Andy Layton
Creative Director at Ronin Creative Co.- Claim this Profile
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Topline Score
Bio
Brian Moody
Andy's work as both a copywriter and as the content lead has always been amazing. When working with Andy, he whole-heartedly dove into each project with little direction and was able to sit in on strategy meetings and come back with a draft that was right on the mark. I have hired and worked with him on multiple content projects and I've always been impressed with his level of professionalism and dedication to his craft. Andy is clever, witty, and able to write the exact copy needed at a moment's notice. With an adept understanding of client business goals as well as marketing content best practices. His ability to translate client needs into actionable and successful content made Andy one of my favorites to have on my projects. Not to mention he has the warmest disposition and personality. I tell people often that if you can’t get along with Andy, there is something wrong with you.
Kevin Zengel
I remember the buzz around Andy before he came to Red Square. Our newly-minted ACD wasn't being shipped from some hot shop in Atlanta, he was being stolen. We felt his effects fast. He led from the front, always making it abundantly clear that our wellbeing was as important as our workload. He was ahead of his time. More importantly, the man can write. When Andy sat down with a sheet of my copy, his reviews made the work exponentially better. He's got the heart and the brains—I love him to death.
Brian Moody
Andy's work as both a copywriter and as the content lead has always been amazing. When working with Andy, he whole-heartedly dove into each project with little direction and was able to sit in on strategy meetings and come back with a draft that was right on the mark. I have hired and worked with him on multiple content projects and I've always been impressed with his level of professionalism and dedication to his craft. Andy is clever, witty, and able to write the exact copy needed at a moment's notice. With an adept understanding of client business goals as well as marketing content best practices. His ability to translate client needs into actionable and successful content made Andy one of my favorites to have on my projects. Not to mention he has the warmest disposition and personality. I tell people often that if you can’t get along with Andy, there is something wrong with you.
Kevin Zengel
I remember the buzz around Andy before he came to Red Square. Our newly-minted ACD wasn't being shipped from some hot shop in Atlanta, he was being stolen. We felt his effects fast. He led from the front, always making it abundantly clear that our wellbeing was as important as our workload. He was ahead of his time. More importantly, the man can write. When Andy sat down with a sheet of my copy, his reviews made the work exponentially better. He's got the heart and the brains—I love him to death.
Brian Moody
Andy's work as both a copywriter and as the content lead has always been amazing. When working with Andy, he whole-heartedly dove into each project with little direction and was able to sit in on strategy meetings and come back with a draft that was right on the mark. I have hired and worked with him on multiple content projects and I've always been impressed with his level of professionalism and dedication to his craft. Andy is clever, witty, and able to write the exact copy needed at a moment's notice. With an adept understanding of client business goals as well as marketing content best practices. His ability to translate client needs into actionable and successful content made Andy one of my favorites to have on my projects. Not to mention he has the warmest disposition and personality. I tell people often that if you can’t get along with Andy, there is something wrong with you.
Kevin Zengel
I remember the buzz around Andy before he came to Red Square. Our newly-minted ACD wasn't being shipped from some hot shop in Atlanta, he was being stolen. We felt his effects fast. He led from the front, always making it abundantly clear that our wellbeing was as important as our workload. He was ahead of his time. More importantly, the man can write. When Andy sat down with a sheet of my copy, his reviews made the work exponentially better. He's got the heart and the brains—I love him to death.
Brian Moody
Andy's work as both a copywriter and as the content lead has always been amazing. When working with Andy, he whole-heartedly dove into each project with little direction and was able to sit in on strategy meetings and come back with a draft that was right on the mark. I have hired and worked with him on multiple content projects and I've always been impressed with his level of professionalism and dedication to his craft. Andy is clever, witty, and able to write the exact copy needed at a moment's notice. With an adept understanding of client business goals as well as marketing content best practices. His ability to translate client needs into actionable and successful content made Andy one of my favorites to have on my projects. Not to mention he has the warmest disposition and personality. I tell people often that if you can’t get along with Andy, there is something wrong with you.
Kevin Zengel
I remember the buzz around Andy before he came to Red Square. Our newly-minted ACD wasn't being shipped from some hot shop in Atlanta, he was being stolen. We felt his effects fast. He led from the front, always making it abundantly clear that our wellbeing was as important as our workload. He was ahead of his time. More importantly, the man can write. When Andy sat down with a sheet of my copy, his reviews made the work exponentially better. He's got the heart and the brains—I love him to death.
Experience
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Ronin Creative Co.
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United States
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Advertising Services
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1 - 100 Employee
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Creative Director
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May 2022 - Present
Clients: Aqua Caliente, Open Raven, Garage Collective Clients: Aqua Caliente, Open Raven, Garage Collective
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Creative Director / Copywriter
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Feb 2007 - Present
Clients: three squared interactive, Fleming Creative Group, JDA, Kluckr, PDJ Associates, Venn Software, Cricket Wireless, Brookwood Medical Center, The Hill Group, Capella Resorts, JDA, Overhead Door Company, Centex Homes, Pulte, Del Webb Communities, TNT, Southern Comfort, Studiocom Interactive, Raven MSP, Baby Einstein, Bright Starts, Capella Hotels & Resorts, Ronald McDonald House, InterContinental Hotel Group Clients: three squared interactive, Fleming Creative Group, JDA, Kluckr, PDJ Associates, Venn Software, Cricket Wireless, Brookwood Medical Center, The Hill Group, Capella Resorts, JDA, Overhead Door Company, Centex Homes, Pulte, Del Webb Communities, TNT, Southern Comfort, Studiocom Interactive, Raven MSP, Baby Einstein, Bright Starts, Capella Hotels & Resorts, Ronald McDonald House, InterContinental Hotel Group
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Wind Creek Hospitality
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United States
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Gambling Facilities and Casinos
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100 - 200 Employee
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Copy Lead
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Dec 2014 - Apr 2022
Clients: Wind Creek Atmore, Wind Creek Bethlehem, Wind Creek Montgomery, Wind Creek Wetumpka, Renaissance Resort & Casino Curacao, Renaissance Resort & Casino Aruba, Wa She Shu Casino, Wind Creek Gretna, Pensacola Greyhound Track, Mobile Greyhound Track Clients: Wind Creek Atmore, Wind Creek Bethlehem, Wind Creek Montgomery, Wind Creek Wetumpka, Renaissance Resort & Casino Curacao, Renaissance Resort & Casino Aruba, Wa She Shu Casino, Wind Creek Gretna, Pensacola Greyhound Track, Mobile Greyhound Track
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Good Giant
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United States
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Advertising Services
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1 - 100 Employee
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Associate Creative Director / Copy Chief
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Oct 2013 - Dec 2014
Clients: Wind Creek Hospitality, Cherokee Nation Entertainment, Hard Rock Casinos & Hotels, Hibbett Sports, RSQ, ONE Mobile, Caldwell Casino, University of Alabama, Bertram Yachts Clients: Wind Creek Hospitality, Cherokee Nation Entertainment, Hard Rock Casinos & Hotels, Hibbett Sports, RSQ, ONE Mobile, Caldwell Casino, University of Alabama, Bertram Yachts
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RR Donnelley
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United States
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Advertising Services
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700 & Above Employee
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Senior Copywriter
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Nov 2012 - Sep 2013
Client: The Home Depot Client: The Home Depot
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TPN
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United States
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Advertising Services
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300 - 400 Employee
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Senior Copywriter
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Apr 2011 - Nov 2011
Cricket Wireless (nationwide launch) Cricket Wireless (nationwide launch)
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BFG Agency
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Advertising Services
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100 - 200 Employee
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Senior Copywriter
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Mar 2005 - Feb 2009
Clients: Coca Cola, Combos, Miller, Odwalla, Wendys, Captain Morgan, Baileys, Ciroc, Diageo, Diageo Innovations, Zwack, Stirrings, Miller, Pabst, Hilton Head Regional Healthcare, Hampton Lakes, ING, Veet, BED HEAD /TIGI, Warner Brothers, FremantleMedia, TNT, DIRECTV, Universal, Cartoon Network, Adult Swim, Camel, BV Wines, Harry Potter, Veet, Samsung Clients: Coca Cola, Combos, Miller, Odwalla, Wendys, Captain Morgan, Baileys, Ciroc, Diageo, Diageo Innovations, Zwack, Stirrings, Miller, Pabst, Hilton Head Regional Healthcare, Hampton Lakes, ING, Veet, BED HEAD /TIGI, Warner Brothers, FremantleMedia, TNT, DIRECTV, Universal, Cartoon Network, Adult Swim, Camel, BV Wines, Harry Potter, Veet, Samsung
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Slaughter Group
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Advertising Services
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1 - 100 Employee
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Senior Copywriter
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Jan 2005 - Dec 2005
Clients: Southern Progress, Duke Energy, Birmingham Barons, DART Industries, Camana Bay, RMHC of Birmingham, Royal Cup Coffee, Alys Beach, New Beacon Hospice Clients: Southern Progress, Duke Energy, Birmingham Barons, DART Industries, Camana Bay, RMHC of Birmingham, Royal Cup Coffee, Alys Beach, New Beacon Hospice
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ARS Advertising (USA)
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United States
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Advertising Services
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1 - 100 Employee
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Copywriter
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Jun 2004 - Dec 2004
Clients: Kenmore, Electrolux, Whirlpool, Sears, Orchard Supply, Target, Hoover Clients: Kenmore, Electrolux, Whirlpool, Sears, Orchard Supply, Target, Hoover
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Education
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1994 - 2000
Jacksonville State University
Bachelor of Arts (B.A.), English -
1991 - 1993
Woodward Academy
Community
