Andrew Birkle
Digital Director at WLNS-TV- Claim this Profile
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Bio
Experience
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WLNS-TV
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Digital Director
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Sep 2021 - Present
I manage a team of four people, write articles for our website and edit stories from reporters, runour social media, serve as the station’s digital anchor for breaking news and sports content, monitor web numbers - including the use of Google Analytics, work closely with the sports and weather departments, and participate in department head meetings and station-wide initiatives
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Digital Reporter
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Oct 2020 - Sep 2021
Made a niche as a reporter finding out-of-the-box stories, both short and long. From creating a short documentary on the MSU Swim and Dive team to telling the story of a family that was reunited through TikTok after being separated at birth, I found complicated stories and made them easy to understand. Responsibilities included day-turning stories, on-camera reporting, writing articles, shooting video, creating engaging headlines, and more.
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Sports Photographer
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Aug 2019 - Oct 2020
I worked for the sports department at WLNS where my responsibilities were to shoot high school and college sports, attend press conferences and to assist in writing and editing for the newscasts.
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Focal Point News
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United States
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Online Audio and Video Media
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1 - 100 Employee
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Reporter
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Aug 2018 - Dec 2018
I worked for Focal Point, Michigan State’s award winning weekly TV show. I was a sports reporter and anchor, which entailed shooting MSU football, basketball and hockey press conferences, writing scripts and editing for the show. I also reported hard news, including stories on Brett Kavanaugh’s confirmation and a ban on hard alcohols at fraternities. I worked for Focal Point, Michigan State’s award winning weekly TV show. I was a sports reporter and anchor, which entailed shooting MSU football, basketball and hockey press conferences, writing scripts and editing for the show. I also reported hard news, including stories on Brett Kavanaugh’s confirmation and a ban on hard alcohols at fraternities.
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Impact 89FM
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Reporter and Host
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Sep 2016 - Dec 2018
I covered MSU’s hockey team for Impact 89FM Sports, Michigan State’s award-winning student-run radio station. Each week I wrote game recaps and attended the weekly media sessions. In addition, I was the host of Behind the Mask, the only podcast that covers MSU Hockey. I also helped create and co-hosted Podcast FC, Impact 89FM’s podcast for European and International soccer. I covered MSU’s hockey team for Impact 89FM Sports, Michigan State’s award-winning student-run radio station. Each week I wrote game recaps and attended the weekly media sessions. In addition, I was the host of Behind the Mask, the only podcast that covers MSU Hockey. I also helped create and co-hosted Podcast FC, Impact 89FM’s podcast for European and International soccer.
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Inside the Huddle with Michael Spath
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Ann Arbor, Michigan
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Sports Intern
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May 2018 - Nov 2018
I worked for Ann Arbor sports talk radio host Michael Spath, who mainly focuses on Michigan athletics and Detroit sports. My responsibilities were to improve the website and to provide content with in-depth articles focusing on college football and basketball. I also promoted the show on social media, assisted in research for the show and for articles on the website and came into the studio to appear on the show two or three times a week. I worked for Ann Arbor sports talk radio host Michael Spath, who mainly focuses on Michigan athletics and Detroit sports. My responsibilities were to improve the website and to provide content with in-depth articles focusing on college football and basketball. I also promoted the show on social media, assisted in research for the show and for articles on the website and came into the studio to appear on the show two or three times a week.
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WLNS-TV
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Sports Intern
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Sep 2017 - May 2018
I worked for Fred Heumann, a well-known TV figure in the Lansing area. I shot, edited and wrote for the show. I worked 20 hours a week at the station and shot football, basketball, hockey, soccer, baseball, softball and volleyball at the high school and college level. I worked with the editing program Edius, the news production system AP ENPS, and Panasonic cameras on a daily basis. I worked for Fred Heumann, a well-known TV figure in the Lansing area. I shot, edited and wrote for the show. I worked 20 hours a week at the station and shot football, basketball, hockey, soccer, baseball, softball and volleyball at the high school and college level. I worked with the editing program Edius, the news production system AP ENPS, and Panasonic cameras on a daily basis.
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Spartan Newsroom
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East Lansing, Michigan
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Reporter
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Jan 2017 - May 2018
I covered the nearby city of Williamston. I gained invaluable experience in building relationships in the community and learned the accountability of working on a deadline with weekly stories. I did many profiles on staples of the Williamston community and also covered current events. I also was a founding member of the group Inside 83, which focused on Michigan political events and produced an in-depth series on campaign financing in Michigan. I covered the nearby city of Williamston. I gained invaluable experience in building relationships in the community and learned the accountability of working on a deadline with weekly stories. I did many profiles on staples of the Williamston community and also covered current events. I also was a founding member of the group Inside 83, which focused on Michigan political events and produced an in-depth series on campaign financing in Michigan.
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The Saline Post
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Saline, Michigan
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Writer
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May 2017 - Sep 2017
I worked for the paper in my hometown where I focused on finding unique feature stories from the community. When the LPGA Tour’s Volvik Championship was in town, I received a credential and did a story on how it affected local businesses. I also did a story on a teacher at Saline High School who donated his kidney to his mother-in-law. I worked for the paper in my hometown where I focused on finding unique feature stories from the community. When the LPGA Tour’s Volvik Championship was in town, I received a credential and did a story on how it affected local businesses. I also did a story on a teacher at Saline High School who donated his kidney to his mother-in-law.
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Education
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Michigan State University
Bachelor's degree, Journalism