Experience

Efficient Media

• Australia
• Advertising Services
• 1 - 100 Employee

• Digital Marketing Specialist

  • Oct 2022 - Present

• Digital Marketing Specialist

  • Aug 2022 - Sep 2022

• Digital Marketing Intern

  • Jun 2022 - Aug 2022



Anamu Boutiqu

• Sydney, New South Wales, Australia

• DIGITAL MARKETING INTERSHIP

  • Sep 2021 - Mar 2022

  Key Responsibilities • Content creation, stories, reels for Instagram • Market research • Creation of new campaigns • Shopify website creation Achievements • Increase in instagram engagement by 10%. • Increased website search engine rankings • Increased online sales by 15%. Key Responsibilities • Content creation, stories, reels for Instagram • Market research • Creation of new campaigns • Shopify website creation Achievements • Increase in instagram engagement by 10%. • Increased website search engine rankings • Increased online sales by 15%.



Nestlé

• Switzerland
• Food and Beverage Services
• 700 & Above Employee

• Marketing Assistant

  • Jun 2017 - Sep 2019

  Monitor and analyse competitor presence and research trends related to competitor brand communication methods.• Support the Marketing Director in communications and strategic business decisions.• Content creation for different campaigns at Nescafe • Design and implement marketing campaigns to build company profile and increase brand awareness.• Design and implement email marketing campaigns using the inhouse tool (ELOQUA).Creation of events such as volunteering, influencer, factory tours, etc. • Executed communication campaigns based on different audiencesand campaigns directing communication at Traditional, Modern and On Premise channels in stores.Achievements• Increase market share by 15% in different cities in Colombia. • Increase sales in different sales channels by up to 30%. • Increase brand awareness.• Increase in audience on Instagram Show less

• MARKETING INTELLIGENCE INTERSHIP

  • Jan 2017 - Jun 2017

  Key Responsibilities• Support the operations of Market Intelligence Management area by generating tabulation processes to update, segment, upload, download and analyse the customers, prospects and competition data. • Lead marketing emailing for all the clients and business units of the company increasing by 4% the open rate.• Deliver ad hoc market and sales analysis as required.



Escuela Colombiana de Ingeniería Julio Garavito

• Colombia
• Higher Education
• 700 & Above Employee

• DIGITAL MARKETING ASSISTANT

  • Jan 2015 - Jun 2016

  Key Responsibilities • Monitoring, reviewing and analysing brand communication on social media and digital media. • Administrate and control of the marketing budget to ensure the return of investment for each faculty. • Design of the online and offline branding strategy for each faculty Achievements • Increase enrolment by 20% of one semester in the faculties of Economics and Civil Engineering. • Increase Instagram engagement by 10% and the positioning of digital platforms. Show less