Experience

TrendTech

• United Arab Emirates
• Information Technology & Services
• 1 - 100 Employee

• Design Director

  • Sep 2019 - Present

  RoleI am currently leading several teams with a total headcount of 15. I’ve built each team from scratch, including hiring, process setup, goal definition, and continuous improvement. My management approach for building high-performance teams is by encouraging experimentation, collaboration, and self-autonomy and ownership.Achievements1. **Design strategy: include patterns of management** 1. Implemented maturity evaluation **system** and the system of design unit development: operational, tactical and strategic levels, determined priorities and ways of the unit development. 2. Described experience debt and road map of implementation, solved the main user problems in less than a year with minimal involvement of engineers and changes in database architecture. 3. Introduced and continue to develop patterns of design literacy in product teams, co-design, club of design-leaders, internal marketing with emphasis on the successful cases of the design team.2. **Design system: flexible and functional basement** 1. Created flexible functional system used in **multi-platform** TrendTech products both on web and mobile apps. 2. Described logical patterns of components and major design **principles**. 3. Created editing policy and described the rules of UX copywriting, **based** on the values of brand platforms. 4. Launched the integration brans and interfaces.3. **Development of product designers: grades** 1. Implemented grade scoring system based on the feedback from an employee, lead, colleagues. 2. Launched the system of employee continuous development using OKR and measurable results of acquired knowledge application. 3. Most employees increase their grade by **+1** in 3-4 quarters.4. **Documentation: guides and specification** 1. Created and implemented a single format of interface specification with linked user stories, design system, data and comments from developers and QA. Show less

• Product Design Lead

  • Mar 2016 - Sep 2019

• Product Design Lead

  • Mar 2016 - Sep 2019


BRIK
• Indonesia
• Wholesale Building Materials
• 1 - 100 Employee
• CTO

  • Sep 2011 - Aug 2015

WhiteBread Creations
• Senior Product Designer

  • Feb 2009 - Jan 2011

Delfin Media
• Spain
• Senior Product Designer

  • Sep 2004 - Dec 2008