Andrea Liserio

Digital Marketing Manager at Long Center for the Performing Arts
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Contact Information
us****@****om
(386) 825-5501
Location
Austin, Texas, United States, US

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Pierre Khawly

Andrea is a goal oriented manager and can be depended on to get the job done. She is dedicated, self-motivated and very capable. Andrea is also a take-charge person who is able to present creative solutions and communicate the benefits to the company. She is a great asset to the organization.

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Credentials

  • Social Marketing Certification
    Hootsuite Academy
    Nov, 2021
    - Nov, 2024
  • Hootsuite Platform Certification
    Hootsuite
    Sep, 2021
    - Nov, 2024
  • Google Ads - Measurement Certification
    Google Digital Academy (Skillshop)
    Apr, 2022
    - Nov, 2024
  • Google Ads Apps Certification
    Google Digital Academy (Skillshop)
    Apr, 2022
    - Nov, 2024
  • Google Ads Display Certification
    Google Digital Academy (Skillshop)
    Apr, 2022
    - Nov, 2024
  • Google Ads Search Certification
    Google Digital Academy (Skillshop)
    Apr, 2022
    - Nov, 2024
  • Google Ads Video Certification
    Google Digital Academy (Skillshop)
    Apr, 2022
    - Nov, 2024
  • Inbound Marketing (2018 Version)
    HubSpot Academy
    Sep, 2020
    - Nov, 2024

Experience

  • Long Center for the Performing Arts
    • United States
    • Performing Arts
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Jan 2023 - Present

  • Audi on demand
    • United States
    • Travel Arrangements
    • 1 - 100 Employee
    • Area Operations Manager
      • Apr 2015 - 2023

      Manage and launch the Silvercar department in Audi dealerships for Austin and surrounding area. I consult on adequate fleet mix, train mobility specialists on processes for premium customer service, seek out strategic partnership opportunities, and assist in the build out of our new website and app based on what is intuitive for users. A major win for our team was breaking a million in revenue for the month of June (1st for our company), and repeating that again in July. I have consistently outperformed our KPI goals, lead the company in B2B sales (Audi loaner sector), and have maintained over 70% in utilization and NPS scores. Show less

  • Apogee Results
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Paid Search Specialist
      • Apr 2022 - Dec 2022

      SEO: Perform OPRs for client on-page sites, conduct research on competitors, identify keyword optimization opportunities, and provide recommendations to enhance webpage sitemaps, resulting in an average rank increase of 4-10 positions in target keyphrases and a 7% decrease in bounce rate. Constructed wireframes for new on-page content, and optimized over 30 videos to enhance SERP opportunities. PPC: Perform paid ad audits for clients utilizing out-house vendors. Identified thousands of dollars in wasteful ad spending across multiple regions within the client's network. Created monthly and quarterly reports. Grew online presence for e-commerce clients by driving on-page optimizations and conducting A/B testing to analyze web page performance. Responsible for updating over 500 ad copies, resulting in a 27% increase in CTR. Show less

Education

  • St.Edward's University
    Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services
    2018 - 2021
  • Texas State University
    Marketing
    2017 - 2018

Community

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