Andrew Hicks

Account Executive at Bryan Broadcasting Corporation
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Contact Information
us****@****om
(386) 825-5501
Location
Houston, Texas, United States, US

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Experience

    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Account Executive
      • Mar 2019 - Present

      • Develops strategic marketing plans for local businesses to elevate brand awareness and deliver consistent, frequent, and creative messaging to identified target audiences• Leads sales team in utilizing Nielsen Audio data to correctly align customers with the target audience and customize marketing campaigns• Prepares market reports with data and advises colleagues on the target audiences for customer needs with data insights to determine the best proposals to drive business impact.Highlighted Achievements:• Digital sales manager responsible for pioneering the company’s digital marketing efforts (managing 10 employees)• Exceeded company customer retention rates throughout the COVID pandemic by 50% Show less

    • Information Technology Professional and Sound Engineer
      • Jun 2009 - Mar 2019

      • Managed 6 concurrent broadcasts which required coordinating multiple operations including on-air talent, board operations, and technical assistance• Sound engineer for the national broadcast of Texas A&M football, coordinating between network engineers, on-air talent, and university support staff• Lead contact for troubleshooting office technological problems, as well as 24/7 support in case of any station going off-air• Maintained transmitter equipment alongside the Chief engineer, including the buildout of 3 radio station transmitter sites Show less

    • Board Operator
      • Jun 2004 - Jun 2010

      • Produced live local broadcasts, ensuring a seamless show, keeping hosts on time, and airing commercials as scheduled• Coordinated interviews and guests• Proactively managed FCC compliance for all broadcasts across multiple stations

Education

  • Texas A&M University
    Master of Science - MS, Analytics
    2023 - 2025
  • Sam Houston State University
    Bachelor's degree, Mass Communication/Media Studies
    2006 - 2010
  • The University of Texas at Austin
    2002 - 2004

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