Experience

Swhype ‣ for Video

• United Kingdom
• Online Audio and Video Media
• 1 - 100 Employee

• Creative Director + Co-founder ‣ Film & Animation for Brands, Agencies, Businesses + Charities

  • Jan 2013 - Present

  Swhype is a Creative Video Production Company, creating film & animation for brands, businesses, agencies and charities. We work with forward-thinking brands and agencies, businesses and charities to create award-winning video content, film and design. We have created content for retail brands like John Lewis and The White Company, publishers like Phaidon and The Pool, and innovative organisations like Toyota and the BBC. Our ability to connect audiences with emotive brand content is key to our 'Swhypeology’ (the science of creative chemistry). We have our roots in the independent film community - supporting emerging directors and animators through our ‘four-wheel film festival’, Cannes in a Van as well as the Music vs Film 'mash-up', Screen Social and open-source live event 'h264'. We like to move… pictures and people. –––––––––––––– Swhype's services include: ‣ Video Direction, Video Production & Editing / Post-production ‣ Animation & Motion Graphics for Brands & Business ‣ Virtual Events + Remote Video Creation ‣ Video Marketing ‣ Social Media Marketing ‣ Branded Video Content ‣ Motion Design for Broadcast ‣ Editorial Design ‣ Art-direction: photo shoots – location, studio, still life, celebrity, fashion, concepts, portrait ‣ Digital Design – websites, HTML, CSS, newsletter templates, banner ads, e-zines & iPad publishing. ‣ Commissioning photographers, illustrators, makeup artists, stylists ‣ Advertising & Marketing Concepts ‣ Branding ‣ Photography ‣ Copywriting ‣ Visualising Concepts



Scwair1

• United Kingdom
• Business Consulting and Services

• Founder

  • Mar 2020 - Present

  A changing world needs an open attitude to change. Embracing it, analysing it and seeing the opportunities thrown up by it. We’ll explore every aspect of growth as we ourselves grow. Scwair One can apply as much to personal development as business development and is itself an initiative started from scratch, with the aim of helping people to realise their potential, get over the hurdles put up by ourselves and the business world and talk to people who have done it, are doing it and are intending to do it. Scwair One Films tells stories of people who do good stuff. To inspire people to do good stuff. open• is an experiment in community and tribe-finding. It's an open 12 hour Zoom call for anyone wanting to talk, listen and learn from others who think the way they do. Our first peer-to-peer support initiative was The Mentor Exchange – a mutual mentorship hub founded during Covid that helped independent thinkers connect to share knowledge and advice. Access @ mentorexchange.co Follow the journey @ https://scwair1.com



The Dot & The Line

• Creative Director

  • Feb 2010 - Jan 2013

  The Dot & The Line was an independent creative consultancy launched after my publishing career. From this perspective I worked with entrepreneurs, startups, content agencies and brands, creating the best editorial, web, branding and DM solutions for their needs. We provided support for content agencies and publishers, working on a number of launches, redesigns, pitches and digital design jobs. These have included such clients as Barclays, Eurostar, Tesco, M&S, Heal's, & Capita. The Dot & The Line was an independent creative consultancy launched after my publishing career. From this perspective I worked with entrepreneurs, startups, content agencies and brands, creating the best editorial, web, branding and DM solutions for their needs. We provided support for content agencies and publishers, working on a number of launches, redesigns, pitches and digital design jobs. These have included such clients as Barclays, Eurostar, Tesco, M&S, Heal's, & Capita.



Cosmopolitan Magazine

• Book and Periodical Publishing

• Creative Director

  • Sep 2004 - Jan 2010

  I oversaw the creative direction of Cosmopolitan magazine during a challenging time in publishing, managing a brilliantly talented team in our Art & Picture Depts. I introduced retouching skills into our dept to help the team with the transition from digital to print and to give us more control over what ended up on the shelves. During the economic squeeze of 2008 we offered our support to take on the responsibility for overseeing the creative commercial side of Cosmopolitan. ...along with all the usual creative director roles – editorial design, typography, photo-shoots, art direction, concept & ideation, office playlists etc.


Company Magazine
• United States
• Advertising Services
• 1 - 100 Employee
• Art Director

  • Sep 2001 - Aug 2004

Emap
• Blockchain Services
• Art Editor at More! Magazine

  • Jan 2000 - Aug 2001