Andrew Ettinger
Advisor at Privy- Claim this Profile
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English -
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Spanish Limited working proficiency
Topline Score
Bio
Credentials
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Florida Real Estate Sales Associate License
Florida Department of Business and Professional RegulationApr, 2015- Nov, 2024
Experience
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Privy
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Software Development
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1 - 100 Employee
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Advisor
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Mar 2023 - Present
Advising and assisting the company with content strategy, copywriting, and go-to-market. Advising and assisting the company with content strategy, copywriting, and go-to-market.
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Capital
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Head of Product Marketing
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Dec 2022 - Present
Joined full-time after helping position the company in a rebrand from Party Round. My role sits in between product, eng, and design to bring new features to market and increase awareness and adoption of Capital's financial services. Responsibilities include copywriting, new feature go-to-market, email marketing, landing page generation, referral programs, conducting A/B tests on copy and content to increase conversion, creating a content calendar, and hiring and managing a team of freelancers, agencies, and full-time marketers. Admittedly, I am able to use ChatGPT to assist in some of this work. Show less
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Lupine
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United States
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Advertising Services
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Co-Founder
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Mar 2021 - Present
Marketing, lead gen, and creative strategy for healthcare and insurance companies. We build full customer acquisition pipelines — from landing page creation to generating traffic from paid and organic sources — so our clients can focus on servicing their customers. Marketing, lead gen, and creative strategy for healthcare and insurance companies. We build full customer acquisition pipelines — from landing page creation to generating traffic from paid and organic sources — so our clients can focus on servicing their customers.
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Radicle
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Software Development
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1 - 100 Employee
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Product Marketing Consultant
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Jun 2022 - Feb 2023
Radicle has an interesting product marketing challenge, with three very different products under one umbrella. I worked with them to distill their mission and vision into a cohesive narrative by defining the audiences more clearly, writing descriptive and creative company taglines and explainers, implementing and managing a content calendar for five channels (Twitter, Discord, Discourse, email, podcast). Radicle has an interesting product marketing challenge, with three very different products under one umbrella. I worked with them to distill their mission and vision into a cohesive narrative by defining the audiences more clearly, writing descriptive and creative company taglines and explainers, implementing and managing a content calendar for five channels (Twitter, Discord, Discourse, email, podcast).
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Coverage One Insurance Group LLC
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United States
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Insurance
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1 - 100 Employee
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Advisor
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Jun 2020 - Dec 2022
Helped the family business transition to remote-first during quarantine by implementing technology and managerial protocols to reflect the changed working style. A challenging, but rewarding experience! Helped the family business transition to remote-first during quarantine by implementing technology and managerial protocols to reflect the changed working style. A challenging, but rewarding experience!
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Capital
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Marketing Consultant
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Jun 2022 - Sep 2022
Verbal ID, positioning, and copywriting for the rebrand to Capital Verbal ID, positioning, and copywriting for the rebrand to Capital
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Privy
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Software Development
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1 - 100 Employee
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Marketing Consultant
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Jun 2022 - Sep 2022
Privy pivoted in the fall of 2022 and I helped them explain those changes to potential customers in a way that makes sense to people who have no idea what web3 authentication is about. Deliverables included website copy, internal mission statement, brand writing, and one-pagers for go-to-market efforts. Privy pivoted in the fall of 2022 and I helped them explain those changes to potential customers in a way that makes sense to people who have no idea what web3 authentication is about. Deliverables included website copy, internal mission statement, brand writing, and one-pagers for go-to-market efforts.
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AriZona Beverage Co.
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United States
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Food and Beverage Services
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300 - 400 Employee
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Freelance Copywriter
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Jun 2022 - Jul 2022
Wrote all of the copy on thirstythirty.com Wrote all of the copy on thirstythirty.com
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Alright Studio
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United States
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Graphic Design
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1 - 100 Employee
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Freelance Copywriter
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Apr 2022 - Jul 2022
Writing a lot of words for some cool companies that have hired Alright to write words about their cool companies. If you're looking for a creative agency to do things beyond what I can do, I highly recommend them. Writing a lot of words for some cool companies that have hired Alright to write words about their cool companies. If you're looking for a creative agency to do things beyond what I can do, I highly recommend them.
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Finimize
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United Kingdom
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Financial Services
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1 - 100 Employee
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Growth Consultant
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Feb 2017 - Nov 2021
I did a lot of work with Finimize on and off for years. Newsletter growth, performance marketing copy, creative campaign strategy, and concepts for mobile app install ads. I did a lot of work with Finimize on and off for years. Newsletter growth, performance marketing copy, creative campaign strategy, and concepts for mobile app install ads.
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Pear (thePear.co)
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United States
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Advertising Services
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Founder
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Sep 2017 - Oct 2021
Built to connect email newsletters with potential advertisers. Acquired by Serious Games Jobs in October 2021. Built to connect email newsletters with potential advertisers. Acquired by Serious Games Jobs in October 2021.
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Headphones.com
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United States
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Consumer Electronics
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1 - 100 Employee
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Email Marketing Specialist
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Apr 2021 - Jul 2021
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Pop & Bottle
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Food and Beverage Services
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1 - 100 Employee
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Brand Marketing Consultant
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Mar 2021 - Jun 2021
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OpenSesame
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United States
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E-Learning Providers
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200 - 300 Employee
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Marketing Consultant
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Aug 2020 - Nov 2020
Positioning and copywriting for OpenSesame's first-ever online conference "Learning Unlocked". Positioning and copywriting for OpenSesame's first-ever online conference "Learning Unlocked".
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Atlas Pet Company
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United States
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Consumer Goods
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1 - 100 Employee
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Email Marketing Specialist
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Jun 2020 - Aug 2020
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Atoms
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United States
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Design Services
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1 - 100 Employee
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Founding Team
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Aug 2018 - Jul 2020
Joined as the first hire to do all things marketing. Saw the company grow from just the two co-founders and me to over 20 people. If I didn't do it myself, I hired and built out teams in various verticals: email, performance, influencer, podcast, social, content, copy. Joined as the first hire to do all things marketing. Saw the company grow from just the two co-founders and me to over 20 people. If I didn't do it myself, I hired and built out teams in various verticals: email, performance, influencer, podcast, social, content, copy.
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Segment
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United States
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Technology, Information and Internet
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400 - 500 Employee
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Freelance Copywriter
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Dec 2019 - Jan 2020
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Twitter
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United States
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Software Development
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700 & Above Employee
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Product Marketing Manager
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Mar 2017 - Aug 2018
Sat in between the engineering and partnerships teams to bring new features of Twitter's Ads API to market, writing technical one-pagers and sales collateral to help increase adoption and grow revenue flowing through the Ads API. Sat in between the engineering and partnerships teams to bring new features of Twitter's Ads API to market, writing technical one-pagers and sales collateral to help increase adoption and grow revenue flowing through the Ads API.
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Anchor
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United States
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Technology, Information and Internet
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100 - 200 Employee
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Marketing Consultant
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Feb 2017 - Apr 2017
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Product Hunt
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Growth Marketing Manager
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Sep 2015 - Jan 2017
Ran the first monetization efforts, starting with the daily digest. Joined as an intern on the Community team, before transitioning to a more permanent role until the AngelList acquisition. Ran the first monetization efforts, starting with the daily digest. Joined as an intern on the Community team, before transitioning to a more permanent role until the AngelList acquisition.
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Apollo Jets
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United States
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Aviation and Aerospace Component Manufacturing
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1 - 100 Employee
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Business Operations Intern
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Jun 2014 - Aug 2014
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Best in Books LImited
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Nigeria
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Book and Periodical Publishing
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1 - 100 Employee
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Founder
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May 2011 - Jul 2014
Textbook resale business servicing private high schools in Palm Beach, Broward, and Dade counties. Grew the business to $50K in revenue and sold in 2014. Textbook resale business servicing private high schools in Palm Beach, Broward, and Dade counties. Grew the business to $50K in revenue and sold in 2014.
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Education
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University of Florida - Warrington College of Business
Master’s Degree, International Business -
University of Florida
Bachelor’s Degree, Finance -
Ironhack
Web Development -
Pine Crest School
High School