Andrzej Rozen

Brand Consultant at bna/ brand new attitude
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Contact Information
us****@****om
(386) 825-5501
Location
Warsaw, Mazowieckie, Poland, PL
Languages
  • polski Native or bilingual proficiency
  • angielski Full professional proficiency
  • francuski Elementary proficiency

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Credentials

  • Certificate in Advanced English
    British Council

Experience

    • Poland
    • Advertising Services
    • 100 - 200 Employee
    • Brand Consultant
      • Feb 2016 - Present

      - Brand research and strategy- Brand positioning- Evaluating the situation of the brands and their market environment,- Analysis of the brand communication system, including style, poetics, rhetoric and narrative conventions,- Deconstructing semantic mechanisms of the brands and their effectivness (analysis of the logo, identification system, orientation system, sales outlets, offices, flyers, proposals, website, etc.),- Storytelling workshops,- Cooperation with designers,- Project management,- BNA's PR (including blog, Facebook account etc.). Show less

    • Junior Brand Consultant (Collaboration)
      • Feb 2014 - Feb 2016

      - Evaluating the situation of the brands and their market environment,- Analysis of the brand communication system, including style, poetics, rhetoric and narrative conventions,- Deconstructing semantic mechanisms of the brands and their effectivness (analysis of the logo, identification system, orientation system, sales outlets, offices, flyers, proposals, website, etc.),- Cooperation with designers,- Project management,- BNA's PR (including blog, Facebook account etc.).

    • Poland
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Intern
      • Aug 2013 - Sep 2013

      - Media analysis and reports - Preparation of press releases - Adapting global materials for local needs - Creating and updating contact databases - Contact with journalists - Preparation of events - Media analysis and reports - Preparation of press releases - Adapting global materials for local needs - Creating and updating contact databases - Contact with journalists - Preparation of events

  • Newsweek Poland
    • Warszawa, woj. mazowieckie, Polska
    • Intern/Collaborator
      • Jul 2012 - Apr 2013

      - Conducting interviews with experts, commentators, celebrities etc. - Co-writing - Research and data analysis - Interview transcripts - Conducting interviews with experts, commentators, celebrities etc. - Co-writing - Research and data analysis - Interview transcripts

    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Intern
      • Sep 2011 - Dec 2011

      - Research and data analysis - Conducting interviews with experts, commentators, celebrities etc. - Interview transcripts - Research and data analysis - Conducting interviews with experts, commentators, celebrities etc. - Interview transcripts

Education

  • Uniwersytet Warszawski
    Master's degree, Sociology
    2013 - 2015
  • Uniwersytet Warszawski
    Licentiate degree, Sociology
    2010 - 2013

Community

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