Experience

Cord Media Company
• United States
• Advertising Services
• 1 - 100 Employee
• Jr. Account Executive

  • Jun 2023 - Present


Woodspur Farms, LLC

• United States
• Food & Beverages
• 1 - 100 Employee

• Ecommerce Account Executive

  • Aug 2022 - Jul 2023

  • Improved conversion rate to 4% with SEO Copywriting through on and off site marketing activities. • Raised Open Rate by 60% by managing tone and voice for email schemes for inbound marketing. • Launched E-commerce platform of disruptive product line of snacks geared towards young adult audiences. • Managed 6 DTC and B2B E-commerce platforms while also providing fractional support to wholesale accounts. • Improved conversion rate to 4% with SEO Copywriting through on and off site marketing activities. • Raised Open Rate by 60% by managing tone and voice for email schemes for inbound marketing. • Launched E-commerce platform of disruptive product line of snacks geared towards young adult audiences. • Managed 6 DTC and B2B E-commerce platforms while also providing fractional support to wholesale accounts.



Event Staff App

• United States
• Mobile Computing Software Products
• 1 - 100 Employee

• Business Development Manager

  • Apr 2020 - Oct 2021

  • Used AB testing constructed a 4-stage outbound email sequence sent to over 3000 prospective leads • Achieved 65% open rate in tailor-made sequence, with click-through rate increasing to 85% over time • Coached interns on efficient use of CRM and email marketing software such as Hubspot and Growbots • Advised and informed developers on trending functionality requests from customers and leads • Used AB testing constructed a 4-stage outbound email sequence sent to over 3000 prospective leads • Achieved 65% open rate in tailor-made sequence, with click-through rate increasing to 85% over time • Coached interns on efficient use of CRM and email marketing software such as Hubspot and Growbots • Advised and informed developers on trending functionality requests from customers and leads



Orfalea Center for Global & International Studies

• Research Services
• 1 - 100 Employee

• Research Fellow

  • Jan 2021 - Jun 2021

  • Designed capstone project to examine the commercial impact of Emergency Economic policies • Employed Mix-Methods for comprehensive analysis of Tech and Manufacturing based economies • Discussed improvements and topics for future exploration in literature review and focus groups • Examined 154 peer reviewed studies to explore qualitative and quantitative analysis techniques • Revised graduate school applications to Ivy League and Public Research Programs • Designed capstone project to examine the commercial impact of Emergency Economic policies • Employed Mix-Methods for comprehensive analysis of Tech and Manufacturing based economies • Discussed improvements and topics for future exploration in literature review and focus groups • Examined 154 peer reviewed studies to explore qualitative and quantitative analysis techniques • Revised graduate school applications to Ivy League and Public Research Programs



UCSB Housing, Dining, & Auxiliary Enterprises

• United States
• Higher Education
• 100 - 200 Employee

• Front of House Operations Manager

  • Aug 2017 - Apr 2019

  • Coordinated team of 15 people to provide quality service to over 2000 customers in a 2-hour period • Tracked employee work performance and catalogued productivity and morale trends for improvement • Trained 100+ Student workers on efficient time management techniques to increase utilization • Created Excel macros to streamline the scheduling of work shifts, vacations, and emergency leave • Coordinated team of 15 people to provide quality service to over 2000 customers in a 2-hour period • Tracked employee work performance and catalogued productivity and morale trends for improvement • Trained 100+ Student workers on efficient time management techniques to increase utilization • Created Excel macros to streamline the scheduling of work shifts, vacations, and emergency leave