Andrea Ketelaars

Visual Brand Strategist at Ontario Bar Association
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Toronto, Ontario, Canada, CA

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • Canada
    • Legal Services
    • 1 - 100 Employee
    • Visual Brand Strategist
      • Jun 2012 - Present

      Design and layout of Ontario Bar Association collateral including social media images, website graphics, digital / print advertisements, and direct mail from creative conception to final production.Liaise with staff and service providers to ensure strategic execution of communication objectives.Layout and production of quarterly bilingual magazine, meeting rigorous deadlines and print standards, while managing timelines and budget. Design and layout of Ontario Bar Association collateral including social media images, website graphics, digital / print advertisements, and direct mail from creative conception to final production.Liaise with staff and service providers to ensure strategic execution of communication objectives.Layout and production of quarterly bilingual magazine, meeting rigorous deadlines and print standards, while managing timelines and budget.

    • Canada
    • Non-profit Organizations
    • 100 - 200 Employee
    • Graphic Designer
      • May 2006 - Jun 2012

      Designed United Way Toronto print and digital collateral including publications, annual reports, campaign materials, promotional materials, advertising and other documentation; primarily material distributed externally to the public with an awareness toward accessibility.Standardized United Way Toronto’s corporate brand by providing art direction and consultation to staff. Designed United Way Toronto print and digital collateral including publications, annual reports, campaign materials, promotional materials, advertising and other documentation; primarily material distributed externally to the public with an awareness toward accessibility.Standardized United Way Toronto’s corporate brand by providing art direction and consultation to staff.

    • Graphic Designer
      • Apr 2004 - May 2006

      Produced promotional materials for gallery including brochures, posters, signs and invitations, and annual reports from creative conception to final production.Work included illustration and exhibit installation. Produced promotional materials for gallery including brochures, posters, signs and invitations, and annual reports from creative conception to final production.Work included illustration and exhibit installation.

    • Software Development
    • 100 - 200 Employee
    • Quality Assurance Administrator—CRM
      • Apr 2001 - Jun 2003

      Facilitated relationship between client and service provider by providing weekly summary outlining successes, scores, identified trends and development opportunitiesAnalyzed, identified and reported performance trends of front-line financial representatives to managers, trainers and clientsMonitored and evaluated each of the more than 200 financial representatives on a monthly basis Facilitated relationship between client and service provider by providing weekly summary outlining successes, scores, identified trends and development opportunitiesAnalyzed, identified and reported performance trends of front-line financial representatives to managers, trainers and clientsMonitored and evaluated each of the more than 200 financial representatives on a monthly basis

    • Canada
    • Primary and Secondary Education
    • 700 & Above Employee
    • Contract - New Media
      • May 1998 - Nov 1999

      Designed “Safety in Technological Education” – an interactive CD ROM designed to teach students safety practices in their technological education classesTasks included photographing and illustrating equipment, as well as managing files for publishingWas also responsible for modifying language and designing interface Designed “Safety in Technological Education” – an interactive CD ROM designed to teach students safety practices in their technological education classesTasks included photographing and illustrating equipment, as well as managing files for publishingWas also responsible for modifying language and designing interface

Education

  • Humber College
    Graphic Design for Print & Web
    2002 - 2003
  • Sheridan College
    Technical & Scientific Illustration
    1997 - 2000
  • Sheridan College
    Art Fundamentals
    1996 - 1997
  • George Brown College
    Continuing Education, Motion Graphics and Visual Effects
    2020 -
  • George Brown College
    Continuing Education, Digital Video Editing
    2019 -
  • Ontario College of Art and Design
    Web Art & Design
    2012 -

Community

You need to have a working account to view this content. Click here to join now