Experience

Cast Iron Media

• United States
• Advertising Services
• 1 - 100 Employee

• SVP, West Coast Sales

  • Feb 2023 - 11 months

  Los Angeles Metropolitan Area Cast Iron Media is a direct relationship partner of leagues, teams and venues. Platform technology and data-enabled to target, expose and measure a highly engaged, premium contextual live sports audience. SportStream Live platform guarantees LIVE 100% In-Game premium sports on CTV/OTT + Mobile devices. The platform ensures all impressions run in-game, frequency capped for maximum reach, geo-targeted and a 95%+ VCR. Based on KPIs, offering customized currency based on 3rd party… Show more Cast Iron Media is a direct relationship partner of leagues, teams and venues. Platform technology and data-enabled to target, expose and measure a highly engaged, premium contextual live sports audience. SportStream Live platform guarantees LIVE 100% In-Game premium sports on CTV/OTT + Mobile devices. The platform ensures all impressions run in-game, frequency capped for maximum reach, geo-targeted and a 95%+ VCR. Based on KPIs, offering customized currency based on 3rd party frequency/reach delivery, location-based attribution, brand health, or sales conversion. CrowdConnect Live platform reaches fans at every venue across the US. We have partnerships with every league, team, venue, and rights holder. Our offering includes Scoreboard & LED Signage, TV Visible Signage, Custom Activations, Experiential Events, DOOH/OOH Networks and Influencer Marketing. Show less



Ampersand

• France
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Vice President, Western Region

  • Feb 2021 - Dec 2022

  Los Angeles Metropolitan Area Oversee advanced advertising and streaming sales for western region offices: Los Angeles, Dallas, San Francisco, Seattle and Denver. Monetizing the Interoperability of MVPDs, VMVPDs, Telcos and Satellite Provider's data, targeting, optimization and attribution at scale with cross-screen premium inventory.



Xandr

• Jamaica
• Retail Apparel and Fashion

• Vice President, Western Region Advertising Sales

  • Oct 2018 - Feb 2021

  Greater Los Angeles Area Xandr is an AT&T company with the goal of making advertising matter for brands, publishers and consumers. Deterministic data derived from 170M paying subscribers inclusive of STB second by second viewership data, mobile/app browsing data and broadband/WIFI data to target consumers during their purchasing journey. Xandr is a leader in advertising technology with a national live and VOD Addressable platform, second largest global DSP/SSP and a data engine to define 1st and 3rd party audience… Show more Xandr is an AT&T company with the goal of making advertising matter for brands, publishers and consumers. Deterministic data derived from 170M paying subscribers inclusive of STB second by second viewership data, mobile/app browsing data and broadband/WIFI data to target consumers during their purchasing journey. Xandr is a leader in advertising technology with a national live and VOD Addressable platform, second largest global DSP/SSP and a data engine to define 1st and 3rd party audience segments. In summary, a premium advertising marketplace to reach targeted audiences cross-channel and cross-screen with data and ROI metrics. Show less



AT&T AdWorks

• United States
• Information Services

• Vice President, Western Region Advertising Sales

  • Dec 2015 - Sep 2018

  Greater Los Angeles Area Andy Barnet is Vice President of Western Advertising Sales at AT&T Adworks. He is responsible for data-driven advanced advertising, interactive technology campaigns and cross-screen targeting capabilities across the largest premium television service with 25MM HH subscribers, 15.5MM Addressable HHOLDs and 130MM mobile devices.



DIRECTV

• United States
• Entertainment
• 700 & Above Employee

• Vice President, Western Region Advertising Sales

  • Apr 2014 - Dec 2015

  El Segundo Andy Barnet is Vice President of Advertising Sales for the West Coast at DIRECTV. He is responsible for advertising partnerships and advanced advertising solutions across DIRECTV'S 20 million subscribers. In his role, he leads the West in offering the most data and analytics to target, expose and convert audiences through relevant advertising and set-top box technology. DIRECTV's addressable capabilities is the largest targeting platform in the United States. In addition, Andy is… Show more Andy Barnet is Vice President of Advertising Sales for the West Coast at DIRECTV. He is responsible for advertising partnerships and advanced advertising solutions across DIRECTV'S 20 million subscribers. In his role, he leads the West in offering the most data and analytics to target, expose and convert audiences through relevant advertising and set-top box technology. DIRECTV's addressable capabilities is the largest targeting platform in the United States. In addition, Andy is responsible for driving growth across DIRECTV's Sunday NFL Ticket and multiple sports properties. Show less



NBCUniversal, Inc.

• United States

• Senior Vice President of National Sales

  • Jan 2013 - Feb 2014

  Los Angeles * Multicultural expert who led 8 National Sales Offices to offer National and Local advertisers content across multiple platforms: Television, On-Line, Mobile, Events and Social Marketing. * Implemented strategic initiatives that focused on top-line growth for multiple categories such as Auto, Retail, Telecom, Health, Political, Packaged Foods and Beverages. * Developed innovative solutions for clients by offering product integration and multi-market turn-key solutions.



NBCUniversal Hispanic Group

• United States
• Telecommunications

• Vice President of National Sales

  • May 2008 - Dec 2012

  Greater Los Angeles Area * Responsible for the growth of National Sales Revenue for 64 local markets across the US and Puerto Rico. * Continuously grew national revenue year over year. * Launched the largest Hispanic Digital Out Of Home Network: Transit, Retail and Supermarket * Proactively drove multi-platform sales across multiple regions targeting the Hispanic Market.

• Vice President of Sales

  • May 2004 - May 2008

  Greater Los Angeles Area

• Sales Manager

  • Oct 2001 - May 2008

  San Francisco Bay Area * Part of the Management Team that designed, set-up and launched a new NBC station in the Bay Area Market.



KGTV Channel 10

• Media Production
• 1 - 100 Employee

• National Sales Manager

  • Sep 1998 - Oct 2001

  Greater San Diego Area