Experience

Experian Employer Services

• United States
• Financial Services
• 200 - 300 Employee

• Content Marketing Manager

  • Mar 2022 - Present

  Oregon, United States - Develop content marketing strategy that increases traffic to Experian Employer Services digital properties, engages new, prospective customers and enables existing clients and internal partners to become passionate brand advocates, nurtures prospects down the funnel and drives new and existing clients to cross-category purchases - Drive the production of blogs (articles, legislative updates, etc.), videos, infographics, eBooks, webinars, interviews, ad copy, client testimonials, research… Show more - Develop content marketing strategy that increases traffic to Experian Employer Services digital properties, engages new, prospective customers and enables existing clients and internal partners to become passionate brand advocates, nurtures prospects down the funnel and drives new and existing clients to cross-category purchases - Drive the production of blogs (articles, legislative updates, etc.), videos, infographics, eBooks, webinars, interviews, ad copy, client testimonials, research reports, thought leader bios and other dynamic content pieces to ensure consistent messaging and an optimal return on key demand generation activities - Advance public awareness of our industry-leading product suite via thought leadership and a digital-first mindset - Establish and foster relations with target Tax and HR compliance influencers, ensuring product and brand mentions in the US media Show less



Oregon House of Representatives

• United States
• Government Administration
• 1 - 100 Employee

• Director Of Communications

  • Mar 2021 - Mar 2022

  Salem, Oregon, United States In this role I oversaw two major areas of responsibility: Press Relations and District Outreach. This involved planning, designing and executing a public affairs or education program for the House Republican Office and individual elected members. I was responsible for creating a strategic communication plan designed to provide public information on legislative proposals and manage public affairs projects that required innovation and creativity. Additional activities included: -… Show more In this role I oversaw two major areas of responsibility: Press Relations and District Outreach. This involved planning, designing and executing a public affairs or education program for the House Republican Office and individual elected members. I was responsible for creating a strategic communication plan designed to provide public information on legislative proposals and manage public affairs projects that required innovation and creativity. Additional activities included: - Formulated the approach for the caucus on a media and public communications strategy. - Prepared the caucus leader for all public comments and media interviews. - Designed, developed, and implemented an outreach campaign for use by caucus members within their districts. Show less



Gallatin Public Affairs

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Associate

  • Dec 2017 - Mar 2021

  Portland, Oregon Area - Secure a steady flow of earned media for clients from a variety of publications - Manage statewide and regional digital communications campaigns that build awareness and acquire consumers/advocates using digital ads; communicate with advocates with frequent emails, regular and engaging social media posts and blogs; activate consumers/advocates using letter generator tools to write in support of client goals - Manage creative asset development (i.e. websites, advertisements… Show more - Secure a steady flow of earned media for clients from a variety of publications - Manage statewide and regional digital communications campaigns that build awareness and acquire consumers/advocates using digital ads; communicate with advocates with frequent emails, regular and engaging social media posts and blogs; activate consumers/advocates using letter generator tools to write in support of client goals - Manage creative asset development (i.e. websites, advertisements, presentations), public opinion research, digital ads - Create and manage key stakeholder lists to help clients secure support from the right people for their projects - Measure the effectiveness of ongoing campaigns with regular analytics reports Show less



21st Century Communications Strategies, LLC

• Public Relations and Communications Services
• 1 - 100 Employee

• Associate

  • Aug 2015 - Dec 2017

  Irvine, California - Secured earned media placements for clients - Organized the material and logistics for reoccurring client events - Created association newsletters for client members - Managed creation of several websites - Produced a weekly client podcast - Monitored statewide legislative issues and 32 city council agendas for relevant policy proposals



California State Board of Equalization

• United States
• Government Administration
• 400 - 500 Employee

• Policy & Communications Officer

  • Jan 2015 - Aug 2015

  Irvine, California - Engaged in outreach and communications for Elected Board Member - Attended events and spoke about Member's goals with business owners - Provided analysis on sales/use and income tax appeal cases for monthly board hearings - Wrote blogs on tax issues and crafted constituent responses emails - Created an office mail outreach program



California State Assembly

• Legislative Offices
• 700 & Above Employee

• Legislative Aide

  • Feb 2014 - Jan 2015

  San Juan Capistrano - Managed Member’s schedule and briefed her ahead of meetings - Led meetings on Member’s behalf - Attended events representing Member, including business openings, networking receptions, etc - Managed interns - Coordinated constituent outreach opportunities - Assisted with campaign-related strategy development - Assisted with talking points for media relations

• Legislative Intern

  • Jan 2014 - Feb 2014

  District Office 17821 E. 17th Street, Suite #150 Tustin, CA 92780 Interned at the District office of Assemblymember Don Wagner of the 68th District. Responsible for researching outreach opportunities and schedule planning. Also respond to constituents.



Rancho Santa Margarita Campaign Office

• Campaign Office Manager

  • Oct 2014 - Nov 2014

  Rancho Santa Margarita -Write newsletters for candidates and issues. -Create websites. -Manage social media, such as upload videos to YouTube. -Coordinate with volunteers for walking precincts for candidates. -Create precinct walk lists. -Walk for candidates. -Assist Campaign Manager with strategy and communications.



CONNECT

• Policy Clerk

  • Feb 2013 - Jun 2013

  8950 La Jolla Village Dr La Jolla, CA 92037 Support the director of public policy, who is responsible for managing CONNECT's Public Policy Committee and Innovation Institute along with all corresponding functions, and also manages state and local public policy and assists in identifying business growth opportunities. As the policy group intern, I am primarily involved with researching and developing reports on key trends and issues that drive policy strategy for CONNECT, whose priorities include intellectual property… Show more Support the director of public policy, who is responsible for managing CONNECT's Public Policy Committee and Innovation Institute along with all corresponding functions, and also manages state and local public policy and assists in identifying business growth opportunities. As the policy group intern, I am primarily involved with researching and developing reports on key trends and issues that drive policy strategy for CONNECT, whose priorities include intellectual property protection, attracting investment capital, analyzing and influencing regulatory issues, supporting government research funding, and promoting workforce development. CONNECT is a well-respected leader in shaping public policy on behalf of the region's innovation economy, and gives innovators a voice in the policy arena that is heard at the local, state and federal levels. The organization proactively identifies legislative issues that affect life science and high tech entrepreneurs, build coalitions to express the impact of policy changes and serve as advocates on legislative policy. Show less



Motorcycle Safety Foundation

• United States
• Professional Training and Coaching
• 1 - 100 Employee

• IT and PR Intern

  • Jun 2012 - Aug 2012

  2 Jenner Irvine, CA 92618 Assisted with the management of project developments such as the creation of a unique MSF iphone application, as well as the transition to a new MSF website. Also took part in the coordination of MSF's presence at an ABC 7 news shoot covering a local food drive.



Concours d'Elegance

• Volunteer

  • Jun 2012 - Jun 2012

  Dana Point Helped with the basic event planning aspects of the car show, as well as aided in the coordination of media personnel, parking management, and event layout.



San Diego State University

• United States
• Higher Education
• 700 & Above Employee

• Volunteer

  • Sep 2011 - Dec 2011

  San Diego Sponsorship, brand recognition