Andrea Ferreira De Abreu

Marketing Manager at Metrohm Applikon | Metrohm Process Analytics
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Contact Information
us****@****om
(386) 825-5501
Location
The Randstad, Netherlands, NL
Languages
  • Spanish Native or bilingual proficiency
  • Portuguese Limited working proficiency
  • English Native or bilingual proficiency
  • Italian Elementary proficiency
  • Dutch Elementary proficiency
Skills

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Alexis De Oliveira

Andrea is an unique person. She is extremely positive and friendly towards her peers. She never missed an opportunity to help out a fellow student. Andrea is bright, hard working, and puts a great deal of effort into all assignments.

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Credentials

  • Masterclass Product Management
    Frank van Ormondt Advies en Educatie
    Jun, 2020
    - Nov, 2024

Experience

  • Metrohm Applikon | Metrohm Process Analytics
    • Netherlands
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Jan 2022 - Present

      - Defining marketing communication activities and necessary resources, in collaboration with other members of the product management team and Metrohm Int'l HQ (Switzerland)- Maintain an overview of all activities of the marketing communication group and monitor progress.- The preparation and implementation of the marketing and communication projects within a set schedule and budget.- Operational management of marketing and communication projects based on the annual marketing plans and budgets.- Involve people and departments proactively in the development of marketing and communication plans (such as obtaining operational support from the product manager and product specialists).- Managing external agencies in marketing communication projects.- Support of the Sales department with communication materials.- Planning and coordinating communication around product launches.- Monitoring and improving the form and content of the communication tools being used.- Quality management of the printed matter and monitoring the corporate identity.- Management of social media channels (Facebook, Twitter, LinkedIn, Google+, YouTube). - Creation of all newsletters - Facilitation of webinars Show less

    • Technical Marketing writer
      • Jun 2019 - Jan 2022

      As Technical writer - Marketing, I am responsible for working together with Product Managers and Metrohm Int'l HQ (Switzerland) to develop and execute targeted campaigns in different industry sectors. Key Responsibilities are:- Creation of strong and creative Point of Sale Materials (POSM) such as brochures and flyers.- Planning and coordinating communication around product launches.- Management of social media channels (Facebook, Instagram, LinkedIn).- Creation of B2B newsletters.- Search engine optimization (Google analytics)- Creation of video content- Global commercial reach through advertorials, Metrohm blog, tradeshow/exhibition visits, publishing content (articles/advertisements) in trade journals, & visiting key customers. Show less

  • DIFFER - Dutch Institute for Fundamental Energy Research
    • Netherlands
    • Research Services
    • 1 - 100 Employee
    • Visiting Researcher
      • Sep 2018 - Feb 2019

      Synthesis and characterization of core/shell/satellite nanostructures for SERS applications to heterogeneous catalysis Synthesis and characterization of core/shell/satellite nanostructures for SERS applications to heterogeneous catalysis

Education

  • Utrecht University
    Master of Science (MSc), Nanomaterials Science
    2017 - 2019
  • Universidad Metropolitana (VE)
    Chemical Engineer, Chemical Engineering
    2011 - 2015

Community

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