Experience

DS Automobiles

• France
• Motor Vehicle Manufacturing
• 200 - 300 Employee

• Head of Communications

  • Jan 2023 - Present

• Communications Manager

  • Dec 2020 - Jan 2023



Groupe PSA

• France
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Head of CRM & Leads

  • Apr 2015 - Nov 2020

  Responsible for all CRM activity across DS, Citroen and Peugeot brands. Responsible for all CRM activity across DS, Citroen and Peugeot brands.



Peugeot Motor Company

• Internet Manager | Marketing

  • Aug 2008 - Mar 2015

  Fully responsible for digital marketing strategy for PMC across web, mobile & social media.Manage substantial digital marketing budget. Experience of budget planning and justification, business case preparation, cost tracking and reporting.Strong influencing and relationship building skills developed through extensive supplier management experience.Experience of working on major pan-European projects such as the launch of our online CRM programme (My Peugeot).Directly responsible for managing relationship with external digital marketing agency.Championed use of social media as key digital marketing channel for Peugeot Motor Company. Strong passion for user centric design. Facilitated usability, design & content reviews to improve the customer journey on managed web properties. Work closely with Media & Research Team developing online display and PPC strategies.Pioneered recruitment of dedicated SEO agency. Show less

• New Media Executive

  • Jul 2006 - Aug 2008

  Full responsibility for the management & evolution of Peugeot.co.uk. Liaised with multiple departments internally to ensure website fulfilled their business requirements.Worked on pan-European projects with head-office ensuring UK business requirements were fully represented. Managed relationship with key digital marketing agencies.Conducted various user testing projects to improve the performance of the site.



Groupe PSA

• France
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Graduate Trainee | Operations Management

  • Jan 2005 - Jul 2006

  Completed placements on the assembly line and in the Damage Team which have given me a diverse understanding of the motor manufacturing industry. Managed the implementation a French run convergence project with the aim of improving the electrical quality of our vehicles. Built effective working relationships with French speaking colleagues at sister plants. Made a positive contribution towards reducing the number of electrical defects caused by the assembly process. Completed placements on the assembly line and in the Damage Team which have given me a diverse understanding of the motor manufacturing industry. Managed the implementation a French run convergence project with the aim of improving the electrical quality of our vehicles. Built effective working relationships with French speaking colleagues at sister plants. Made a positive contribution towards reducing the number of electrical defects caused by the assembly process.