Experience

O.H. Partners

• United States
• Advertising Services
• 1 - 100 Employee

• Associate Director of Social & Content

  • Nov 2022 - Present



USA Hockey

• United States
• Spectator Sports
• 500 - 600 Employee

• Director of Content

  • Sep 2018 - Oct 2022

  Directed digital content strategy and execution for all of USA Hockey platforms with more than 1.2 million followers and subscribers, generating nearly one million impressions daily .

• Manager, Social Media & Digital Content

  • Aug 2017 - Sep 2018

  Managed social media calendar for both short- and long-term initiatives, while leading the organization's day-to-day social media impact by producing and publishing daily video, graphic and written content.

• Coordinator, Social Media & Digital Content

  • Dec 2015 - Aug 2017

  Executed day-to-day social media activities, including producing and published daily video, graphic and written content.



Simantel

• Advertising Services
• 100 - 200 Employee

• Project Manager

  • May 2014 - Dec 2015

  Served as a project manager for a global Fortune-50 client by supporting the account manager with a number of tasks, including timelines, deliverables, budgets and presentations.

• Community Manager | Content Contributor

  • May 2014 - Dec 2015

  Pioneered the agency’s social media efforts in first-ever social media role by developing a focused and sustainable content strategy while managing the ideation, planning and execution of content for digital channels.



Ketts' Corner

• http://kettscorner.com

• Creator | Editor | Contributor

  • Jan 2013 - Dec 2015

  Ketts’ Corner was a blog focused on the National Hockey League (NHL) that I created in 2013. Instead of developing content similar to most sites that cover professional hockey, I wanted to create a place where content was written by the fans for the fans. As the creator and editor of the site, I spent time: - Organizing and leading a team of four contributors - Managing, editing and approving weekly content - Scheduling and leading weekly brainstorming meetings - Developing promotional strategies on social media After two years, Ketts’ Corner has achieved the following: - Several posts were picked up by SI.com, YahooSports.com and BeerAdvocate.com - Over 80,000 site visits - Average of over 500 views per post



Discover Peoria

• United States
• Hospitality
• 1 - 100 Employee

• Communications Intern

  • May 2013 - Mar 2014

  As the communications intern at the PACVB, I created a marketing blog, managed the social channels and found exciting new ways to interact with potential visitors to the area. As the communications intern at the PACVB, I created a marketing blog, managed the social channels and found exciting new ways to interact with potential visitors to the area.



Simantel

• Advertising Services
• 100 - 200 Employee

• Account Intern

  • May 2012 - Aug 2012

  Served as an account coordinator on the Caterpillar Global Mining account. During my internship, I assisted on the Caterpillar Global Mining exhibit for MINExpo 2012 in Las Vegas, Nev. Specifically, I supported the account manager with the following: - Working with a multi-discipline team of client, supplier and internal members - Managing the development of over 30 video scripts - Attending MINExpo 2012 in Las Vegas, NV as a member of the agency team - Developing client-facing conference reports and project management schedules - Winner of "Best Trade Show Exhibit" (Ex Awards) and "Best Environmental Design" (EXCITE Awards)