Anda Šrēdere

Product Marketing Manager at AppXite
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Contact Information
us****@****om
(386) 825-5501
Location
Latvia, LV
Languages
  • English Full professional proficiency
  • Russian Limited working proficiency
  • Latvian Native or bilingual proficiency
Skills

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Bio

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Credentials

  • [2022] Growth Hacking with Digital Marketing
    Eazl
    Nov, 2021
    - Nov, 2024
  • Agile Business Project Management
    Mācību centrs MP
    Dec, 2019
    - Nov, 2024
  • Elements of AI
    University of Helsinki
    Feb, 2019
    - Nov, 2024
  • Content Marketing
    HubSpot Academy
    Aug, 2022
    - Nov, 2024
  • HubSpot Marketing Software
    HubSpot Academy
    Aug, 2022
    - Nov, 2024
  • Inbound Marketing
    HubSpot Academy
    Aug, 2022
    - Nov, 2024
  • SEO
    HubSpot Academy
    Aug, 2022
    - Nov, 2024

Experience

  • AppXite
    • Latvia
    • Information Technology & Services
    • 1 - 100 Employee
    • Product Marketing Manager
      • Aug 2022 - Present

      AppXite is a cloud and SaaS ecosystems-focused e-commerce marketplace and Financial Operations (FinOps) platform reducing customer lifecycle costs by providing customizable configure-price-quote (CPQ) self-service experience and operational excellence through an automated quote-to-cash subscription business process. AppXite is a cloud and SaaS ecosystems-focused e-commerce marketplace and Financial Operations (FinOps) platform reducing customer lifecycle costs by providing customizable configure-price-quote (CPQ) self-service experience and operational excellence through an automated quote-to-cash subscription business process.

  • Squalio
    • Latvia
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Senior Product Marketing Manager
      • Jan 2017 - Aug 2022

      Full cycle SaaS product/solution marketing strategy and hand-on execution: - digital marketing (website building, SEO, social media, Google, LinkedIn, e-mail marketing);- content creation (product messaging, descriptions, blogs, social media posts, product sales materials, impressive presentations, videos).- creativity & design (creative concepts of campaigns, product messaging, content & design)- product development (a part of new product development team, Agile Project Management)- data analytics (campaign performance, new market research)- vendor management (marketing partnership with leading software vendors - Microsoft, Google...) Show less

    • Head of Marketing
      • Jan 2015 - Jan 2017

      SQUALIO is an information technology group founded in 1997 in Riga, Latvia and later expanded rapidly across Eastern Europe to Lithuania, Belarus, Ukraine, Georgia and Estonia. We committed to delivering progressive cloud solutions, software licensing and software asset management services for our customers in the industries that tend towards secure and effective business management.

    • Partnership Marketing Manager
      • Sep 2013 - Jan 2015

      SQUALIO is an information technology group founded in 1997 in Riga, Latvia and later expanded rapidly across Eastern Europe to Lithuania, Belarus, Ukraine, Georgia and Estonia.SQUALIO is committed to delivering progressive cloud solutions, software licensing and software asset management services for our customers in the industries that tend towards secure and effective business management.Employing certified experts and continuously investing in improving the quality of IT and business process, tools and technical training, SQUALIO has proven capabilities in delivering secure and progressive solutions that meet customer expectations, on time and on budget.Our corporate mission is to close the gap between IT and the business, thus helping businesses utilize their resources more effectively and maximize the return on IT investments. Show less

    • Marketing specialist
      • Jan 2011 - Sep 2013

      SQUALIO is an information technology group founded in 1997 in Riga, Latvia and later expanded rapidly across Eastern Europe to Lithuania, Belarus, Ukraine, Georgia and Estonia.

  • Consolis
    • France
    • Wholesale Building Materials
    • 100 - 200 Employee
    • Marketing Assistant
      • Mar 2007 - Jan 2011

      CONSOLIS is a leading European industrial group specialized in the design and manufacture of high-performance precast concrete products. We provide sustainable construction solutions for residential and non-residential construction; urban and rural planning; transportation infrastructure such as roads, railways, airports, bridges and tunnels; fresh and wastewater distribution and drainage; and specific industrial needs such as power stations. All our construction solutions are specifically adapted to the industrial, geographical and climatic environment in which they are used. Show less

Education

  • RISEBA University
    Master of Business Administration (M.B.A.), Business Management
    2009 - 2011
  • RISEBA University
    Bachelor's Degree, Business Administration and Management, General
    2005 - 2009

Community

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