Andrew Macaluso
Senior Content Strategist & Lead Editor at Uniform Market by Sellers Commerce- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Jessica A. Dillon
Andrew is an incredibly talented and knowledgeable digital marketing professional. He is one of the best professional writers that I have encountered throughout my career. He is hard-working and dedicated - going above and beyond client expectations in all things digital marketing and SEO. He is also a great communicator and consistently provides excellent, timely and effective customer service. I would highly recommend Andrew for any marketing or content marketing position. He is an asset in his current role and I can only expect that his skill set will continue to evolve and exceed expectations as he expands his professional experience.
Ethan Hulbert
Andrew Macaluso is absolutely one of the best SEO & social media specialists I have ever met. He manages the most accounts, provides the most detailed reports, and our clients clearly and vocally love him for it. I can easily say that Andrew is responsible for a good deal of our company's current success. From day one of working with Andrew, I could tell that he was something of an expert- and it's not only his talent, but his hard work that shows through. The amount of effort he puts into everything he works on is unparalleled. It's a guarantee that when Andrew takes on a new client, they're in excellent hands. Andrew is a wonderful writer- he produces a healthy amount of content every single day, but more importantly, this content is VERY high in quality. His writing voice is apparent in almost everything he does, and even if the assigned topic is uninteresting he still manages to find a way to keep you reading. Moreover, Andrew has a unique passion for writing, and that enthusiasm shows. I'd also like to mention that Andrew is a great guy to have around the office, and I'm very glad to know him. He independently owns and writes for other publications and a personal portfolio, too. I'm proud to recommend Andrew for anything he sets his mind to, be it marketing, writing, or more. I've never seen a challenge get the best of him yet!
Jessica A. Dillon
Andrew is an incredibly talented and knowledgeable digital marketing professional. He is one of the best professional writers that I have encountered throughout my career. He is hard-working and dedicated - going above and beyond client expectations in all things digital marketing and SEO. He is also a great communicator and consistently provides excellent, timely and effective customer service. I would highly recommend Andrew for any marketing or content marketing position. He is an asset in his current role and I can only expect that his skill set will continue to evolve and exceed expectations as he expands his professional experience.
Ethan Hulbert
Andrew Macaluso is absolutely one of the best SEO & social media specialists I have ever met. He manages the most accounts, provides the most detailed reports, and our clients clearly and vocally love him for it. I can easily say that Andrew is responsible for a good deal of our company's current success. From day one of working with Andrew, I could tell that he was something of an expert- and it's not only his talent, but his hard work that shows through. The amount of effort he puts into everything he works on is unparalleled. It's a guarantee that when Andrew takes on a new client, they're in excellent hands. Andrew is a wonderful writer- he produces a healthy amount of content every single day, but more importantly, this content is VERY high in quality. His writing voice is apparent in almost everything he does, and even if the assigned topic is uninteresting he still manages to find a way to keep you reading. Moreover, Andrew has a unique passion for writing, and that enthusiasm shows. I'd also like to mention that Andrew is a great guy to have around the office, and I'm very glad to know him. He independently owns and writes for other publications and a personal portfolio, too. I'm proud to recommend Andrew for anything he sets his mind to, be it marketing, writing, or more. I've never seen a challenge get the best of him yet!
Jessica A. Dillon
Andrew is an incredibly talented and knowledgeable digital marketing professional. He is one of the best professional writers that I have encountered throughout my career. He is hard-working and dedicated - going above and beyond client expectations in all things digital marketing and SEO. He is also a great communicator and consistently provides excellent, timely and effective customer service. I would highly recommend Andrew for any marketing or content marketing position. He is an asset in his current role and I can only expect that his skill set will continue to evolve and exceed expectations as he expands his professional experience.
Ethan Hulbert
Andrew Macaluso is absolutely one of the best SEO & social media specialists I have ever met. He manages the most accounts, provides the most detailed reports, and our clients clearly and vocally love him for it. I can easily say that Andrew is responsible for a good deal of our company's current success. From day one of working with Andrew, I could tell that he was something of an expert- and it's not only his talent, but his hard work that shows through. The amount of effort he puts into everything he works on is unparalleled. It's a guarantee that when Andrew takes on a new client, they're in excellent hands. Andrew is a wonderful writer- he produces a healthy amount of content every single day, but more importantly, this content is VERY high in quality. His writing voice is apparent in almost everything he does, and even if the assigned topic is uninteresting he still manages to find a way to keep you reading. Moreover, Andrew has a unique passion for writing, and that enthusiasm shows. I'd also like to mention that Andrew is a great guy to have around the office, and I'm very glad to know him. He independently owns and writes for other publications and a personal portfolio, too. I'm proud to recommend Andrew for anything he sets his mind to, be it marketing, writing, or more. I've never seen a challenge get the best of him yet!
Jessica A. Dillon
Andrew is an incredibly talented and knowledgeable digital marketing professional. He is one of the best professional writers that I have encountered throughout my career. He is hard-working and dedicated - going above and beyond client expectations in all things digital marketing and SEO. He is also a great communicator and consistently provides excellent, timely and effective customer service. I would highly recommend Andrew for any marketing or content marketing position. He is an asset in his current role and I can only expect that his skill set will continue to evolve and exceed expectations as he expands his professional experience.
Ethan Hulbert
Andrew Macaluso is absolutely one of the best SEO & social media specialists I have ever met. He manages the most accounts, provides the most detailed reports, and our clients clearly and vocally love him for it. I can easily say that Andrew is responsible for a good deal of our company's current success. From day one of working with Andrew, I could tell that he was something of an expert- and it's not only his talent, but his hard work that shows through. The amount of effort he puts into everything he works on is unparalleled. It's a guarantee that when Andrew takes on a new client, they're in excellent hands. Andrew is a wonderful writer- he produces a healthy amount of content every single day, but more importantly, this content is VERY high in quality. His writing voice is apparent in almost everything he does, and even if the assigned topic is uninteresting he still manages to find a way to keep you reading. Moreover, Andrew has a unique passion for writing, and that enthusiasm shows. I'd also like to mention that Andrew is a great guy to have around the office, and I'm very glad to know him. He independently owns and writes for other publications and a personal portfolio, too. I'm proud to recommend Andrew for anything he sets his mind to, be it marketing, writing, or more. I've never seen a challenge get the best of him yet!
Experience
-
UniformMarket by SellersCommerce
-
United States
-
Technology, Information and Internet
-
1 - 100 Employee
-
Senior Content Strategist & Lead Editor
-
Mar 2019 - Present
This position is specially tasked with creating content for Sellers Commerce and its products, as well as editing content and utilizing social media platforms. I often collaborate with the marketing team to develop the right message to the audience at the right time, researching content to ensure accuracy and authenticity, and writing for many mediums including online, video, social media, digital, print, and much more. Many of my articles and blogs have been featured in Made to Measure magazine - which exclusively serves the Uniform, Footwear and Gear markets. Other daily tasks include proofreading for the marketing team, optimizing each and every content page and social media post with proper keywords for SEO purposes, email campaigns, creating B2B and B2C related content, case studies, etc. Microsoft Office, HubSpot and Outlook 365 are both used on a daily basis as well. I also use Sprinkler and Social Media Listening on a regular basis. Created client case studies and eBooks on a regular basis, as well as conduct interviews and creating questionnaires and FAQs. Show less
-
-
-
Burger Boyz
-
Chicago, Illinois, United States
-
Social Media Manager
-
Jan 2023 - Present
Burger Boyz is is focused on creating a new and exciting brand that is geared towards finding the best burgers in Chicago/Chicagoland area, while also contributing services to help spread awareness and attract more customers. With a website and Instagram page, Burger Boyz creates videos, highlights, blog posts, meets with chefs, gets in-person interviews, goes in to some kitchens for behind the scenes cooking, etc. to not only promote the brand, but also highlight the restaurant and the burger to help create a larger audience. The restaurant industry took a massive hit during the pandemic, and some are still struggling to recover. Whether it’s getting one person to the restaurant or 100, we think we can help. In short: If there’s a burger on your menu then Burger Boyz plan to try it, rate it, and hopefully help get more people to want to go out and have the same experience as we did. I create and manage all content, as well as photography and video editing for Instagram and www.burgerboyz312.com. I use Sprinkler and Social Media Listening on a daily basis as well. Instagram: https://shorturl.at/detBN Website: www.burgerboyz312.com Show less
-
-
-
SearchLab
-
United States
-
Advertising Services
-
1 - 100 Employee
-
Content Specialist
-
Oct 2017 - Jun 2018
Creating content in a way that is designed to sell or promote a specific product to fit the needs of our clients SEO marketing campaigns, in order to achieve prominence in the web. Researched and wrote 10-12 blog posts per week for clients and company website. Optimizing on-page content as well as the meta titles, meta descriptions, header tags, backlinks, infographics, etc. SEMrush, Asana Task Manager, Harvest, LastPass, SEO That Works, Microsoft Office, and Google Keyword Planner are the most utilized tools on a daily basis. Show less
-
-
-
Elliottsweb
-
United States
-
Technology, Information and Internet
-
1 - 100 Employee
-
SEO Analyst - Content Writer
-
Mar 2013 - Sep 2017
● Speak to clients about goals and expectations within a certain time, while also providing them with in-depth status reports (monthly basis) and any other updates that I make. ● Knowledge of WordPress, Joomla, Drupal, and CMS. ● Optimized content for blog posts, landing pages, webpages, ect. ● Optimize Meta Titles, headers (H1, H2, and H3), meta data, images, URLs, ect. ● Installed Google Analytics and Webmaster Tools on all websites in order to track statistics and provide a more informative report on overall traffic improvement, clicks, ect. ● Added rich snippets (author and publisher), Schema.org structured data, XML sitemaps, company logo in footer, ect. ● Create client social media platforms, such as Google Plus Business page, Bing Places, Facebook, Twitter, Pinterest, LinkedIn, Scoopit, ect. ● Manage client social media- Facebook, Twitter, Google+, LinkedIn, etc. ● I have worked on a wide variety of websites, including but not limited to: law firms (personal injury, criminal, ect.). automotive, landscaping, video production, adult content, ecommerce, doctors, healthcare centers, insurance, hip-hop, clothing, ect. Show less
-
-
-
Elite Daily
-
United States
-
Online Audio and Video Media
-
1 - 100 Employee
-
Sports Writer
-
Aug 2014 - Feb 2016
● Covered all sports-related news ● Pitched article ideas to my editor ● Wrote articles requested by my online editor ● http://elitedaily.com/author/amacaluso/ ● Covered all sports-related news ● Pitched article ideas to my editor ● Wrote articles requested by my online editor ● http://elitedaily.com/author/amacaluso/
-
-
-
We All Scheme
-
Greater New York City Area
-
Freelance Writer
-
Sep 2011 - Jan 2013
● Provided website with fresh content on a daily basis ● Wrote on sports, music, clothing, everyday life, ect. ● Posted videos ● Worked social media ● http://www.weallscheme.com/author/andymac/ ● Provided website with fresh content on a daily basis ● Wrote on sports, music, clothing, everyday life, ect. ● Posted videos ● Worked social media ● http://www.weallscheme.com/author/andymac/
-
-
-
SLAM Magazine
-
New York
-
Online Contributor
-
2010 - 2011
● Wrote articles for SLAMonline.com ● Pitched story ideas to Ryne Nelson, the online editor. ● Wrote articles for SLAMonline.com ● Pitched story ideas to Ryne Nelson, the online editor.
-
-
-
-
Contributing Writer
-
Nov 2010 - Dec 2010
● Posted articles online ● Pitched ideas to online editor ● http://beallsfinest.wordpress.com/author/andymac3/ ● Posted articles online ● Pitched ideas to online editor ● http://beallsfinest.wordpress.com/author/andymac3/
-
-
-
Dime Magazine
-
Spectator Sports
-
Summer Intern
-
Aug 2010 - Nov 2010
● Contributed articles to www.dimemag.com ● Ran errands, answered phone calls, assisted on in-office and around the city projects ● Developed better writing skill ● Worked closely with the editorial department and recruitment team ● Interviewed players (high school, college, professional ) and coaches ● http://dimemag.com/author/andrew-macaluso/ ● Contributed articles to www.dimemag.com ● Ran errands, answered phone calls, assisted on in-office and around the city projects ● Developed better writing skill ● Worked closely with the editorial department and recruitment team ● Interviewed players (high school, college, professional ) and coaches ● http://dimemag.com/author/andrew-macaluso/
-
-
Education
-
2007 - 2011
Indiana University Bloomington
Bachelor of Arts (B.A.), Journalism -
2003 - 2007
Crown Point High School
Core 40 Diploma, General Studies
Community
