operation of the organization. - Led the development of, and successfully executed, a 5-year strategic plan. - Grew membership from 200 to over 300 businesses and organizations using relationship-based sales, strategic marketing campaigns, engaging communications, fun events, and an inviting atmosphere. - Coordinated services for over 300 member businesses and organizations. - Cultivated an active 15-person Board of Directors and a dedicated Ambassadors group. - Supervised and trained 2 employees and dozens of volunteers. - Planned fundraising and networking events including a Golf Tournament, Trivia Night, Outstanding Educator Awards Dinner, Annual Awards Dinner, Smartphone Scavenger Hunt, Taste of Lemay, and monthly member luncheons and networking events. - Wrote and directed videos promoting fundraisers, managed logistics and outsourced filming and editing. - Maintained financial records, accounts payable/receivable, and payroll. - Developed and maintained a WordPress website.

• Member Services Director

  • Jan 2009 - May 2012



Lemay CommUNITY Link Newspaper

• Editor in Chief

  • Jun 2015 - Mar 2018

  Lemay, Missouri, United States - Founded quarterly newspaper in order to fill a gap in marketing opportunities for non-profits in the community and bring residents and businesses together. - Used project management principles to successfully initiate, plan, execute, control, and close each issue. - Designed branding guidelines and design of newspaper and website. - Wrote content showcasing non-profits and local events. - Supervised, trained, and mentored salespeople. - Delivered free of charge to over 10,000… Show more - Founded quarterly newspaper in order to fill a gap in marketing opportunities for non-profits in the community and bring residents and businesses together. - Used project management principles to successfully initiate, plan, execute, control, and close each issue. - Designed branding guidelines and design of newspaper and website. - Wrote content showcasing non-profits and local events. - Supervised, trained, and mentored salespeople. - Delivered free of charge to over 10,000 businesses and residences each quarter on time and with a profit, so that we were able to give away free ad space to non-profits. - Maintained social media channels and grew followers. Show less



Citizens for Vicki Lorenz Englund

• Communications Director

  • Jan 2006 - Dec 2012

  Saint Louis, Missouri Successful grassroots campaign for State Representative Vicki Englund, Missouri's 85th and 94th House District. - Prepared and executed communications for campaign. - Planned fundraisers, appearances, and networking events. - Orchestrated multi-location photo shoots with dozens of participants. - Designed print collateral and wrote copy for communications. - Developed a volunteer base, supervised and trained volunteers.