Andrea Lazor (she/her)
Managing Director at Principles- Claim this Profile
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Bio
Credentials
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Advanced Open Water Scuba Diver
PADIJan, 2005- Nov, 2024
Experience
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Principles
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Canada
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Advertising Services
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1 - 100 Employee
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Managing Director
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Jul 2019 - Present
Principles is a team of award-winning integrated marketing experts, with a network of the best makers/directors/producers/etc, who fundamentally believe that better work should be accessible to people doing social good. Principles is a team of award-winning integrated marketing experts, with a network of the best makers/directors/producers/etc, who fundamentally believe that better work should be accessible to people doing social good.
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Grassriots Inc.
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Canada
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Advertising Services
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1 - 100 Employee
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Director of Client Services
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May 2016 - Jun 2019
Client portfolio: Doctors Without Borders, Amnesty International, Humane Society International, Greenpeace Australia, Environmental Defense Canada, ALS Canada, Ocean Conservancy, Nature Conservancy Canada, Leadnow, World Animal Protection, Arthritis Society, UNHCR Client portfolio: Doctors Without Borders, Amnesty International, Humane Society International, Greenpeace Australia, Environmental Defense Canada, ALS Canada, Ocean Conservancy, Nature Conservancy Canada, Leadnow, World Animal Protection, Arthritis Society, UNHCR
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Manifest Communications
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Canada
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Advertising Services
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1 - 100 Employee
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Account Director
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Aug 2013 - Apr 2016
Client portfolio: Public Safety Canada (Cyberbullying and Cyber Security), Aga Khan Foundation Canada, Ontario Association of Community Care Access Centres, Roots of Empathy, Canadian Stem Cell Foundation, Dietitians of CanadaQuoted in Strategy Online and Marketing Magazine:http://strategyonline.ca/2015/02/27/public-safety-canada-telus-partner-to-keep-app-users-safe/ http://www.marketingmag.ca/advertising/public-safety-shows-teens-that-wordshurt-124027
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Account Supervisor
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Jul 2010 - Aug 2013
Client portfolio: Public Safety Canada, Canadian Stem Cell Foundation, Roots of Empathy, Dietitians of Canada, Indspire (formerly the National Aboriginal Achievement Foundation), National Reading Campaign, Canadian Hearing Society, Toronto Community Foundation, Canadian Young Judaea
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Account Executive
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Nov 2009 - Jun 2010
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Sydney Olympic Park Authority
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Australia
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Government Administration
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100 - 200 Employee
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Marketing and Membership Coordinator, Lifestyle Program
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Jan 2009 - Jun 2009
Lifestyle at Sydney Olympic Park is a membership rewards program designed to position the Sydney Olympic Park precinct as Sydney’s premier business and residential community and to stimulate the Park's business economy. The program drives loyalty and engagement by connecting the Park’s employee, resident and student population with Sydney Olympic Park’s venues, retail businesses and leisure facilities.Responsibilities:- Coordination and implementation of a membership referral and renewal campaign- Creative coordination and supplier management- Copywriting and editing of online communications, including electronic newsletters and e-blasts- Member acquisition, including event coordination and brand representation- Database management of 5000+ members- Front-line customer service
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Westcoast Connection
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United States
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Travel Arrangements
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1 - 100 Employee
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Trip Leader
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2002 - 2009
Westcoast Connection is a provider of teen travel experiences, including international community service trips.Responsibilities:- Trip member supervision on trips across five continents- Itinerary management and program coordination- Leadership and guidance throughout community service initiatives, including Habitat for Humanity, Food Bank of Alaska, Centre for Alaskan Coastal Studies, Covenant House, Sihlekisi Primary School, and more Westcoast Connection is a provider of teen travel experiences, including international community service trips.Responsibilities:- Trip member supervision on trips across five continents- Itinerary management and program coordination- Leadership and guidance throughout community service initiatives, including Habitat for Humanity, Food Bank of Alaska, Centre for Alaskan Coastal Studies, Covenant House, Sihlekisi Primary School, and more
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Goodwill Industries of Toronto, Eastern, Central and Northern Ontario
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Canada
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Non-profit Organization Management
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1 - 100 Employee
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Marketing and Community Development Specialist
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May 2007 - Jun 2008
Goodwill is a non-profit and retail organization that provides work opportunities and skills development for individuals facing barriers to employment.Responsibilities:- Brand management - Campaign management (seasonal promotions and donation drives)- Event coordination (donation and retail events)- Creative development (Illustrator, Photoshop) and distribution of promotional materials- Supplier and agency management- Volunteer coordination and on-site volunteer management
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Toronto District School Board
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Canada
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Primary and Secondary Education
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700 & Above Employee
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Visual Arts and Elementary School Teacher
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Sep 2006 - May 2007
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Education
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Queen's University
B.Comm (Hon), Marketing -
Copenhagen Business School
Student Exchange Program -
Queen's University
B.Ed, Education -
George Brown College
Digital Publishing Foundation Certificate -
Earl Haig, Claude Watson Arts Program