Experience

rohi stoffe GmbH

• Textile Manufacturing
• 1 - 100 Employee

• Design & Sales Consultant

  • Oct 2020 - Present

  Responsible for business development and account management in Italy, France, Spain, Portugal, Croatia and the UK. Developed long term partnerships with furniture manufacturers, architectural studios and interior designers. Managed hospitality, commercial and workspace projects. My most recent project features in hotellerie include: the Four Seasons in Milano, the Mandarin Oriental in Saigon, the Ca di Dio in Venice, Il Sereno Resort by Lake Como, the W Hotel in Milano. Responsible for business development and account management in Italy, France, Spain, Portugal, Croatia and the UK. Developed long term partnerships with furniture manufacturers, architectural studios and interior designers. Managed hospitality, commercial and workspace projects. My most recent project features in hotellerie include: the Four Seasons in Milano, the Mandarin Oriental in Saigon, the Ca di Dio in Venice, Il Sereno Resort by Lake Como, the W Hotel in Milano.



Angela Larotonda

• Independent Sales & Marketing Consultant in contemporary fashion

  • Jan 2019 - Oct 2020

  When consulting for the contemporary accessories brand Botkier New York, my role and main objective was to kickstart and launch their European distribution. I worked closely with the design team to finalise a collection that would be relevant for the local markets and the production team to align delivery schedules to european requirements. I negotiated and finalised partnerships with key accounts in the UK, Italy and France and managed to position Botkier New York as a promising player within the contemproary fashion business on this side of the globe.



LDN Communications

• Public Relations and Communications Services
• 1 - 100 Employee

• Business Development, Fashion Wholesale & Brand Consultant

  • Aug 2018 - Dec 2018

  Supported GBPR in the launch of their newly created wholesale division, added new clients to their portfolio for both PR and Wholesale and kickstarted the wholesale distribution of royal favourite brand Beulah London. Supported GBPR in the launch of their newly created wholesale division, added new clients to their portfolio for both PR and Wholesale and kickstarted the wholesale distribution of royal favourite brand Beulah London.



WtRLondon

• United Kingdom
• Retail

• Head of Wholesale

  • Jan 2017 - Jul 2018



Hoss Intropia

• Spain
• Retail Apparel and Fashion
• 1 - 100 Employee

• Wholesale Sales & Mareketing Manager

  • May 2013 - Dec 2016

  Responsible for the management of the UK Wholesale business and office structure.Responsible for creating and overseeing annual sales targets and budgets. Defined, developed and delivered successful sales strategy in line with the brand’s principles and objectives. Implemented sales strategy with the team to reach seasonal goals and exceed targetsManaged re-positioning of the brand and implemented new UK distribution following re-branding Managed to build strong and profitable partnerships with key accounts and independent boutiques ensuring correct brand adjacency.Effective account management achieved through excellent customer service, on going communication, regular meetings, conference calls, sales analysis, product trainingsSuccessful brand performance achieved through weekly monitoring of sell through reports and implementation of appropriate actions (stock swaps, GWPs, in-store events, product trainings)Negotiation of terms and agreements with existing clients and new businessesOrganization of creative showroom events and initiatives, which increased interest towards the brand, attracted new buyers and generated new business Created and implemented ad hoc marketing materials that increased clients interest and resulted in new business acquisition (UK product look books, PPT presentations, weekly newsletters, invitations etc)Working with the logistic and export departments to ensure effective delivery of orders Managing UK factoring company to ensure correct management of accounts



Rebecca Minkoff

• United States
• Apparel & Fashion
• 1 - 100 Employee

• International Sales and Business Development Manager, Rebecca Minkoff

  • Jul 2011 - May 2013

  Responsible for the inception of the brand Rebecca Minkoff in the UK, Europe and Middle East. Achieved an exceptional distribution of key accounts and independent boutiques. Key accounts include: Selfridges, Harrods, Harvey Nichols, Fenwick, Bon Genie, Globus.Opened 30 top doors in Italy including Vinicio, Gente, Luisa Via Roma, Eleonora Bonucci, Base Blu, Gruppo Pitrelli, Forzieri, Fleur, Dante 5, Lilla etc.Managed to build strong and profitable partnerships with existing clients and new accounts through regular conference calls and meetings, sales analysis, product trainings, marketing initiativesLaunched new marketing tools to increase brand awareness and reorders ie. weekly newsletters, flyers, invitations, stock list formatAnalysis of historic sales and trend reports in order to plan the selection of brand’s new rangePlanning and execution of sales campaigns in London, Paris, Milan for the main fashion weeksWeekly monitoring of sell thru figures and product performance in major department stores and multiples proposing appropriate action to maximize sales and profit Worked closely with the purchasing and logistic department in relation to raising purchase orders, checking delivery status of seasonal orders, allocating goods, creating UK and European price lists etc.Worked closely with the design team to develop and deliver a range of garments that meet client’s needs



Liu Jo

• Italy
• Retail Apparel and Fashion
• 500 - 600 Employee

• Wholesale Sales Manager

  • Jan 2011 - Sep 2011



Burberry

• United Kingdom
• Luxury Goods & Jewelry
• 700 & Above Employee

• International Wholesale Sales Assistant

  • May 2010 - Jan 2011



DVF (Diane von Furstenberg)

• United States
• Retail Apparel and Fashion
• 200 - 300 Employee

• International Wholesale Sales Assistant

  • Feb 2010 - Apr 2010

  Execute prospecting activities: market research, cald calling, mail outsContacting new accounts and existing ones for new collection presentationsPreparing Power Point presentations Reviewing and analysing Sell Thru reports on a weekly basisAssisting during sales appointments Execute prospecting activities: market research, cald calling, mail outsContacting new accounts and existing ones for new collection presentationsPreparing Power Point presentations Reviewing and analysing Sell Thru reports on a weekly basisAssisting during sales appointments



Aeffe S.p.A.

• Apparel & Fashion
• 300 - 400 Employee

• Wholesale Sales Assistant

  • Sep 2009 - Mar 2010

  Worked alongside the Showroom Manager to set up and manage the showroom seasonallyAssisted during sales appointmentsDealt with samples requests, returns, cancellations, faulty items and merchandise swapsLiaised with clients to book appointments, confirm orders and delivery windowsManaged sales appointments with selected clients and prospectsEntered seasonal orders onto the company’s system. Reviewed sell thru reports on a weekly basisAssisted during store trainings in Harrods and Harvey NicholsConducted marketing researches and prospective activities to find suitable potential clients



ASOS.com

• United Kingdom
• Retail Apparel and Fashion
• 700 & Above Employee

• Image Editor

  • Sep 2008 - Mar 2010

  Image retouch and upload. Color correcting. Image retouch and upload. Color correcting.



Sprovieri Gallery

• United Kingdom
• 1 - 100 Employee

• Gallery Assistant

  • Jun 2008 - Jul 2009

  Entering and updating data on to the gallery's websiteGreeting visitors and collectors and giving them information on the current exhibitionDesigning and updating Artist's Dossiers and leafletsImage retouch Entering and updating data on to the gallery's websiteGreeting visitors and collectors and giving them information on the current exhibitionDesigning and updating Artist's Dossiers and leafletsImage retouch



Karen Karam Fashion Designer

• Fashion Photographer

  • Dec 2008 - Jan 2009



RANKIN

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Studio Assistant

  • Jul 2008 - Sep 2008