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Noel Cuddy PIB APA

Andy's attention to detail and adherence to processes was of paramount importance to the success of our assignment with Thermodial. His practical and logical description's allowed us maximise our efficiency against a tight timeline. It was a fantastic learning experience being part of a team with Andy.

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Experience

    • Ireland
    • Industrial Machinery Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2011 - Present

      Awards nominations - Best Van Fleet (2014 and 2015); Environmental (2014) and Best Livery (2014)Branding - application, continuity, growth and protectionCRM system developmentDigital marketing - email, SEO, video and other social mediaEvents - sponsorship, branding, networking, message development Lead generation - campaigns and bespoken engagement with market targetsValue proposition development and workshop facilitation Awards nominations - Best Van Fleet (2014 and 2015); Environmental (2014) and Best Livery (2014)Branding - application, continuity, growth and protectionCRM system developmentDigital marketing - email, SEO, video and other social mediaEvents - sponsorship, branding, networking, message development Lead generation - campaigns and bespoken engagement with market targetsValue proposition development and workshop facilitation

    • Owner/writer
      • Jun 2014 - Present

      Writing, reporting and interviewing on all things League of Ireland/Irish football/sse Airtricity League. Contains a mix of match reports and interesting stories... the stories you won't find on the ubiquitous click-bait websites. Writing, reporting and interviewing on all things League of Ireland/Irish football/sse Airtricity League. Contains a mix of match reports and interesting stories... the stories you won't find on the ubiquitous click-bait websites.

    • BohsTV and Bohs TV 1 reporter and producer
      • Aug 2009 - Feb 2013

      Post match interviews, features and previews for BohsTV and Bohs TV 1 (youtube channels).Assistant producer on ‘Two in a Row’ 2009 season DVD.

    • Design work
      • Feb 2010 - Jun 2010

      Painted ‘1890’ seat display at the School End of Dalymount Park.Painted turnstile doors and then stencilled on a new design for the clubs 120th year in existence at the School End and the Jodi Stand of Dalymount Park.view:

    • Freelance reporter
      • Jun 2011 - Feb 2012

      Investigative reporter on League of Ireland and footballing matters.Last article traced Galway United demise and ‘Rogue Trader’ Nick Leeson’s involvement. Investigative reporter on League of Ireland and footballing matters.Last article traced Galway United demise and ‘Rogue Trader’ Nick Leeson’s involvement.

    • Innovation Consultant
      • Feb 2011 - Jun 2011

      Worked in a 3-person innovation team from the DCU Ryan Academy for entrepreneurship.Extensively researched the company, the industry, clients and non-clients.Carried out an innovation audit.Made recommendations to management on strategy going forward and potential new markets. Worked in a 3-person innovation team from the DCU Ryan Academy for entrepreneurship.Extensively researched the company, the industry, clients and non-clients.Carried out an innovation audit.Made recommendations to management on strategy going forward and potential new markets.

    • United Kingdom
    • Education Administration Programs
    • 1 - 100 Employee
    • Marketing and Communications Coordinator
      • Oct 2009 - Dec 2009

      Organised the logistics and itinerary of a week long expedition to Kenya for 3 competition winners.Coordinated a creative submission to get on the Late Late Toy Show, illustrating the gift of education.Staged a Christmas cake sale fundraiser in the Digital Hub which exceeded targets.Organised events such as Camara’s Science Week workshop and the Camara Cup presentation.Produced a new marketing brochure to give Camara a more innovative, modern and professional look as well being consistent with the new Camara website.Coordinated the handover of the new Camara website.Produced correspondence for the press and volunteers through press releases and an e-newsletter.Developed management skills on the job as a result of growing the marketing department by 4 people.

    • Marketing Intern
      • Apr 2009 - Sep 2009

      Grew social networking capabilities, through Twitter, Facebook, Youtube and Flickr.Managed and maintained a Camara corporate fundraiser; the Camara Charity Cup and directed a promotional video featuring a TV personality.Played a major role in Camara's first organised year at the Women's Mini Marathon. We had 125 participants, who I kept in contact with over a three month period prior to the race through regular e-newsletters and training sessions. Created Camara's summer campaign; C:\ Camara Prompt, which generated business during a traditionally quiet period.

    • Promoter
      • Jun 2008 - Aug 2008

      Involved in on the street promotion and marketing. Involved in on the street promotion and marketing.

    • Sales Advisor
      • Jul 2003 - Apr 2006

      Esso Service Stations; Clontarf, Ballymun Road and Richmond.Worked as a sales advisor, with responsibilities from stock control to overseeing fuel deliveries.Having worked in Clontarf one month, I became a key holder and locked up or opened up on weekends. Esso Service Stations; Clontarf, Ballymun Road and Richmond.Worked as a sales advisor, with responsibilities from stock control to overseeing fuel deliveries.Having worked in Clontarf one month, I became a key holder and locked up or opened up on weekends.

    • Researcher
      • Jan 2001 - Jan 2003

      Computer game; Championship Manager. Worked as a researcher and compiled data on real life footballers, to make their virtual selves as authentic as possible in the game.Worked within a team of researchers in a deadline driven environment. Computer game; Championship Manager. Worked as a researcher and compiled data on real life footballers, to make their virtual selves as authentic as possible in the game.Worked within a team of researchers in a deadline driven environment.

    • Secondary School Intern
      • 2001 - 2002

      Carried out audit work and general office duties. Carried out audit work and general office duties.

Education

  • Dublin Business School
    Masters degree in marketing, Marketing
    2017 - 2019
  • The Marketing Institute of Ireland
    Qualified Marketer and Graduateship, Marketing
    2015 - 2015
  • Digital Marketing Institute
    Professional Diploma, Digital Marketing
    2011 - 2012
  • Dublin City University
    Certificate in Innovation and New Business Development., Business Innovation
    2010 - 2011
  • Institute of Technology Blanchardstown
    Bachelor of Business (Honours), Business
    2003 - 2008
  • St. Aidan’s C.B.S.
    Secondary School, Leaving Certificate
    1997 - 2003

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