Experience

Auchan Retail Russia

• Russian Federation
• Retail
• 100 - 200 Employee

• Head of Innovation and digital

  • Feb 2022 - Present

  Responsible for project strategy in marketing Auchan Retail Russia. Cross-functional project management office implementation and development. Leading of project and product teams. Digital transformation based on Big Data. Business processes development based on BPMN approach. Innovations and digital projects development: - Loyalty, discount-bonus system including personal offers - Marketing communications, SMM, email marketing - Website, mobile application, CJM, UX/UI - E-commerce and Omnichannel - Client service, CRM - Trade-marketing, promo, annual campaign calendar - Cash-out including self-serve solutions



X5 Group

• Russian Federation
• Retail
• 700 & Above Employee

• Head of Project Portfolio

  • Jun 2020 - Feb 2022

  Management of project portfolio in Perekrestok retail chain. Innovation solutions implementation and development. Digital transformation of retail chain functions and processes. Project management according to PMI PMBoK methodology (waterfall). Product development in frames of flexible Agile methods (SCRUM, Kanban). Management of cross-functional project and product teams. Project management and product development in following directions: - Commerce&Buying - Retail operations - Omnichannel - Buying - HR - Marketing



Stockmann

• Finland
• Retail
• 700 & Above Employee

• Head of Project Management Office, Stockmann Russia

  • Feb 2016 - Mar 2020

  Project management in Stockmann Russia.Launch and development of Project Management Office.Digital transformation of business processes: retail operations, marketing, buying, e-commerce launch, change management.Department stores chain development: new stores opening, retail space optimization, store concept development.New sales channels launch, loyalty programm development.Development of reporting, analytical and budgeting system; Qlik Sence BI launch.

• Country Sales Director, Stockmann Russia

  • Jan 2014 - Feb 2016

  Responsible for Stockmann department stores operations in Russia:- Annual turnover 5+ bln.rub.- Total area 50 000+ sq.m.- Headcount 1 000+ employees.Leading country cross-functional management team including retail, marketing, buying, HR, logistics.Contribution in Stockmann retail strategy implementation as a member of international management team.Budgeting and target settings (long-, middle-, short term level).Achieving financial KPIs: turnover, margin, EBITDA.Customer service strategy design and execution, loyalty program development.Annual marketing calendar development and implementation.Cost optimization, efficiency improving, own expenses control.People management: motivation, coaching, professional and leadership skills development.

• Department Store Director, Stockmann Ekaterinburg

  • Oct 2010 - Dec 2013

  Responsible for Stockmann department store business in Ekaterinburg:- Annual turnover 500+ mln.rub.- Total area 8 000+ sq.m.- Headcount 200+ employees.Department store opening, including project period.Sales development; responsible for department store P&L.People management: store team recruitment, training and development.Annual marketing calendar implementation.Department store business planning and targets execution: turnover, losses, own expenses.Stock control, inventories, loss prevention.Cooperation with local authorities and landlord.Responsible for labor safety, food safety, security, technical issues of department store.



IKEA

• Netherlands
• Retail
• 700 & Above Employee

• Sales Manager, IKEA Ekaterinburg

  • Feb 2006 - Sep 2010

  Work on key management positions of Ekaterinburg IKEA store starting from project period and opening. People management, recruitment and development of employees. Commercial calendar implementation including new assortment presentation and store activities execution. Responsible for sales, profitability, productivity according to the certain area up to the whole store. Annual business plan and budget development and execution, KPI follow-up. Stock control, inventories, loss prevention. Corporate standards control and follow-up including fire safety, labor safety, HACCP food safety and other requirements.



Various companies

• Ekaterinburg, Russian Federation

• Prior to 2006 had different sales and project management roles in trade and production companies

  • Sep 1997 - Feb 2006