Andre Ladvocat Cintra
Head of Business Unit at Ingresse- Claim this Profile
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English Native or bilingual proficiency
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Portuguese Native or bilingual proficiency
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French Elementary proficiency
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Spanish Limited working proficiency
Topline Score
Bio
Monica Monteiro
I had the pleasure to work with André at Globo. He consistently exhibited an entrepreneurial mindset, actively seeking out opportunities and taking calculated risks to drive innovation. His energy, collaborative approach, and ability to work well with others greatly contributed to our team's success.
Virginia Coelho
I had the pleasure to meet André as TicketSwap’s Country Manager and to see his vision and strategic thinking. André is decisive in negotiations and in determining what
Monica Monteiro
I had the pleasure to work with André at Globo. He consistently exhibited an entrepreneurial mindset, actively seeking out opportunities and taking calculated risks to drive innovation. His energy, collaborative approach, and ability to work well with others greatly contributed to our team's success.
Virginia Coelho
I had the pleasure to meet André as TicketSwap’s Country Manager and to see his vision and strategic thinking. André is decisive in negotiations and in determining what
Monica Monteiro
I had the pleasure to work with André at Globo. He consistently exhibited an entrepreneurial mindset, actively seeking out opportunities and taking calculated risks to drive innovation. His energy, collaborative approach, and ability to work well with others greatly contributed to our team's success.
Virginia Coelho
I had the pleasure to meet André as TicketSwap’s Country Manager and to see his vision and strategic thinking. André is decisive in negotiations and in determining what
Monica Monteiro
I had the pleasure to work with André at Globo. He consistently exhibited an entrepreneurial mindset, actively seeking out opportunities and taking calculated risks to drive innovation. His energy, collaborative approach, and ability to work well with others greatly contributed to our team's success.
Virginia Coelho
I had the pleasure to meet André as TicketSwap’s Country Manager and to see his vision and strategic thinking. André is decisive in negotiations and in determining what
Credentials
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Silicon Valley Executive Mission
StartSeMar, 2018- Sep, 2024 -
Digital Marketing
CCE - PUC-RioJul, 2010- Sep, 2024
Experience
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Ingresse
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Brazil
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Events Services
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100 - 200 Employee
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Head of Business Unit
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Jul 2023 - Present
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TicketSwap
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Netherlands
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Events Services
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100 - 200 Employee
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Country Manager, Brazil
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Jul 2022 - Jul 2023
Built and launched an experience marketplace in Brazil to become the #1 ticket reseller in Latam. Built and launched an experience marketplace in Brazil to become the #1 ticket reseller in Latam.
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Afterverse
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Brazil
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Mobile Gaming Apps
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1 - 100 Employee
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Senior Partnerships Manager
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Sep 2021 - Jul 2022
Leveraged mobile gaming (incl. #25 most downloaded in the world) through partner marketing, influencer marketing, and brand licensing. ⟶ Achieved 40M MAU worldwide and secured investments from Movile & Prosus Leveraged mobile gaming (incl. #25 most downloaded in the world) through partner marketing, influencer marketing, and brand licensing. ⟶ Achieved 40M MAU worldwide and secured investments from Movile & Prosus
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Globo
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Belgium
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Apr 2019 - Sep 2021
• Led large-scale negotiations with big tech (Samsung, Google, Apple, Amazon) and telcos (Claro, TIM, Vivo) to drive revenue in the content distribution business.⟶ Played a significant role in the 145% YoY subscription growth for the Globoplay app in 2020⟶ Contributed to ˜50% of Globoplay's revenue through B2B2C strategy• Managed team of two commercial execs. and report to the Strategic Partnerships Distribution Director.
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Apr 2017 - Apr 2019
Coordinated Globoplay's growth strategy, making it the largest freemium streaming platform in Brazil⟶ Led the retention squad, focused on improving customer LTV and decreasing churn (2019)
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Oct 2012 - Apr 2017
• Sports rights pricing analysis and financial planning (2016-2017)• Incubated e-sports & gaming ventures later invested by Globo Ventures (2015-2016)• Growth marketing for CartolaFC, the official fantasy game for the Brazilian football league (2012-2015)⟶ Goal acquisition: first 1MM MAU users at Cartola (mobile and desktop)⟶ Goal retention: 5x retention rate
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May 2010 - Oct 2012
• Associate product manager of CartolaFC, sportv.com, and 20 tailor-made mobile apps dedicated to the football clubs of Brazilian Serie A (2011-2012)• Front-end development & CX (2010-2011)
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GameJam+
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Russian Federation
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Entertainment Providers
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Partner & Board Member
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Jan 2021 - Aug 2021
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Esporte Interativo
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Spectator Sports
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New Media Intern (Esquadrão, a membership program)
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Jan 2008 - Dec 2008
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Education
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Ibmec
Postgraduate Degree, Business Administration and Management, General -
Pontifícia Universidade Católica do Rio de Janeiro
Bachelor, Marketing & Advertisement
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