Anca Gabriela Banea

Marketing Project Manager at Lidl România
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Contact Information
us****@****om
(386) 825-5501
Location
Bucharest, Bucharest, Romania, RO
Languages
  • English -
  • French -

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5.0

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Ionela Toma

Anca approaches every project with a high dose of enthusiasm, which is most of the time contagious. You can find it in her initial research, trying to understand the specific needs of the brand, strategic thoughts and, of course, fresh ideas. She would definitely be an important part of any team.

LinkedIn User

Is a pleasure working with Anca. She is very organized and manages projects in a professional way. Beside the great work that she does every day, she is also a very pleasant person and is great to work with her.

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Credentials

  • Digital Analytics Fundamentals & Google Analytics Platform Principles
    Google Analytics Academy
    Nov, 2015
    - Nov, 2024

Experience

    • Romania
    • Retail
    • 700 & Above Employee
    • Marketing Project Manager
      • Sep 2022 - Present

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Account Manager
      • Aug 2016 - Sep 2022

      Brands I work for: Orange Brands I work for: Orange

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Senior Account Executive
      • Mar 2015 - Aug 2016

      Brands I work for: Japan Tobacco International Romania, Baneasa Shopping City Brands I work for: Japan Tobacco International Romania, Baneasa Shopping City

    • Romania
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • May 2013 - Mar 2015

      - Preparing the briefs for the creative department and briefing them on the project. - Keeping track of the financial situation of the clients I handled. Checking the invoices status and ensuring a good flow of the process. - Preparing the presentations for different creative proposals or brand reviews. - Budgeting the projects together with an Account Manager. - Writing the call/meeting reports. - Creating and gathering information for the competitive and brand reviews for my accounts. - Coordinating the creative and print & A/V production team to successfully implement and finish the projects (in accordance with the clients brief). - Coordinating TV productions (adaptation) for the below mentioned accounts. Accounts handled: Murfatlar Romania (all brands), Aroxol, Carlsberg, LOFT, Crama Domneasca. Show less

    • Romania
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • Sep 2012 - Jun 2013

      Responsabilities - Preparing the briefs for the creative department and briefing them on the project. - Keeping track of the financial situation of the clients I handled. Checking the invoices status and ensuring a good flow of the process. - Preparing the presentations for different creative proposals. - Participating at the brainstorming process, together with the creative team. - Developing and implementing BTL projects. - Budgeting the projects and negotiating the costs. - Creating and gathering information for the competitive and brand reviews. - Coordinating the creative team to successfully implement and finish the projects (in accordance with the clients brief). Accounts: Mondelez International (Kraft Foods - brands: Milka, Jacobs, Tassimo, Poiana, Tuc, Oreo, Belvita, Grany, Halls), Dr. Oetker, Heidi Chocolate, La Fântâna, Honda România Show less

    • Advertising Services
    • 1 - 100 Employee
    • Proofreader
      • Sep 2011 - Sep 2012

      Responsabilities - Checking materials before sending them to production or to clients for approval. - Translating and editing texts. - Keeping track of the DTP department work flow. Responsabilities - Checking materials before sending them to production or to clients for approval. - Translating and editing texts. - Keeping track of the DTP department work flow.

    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Trainee PR& Marketing
      • Aug 2011 - Sep 2011

      Responsabilities - Writing press releases to announce the launch of new books. - Conceiving and writing weekly newsletter. - Writing articles for the blog. - Maintaining social media accounts (Facebook and Twitter). - Developing strategies to promote new books. - Writing presentations for the collections. - Making database of journalists, follow-up sessions. - Organising the last edition of the event ”Casuta cu povesti”, held in partnership with Muzeul Satului (Museum of the Romanian Village) and Jurnalul National. Show less

    • Romania
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Volunteer
      • Jan 2009 - 2011

      Responsabilities Attending trainings, attending periodic meetings, organising events for students.

    • Organizator Târg de joburi şi internsip-uri PR&AdFair, ediția 2010
      • Nov 2009 - May 2010

      Responsabilities- Attending brainstorming meetings.- Making research for the fair theme and the visual identity, finding and contacting sponsors.- The PR and Advertising agencies, the speakers for the conferences and workshops.- Writing articles for the blog, writing press releases to announce the launch of the fair, concluding media partnerships.

    • Romania
    • Advertising Services
    • 1 - 100 Employee
    • Trainee Consultancy Department
      • Aug 2010 - Oct 2010

      Responsabilities Writing press releases to announce the launch of the events. - Media monitoring. - Databases administration, follow-up sessions. - Research for student’s organisations, writing daily and monthly media monitoring reports. - Attending briefing and debriefing meetings, attending a brand strategy training. Responsabilities Writing press releases to announce the launch of the events. - Media monitoring. - Databases administration, follow-up sessions. - Research for student’s organisations, writing daily and monthly media monitoring reports. - Attending briefing and debriefing meetings, attending a brand strategy training.

    • Advertising Services
    • 700 & Above Employee
    • Trainee PR Department
      • Jun 2010 - Aug 2010

      Responsabilities - Writing press releases to announce the launch of the events. - Media monitoring. - Databases administration, follow-up sessions. - Administrating media partnerships, administrating social media accounts (Facebook and Twitter). Responsabilities - Writing press releases to announce the launch of the events. - Media monitoring. - Databases administration, follow-up sessions. - Administrating media partnerships, administrating social media accounts (Facebook and Twitter).

Education

  • Scoala Nationala de Studii Politice si Administrative
    Master Brand Management si Comunicare Corporatista
    2011 - 2013
  • Scoala Nationala de Studii Politice si Administrative
    Comunicare si Relatii Publice
    2008 - 2011

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