Andreas Spelter
Director Running BU Originals at adidas AG- Claim this Profile
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Bio
Alexandre Vix
Andreas was working as a product manager for Porsche Design while I was at the adidas group as a business analyst intern. It was a real pleasure to work with Andreas who is such a joyful person. Whenever issues would come up, it was always a pleasant time to try to find a solution with him, thanks to his nice personality and problem-solving skills. If you ever have the opportunity to work with Andreas, don’t hesitate, it will for sure be a good experience.
Alexandre Vix
Andreas was working as a product manager for Porsche Design while I was at the adidas group as a business analyst intern. It was a real pleasure to work with Andreas who is such a joyful person. Whenever issues would come up, it was always a pleasant time to try to find a solution with him, thanks to his nice personality and problem-solving skills. If you ever have the opportunity to work with Andreas, don’t hesitate, it will for sure be a good experience.
Alexandre Vix
Andreas was working as a product manager for Porsche Design while I was at the adidas group as a business analyst intern. It was a real pleasure to work with Andreas who is such a joyful person. Whenever issues would come up, it was always a pleasant time to try to find a solution with him, thanks to his nice personality and problem-solving skills. If you ever have the opportunity to work with Andreas, don’t hesitate, it will for sure be a good experience.
Alexandre Vix
Andreas was working as a product manager for Porsche Design while I was at the adidas group as a business analyst intern. It was a real pleasure to work with Andreas who is such a joyful person. Whenever issues would come up, it was always a pleasant time to try to find a solution with him, thanks to his nice personality and problem-solving skills. If you ever have the opportunity to work with Andreas, don’t hesitate, it will for sure be a good experience.
Experience
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adidas
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Germany
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Sporting Goods
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700 & Above Employee
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Director Running BU Originals
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Mar 2019 - Present
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Senior Product Manager (Footwear Strategy Team)
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Oct 2016 - Feb 2019
- Elaboration of long-term vision and plan (SBP) for Originals Footwear - Implementation of new Price Architecture based on Value Based Pricing- Interface between Product Marketing and CTC during key milestones - Elaboration of long-term vision and plan (SBP) for Originals Footwear - Implementation of new Price Architecture based on Value Based Pricing- Interface between Product Marketing and CTC during key milestones
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adidas
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Germany
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Sporting Goods
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700 & Above Employee
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Global Senior Product Manager Porsche Design
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Oct 2015 - Sep 2016
- Build Porsche Design Sport by adidas FTW & ACC Product Range that meet strategic and financial goals of Porsche Design BU & commercial needs of Porsche Design Consumer- Leading X-Functional Team through FTW & ACC Product Creation Process in coordination with internal Business Units and external partner, Porsche Design- Elaboration of seasonal Product Concept that drives Brand Heat
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Global Product Manager Porsche Design
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Apr 2015 - Sep 2015
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Reebok
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United States
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Manufacturing
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700 & Above Employee
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Global Product Manager
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May 2013 - Apr 2015
- Build global apparel product line that meets the strategic and financial goals of the category and the commercial needs of the target consumer- Define product concepts that are consistent with target consumer and overall marketing strategy- Work closely with design, development and merchandising to lead and drive the product creation process and be accountable for the aesthetics and details of the seasonal collections- Lead / execute merchandising plans and strategies that support seasonal stories and key initiatives
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adidas
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Germany
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Sporting Goods
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700 & Above Employee
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Product Manager
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Apr 2011 - Apr 2013
BU Account Exclusives Apparel (EMA)• Lead the development of the business and marketing strategy for the defined key account• Intern Supervisor within the department
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Assistant Product Manager
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Oct 2009 - Mar 2011
BU Account Exclusives Apparel• Plan and develop the marketing strategy of separate collections and product packages across all genders for key markets Area North and Nordics• Lead internal cross-functional team and external partners through the product marketing process• Build strong relationship with one of the most directional accounts within Europe JD Sports• Present product ranges in account meetings
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Sales Representative
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Sep 2001 - Sep 2009
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adidas
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Germany
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Sporting Goods
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700 & Above Employee
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Intern
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Oct 2008 - Mar 2009
BU Account Exclusives Apparel:• Support the product creation process for newly developed products from clear briefs to range launch for the areas of region Europe• Manage product creation process for carry over and colour-up products independently and on own responsibility• Maintain product databases and ensure system accuracy BU Account Exclusives Apparel:• Support the product creation process for newly developed products from clear briefs to range launch for the areas of region Europe• Manage product creation process for carry over and colour-up products independently and on own responsibility• Maintain product databases and ensure system accuracy
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Education
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2004 - 2010
Georg-Simon-Ohm University of Applied Sciences Nuremberg
Academic degree (Diplom Betriebswirt FH) with honours, Business Administration -
2001 - 2004
Apprenticeship Business School Nuremberg
Certified Master of Trade & Commerce, Business Administration -
2002 - 2003
Apprenticeship Business School Nuremberg
Trainer Status, Business Administration -
2001 - 2002
Apprenticeship Business School Nuremberg
Bachelor of Trade and Commerce, Business Administration -
1991 - 2000
Johann-Sebastian Bach College Windsbach
A-Levels
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