Experience

Ambire

• Blockchain Services
• 1 - 100 Employee

• Senior SEO Specialist

  • Jan 2022 - Present

• SEO Specialist

  • Jul 2020 - Jan 2022



Digital Recipe

• Australia
• Advertising Services
• 1 - 100 Employee

• Paid Media Freelancer

  • Jun 2020 - Aug 2020

  • Managing 1 B2C client on Paid Search• Onboarded 1 PPC Specialist & 1 Content Writer • Managing 1 B2C client on Paid Search• Onboarded 1 PPC Specialist & 1 Content Writer



Sparro

• Philanthropic Fundraising Services

• Digital Marketing Executive

  • Nov 2018 - May 2020

• Digital Marketer

  • Jul 2017 - Nov 2018



BlueChip Communication

• Australia
• Public Relations and Communications Services
• 1 - 100 Employee

• PR & Communications Account Assistant

  • Jan 2017 - Jun 2017

  • Researched and developed media materials for large institutional clients in financial services, including asset and fund managers, wealth management firms and financial planning services• Demonstrated organisational and time management skills with daily media monitoring for five clients, weekly media alert for a global asset-management firm, and monthly data reporting• Strategies, media relations and project coordination, such as pitching to journalists, organising media interviews, and developing journalist backgrounders for print, radio and TV• Digital marketing implementation, including social media campaign monitoring, and reporting, as well as agency blog posts



The Brag Media

• Australia
• Media Production
• 1 - 100 Employee

• Editorial Intern at The Brag magazine

  • Aug 2016 - Oct 2016

  • Sub-editor role for the weekly print magazine, and produced online articles based on press releases sent by PR• Managed and updated the digital gig guide (latest Australian & International artists playing at Sydney venues), and newsletter • Sub-editor role for the weekly print magazine, and produced online articles based on press releases sent by PR• Managed and updated the digital gig guide (latest Australian & International artists playing at Sydney venues), and newsletter



Bowery Lane Sydney

• Australia
• Restaurants
• 1 - 100 Employee

• Digital Marketing & Communications Intern at Bowery Lane & the Catering Project

  • Jul 2016 - Sep 2016

  • Worked closely with the brand ambassador in both the office and restaurant to produce media releases, blog posts, and news stories for both the Bowery Lane and Catering Project websites• Assisted the brand ambassador and photographers with hand modelling, location scouting, lighting, props and food styling during photoshoots • Worked closely with the brand ambassador in both the office and restaurant to produce media releases, blog posts, and news stories for both the Bowery Lane and Catering Project websites• Assisted the brand ambassador and photographers with hand modelling, location scouting, lighting, props and food styling during photoshoots



Untold Sydney

• Co-founder, Reporter & Social Media Editor

  • Mar 2016 - Jun 2016

  As part of my Communications Degree at the University of Technology Sydney, I had collaboratively launched an online publication dedicated to underreported stories with six other Journalism students. • Produced video, audio and print stories in health, culture and social justice issues • Story example: Racial discrimination in housing broadcasted on FBi 94.5fm: http://fbiradio.com/945fm/programs/backchat/2016-11-19/racial-discrimination-in-housing-by As part of my Communications Degree at the University of Technology Sydney, I had collaboratively launched an online publication dedicated to underreported stories with six other Journalism students. • Produced video, audio and print stories in health, culture and social justice issues • Story example: Racial discrimination in housing broadcasted on FBi 94.5fm: http://fbiradio.com/945fm/programs/backchat/2016-11-19/racial-discrimination-in-housing-by



IBT Media

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Weekly Reporter at the International Business Times (Australian Edition)

  • Nov 2015 - Apr 2016

  • Pitched story ideas, interviewed sources and written articles on business, politics, social justice issues, lifestyle and entertainment• Worked closely with the managing editor to produce news stories from media releases in a deadline-driven environment• Played an integral role in launching the ‘Faces Of Our Economy’ campaign by scouting potential case studies, and contributed by pitching, interviewing and producing a story for the campaignArticle examples:• https://www.ibtimes.com.au/bar-owners-bartenders-have-their-say-sydneys-lockout-laws-qld-parliament-set-pass-similar-bans• https://www.ibtimes.com.au/china-australia-trade-six-chinese-sectors-present-opportunities-australian-companies-producers• https://www.ibtimes.com.au/faces-our-economy-freelance-photographer-who-uses-instagram-drive-demand-consumer-products-says• https://www.ibtimes.com.au/billions-dollars-australias-infrastructure-spending-left-no-real-impact-residents-economy• Articles in the International Business Times have also been republished by MSN Australia and the City of Parramatta news



Vulture Magazine

• Music Journalist at Vulture Magazine

  • May 2015 - Dec 2015

  • Reviewed new music for the weekly column ‘Vulture Vision’• Interviewed music artists, such as electronic duo Slumberjack for their appearances at Mountain Sounds Festival and their US debut shows at Holy Ship and Snowglobe festivals, and Paces for his national ‘Hold It Down’ tour • Reviewed new music for the weekly column ‘Vulture Vision’• Interviewed music artists, such as electronic duo Slumberjack for their appearances at Mountain Sounds Festival and their US debut shows at Holy Ship and Snowglobe festivals, and Paces for his national ‘Hold It Down’ tour



Reportage Online

• Reporter at Reportage Online

  • Oct 2015 - Nov 2015

  • Print and video work have been published in UTS’ online magazine for the Australian Centre for Independent Journalism • Print and video work have been published in UTS’ online magazine for the Australian Centre for Independent Journalism



Bauer Media Australia

• Australia
• Book and Periodical Publishing
• 700 & Above Employee

• Communications Intern at Bauer Media (Woman's Day & Yours magazines)

  • Sep 2015 - Nov 2015

  • Assisted editors and writers for both magazines through transcribing interviews, and updating databases• Produced promotional content from PR, curated photographs for the reader’s section, and brainstormed questions for advice columns• Ran errands between different offices, called prize winners up, organised cheques, and documented and organised garments + accessories sent to the fashion department • Assisted editors and writers for both magazines through transcribing interviews, and updating databases• Produced promotional content from PR, curated photographs for the reader’s section, and brainstormed questions for advice columns• Ran errands between different offices, called prize winners up, organised cheques, and documented and organised garments + accessories sent to the fashion department



Breakfast With Audrey

• Australia
• Online Media

• Weekly Fashion & Beauty Writer at Breakfast With Audrey

  • Dec 2014 - Sep 2015

  • Pitched and written articles for an Australian leading fashion and lifestyle blog-- This included openings of fashion and cosmetic retailers in Australia, column on top fashion news stories of the week, celebrity biography & news, travel destinations, fashion & skin advice, apps, collections & campaigns, and runway shows • Pitched and written articles for an Australian leading fashion and lifestyle blog-- This included openings of fashion and cosmetic retailers in Australia, column on top fashion news stories of the week, celebrity biography & news, travel destinations, fashion & skin advice, apps, collections & campaigns, and runway shows



Torch Publishing

• Printing Services
• 1 - 100 Employee

• 3-Day Work Placement at Torch Publishing (Bankstown-Canterbury Torch Newspaper)

  • Nov 2011 - Nov 2011

  • Sub-editor role• Accompanied and assisted photographers to various locations for news stories and advertorial photos • Sub-editor role• Accompanied and assisted photographers to various locations for news stories and advertorial photos