Experience

Playtika

• Israel
• Computer Games
• 700 & Above Employee

• Global Brand Manager

  • Jun 2022 - Present



Yandex

• Russian Federation
• Technology, Information and Internet
• 700 & Above Employee

• Senior Marketing Manager

  • Jul 2021 - Jun 2022



Verifone

• United States
• Financial Services
• 700 & Above Employee

• Head of Marketing

  • Mar 2018 - Jul 2021

  ● Generate and support all online digital campaigns in Israel, UK and Germany using: website, social networks and content marketing. ● Create and enhance customer experience by tailoring their journey on various channels. ● Manage all promotional initiatives, conferences and PR activities. ● Manage and execute marketing strategies, lead MARCOM projects and activities, manage and monitor the marketing budget. ● Develop and implement growth opportunities by establishing business… Show more ● Generate and support all online digital campaigns in Israel, UK and Germany using: website, social networks and content marketing. ● Create and enhance customer experience by tailoring their journey on various channels. ● Manage all promotional initiatives, conferences and PR activities. ● Manage and execute marketing strategies, lead MARCOM projects and activities, manage and monitor the marketing budget. ● Develop and implement growth opportunities by establishing business collaborations. Show less ● Generate and support all online digital campaigns in Israel, UK and Germany using: website, social networks and content marketing. ● Create and enhance customer experience by tailoring their journey on various channels. ● Manage all promotional initiatives, conferences and PR activities. ● Manage and execute marketing strategies, lead MARCOM projects and activities, manage and monitor the marketing budget. ● Develop and implement growth opportunities by establishing business… Show more ● Generate and support all online digital campaigns in Israel, UK and Germany using: website, social networks and content marketing. ● Create and enhance customer experience by tailoring their journey on various channels. ● Manage all promotional initiatives, conferences and PR activities. ● Manage and execute marketing strategies, lead MARCOM projects and activities, manage and monitor the marketing budget. ● Develop and implement growth opportunities by establishing business collaborations. Show less



jafora-tabori

• Food & Beverages
• 1 - 100 Employee

• Brand Manager

  • Mar 2012 - Feb 2018

  ● Planned and established brand strategy. ● Responsible for planning and managing all marketing and advertising initiatives (i.e. ATL and BTL). ● Received the Outstanding Employee Award in 2015. ● Managed the launching of new products, from the very early development phase, until go-to-market. ● Worked closely with both internal and external interfaces: Ad agencies, digital companies, PR agencies, printing and production houses, etc. ● Managed the brand's digital platforms, to… Show more ● Planned and established brand strategy. ● Responsible for planning and managing all marketing and advertising initiatives (i.e. ATL and BTL). ● Received the Outstanding Employee Award in 2015. ● Managed the launching of new products, from the very early development phase, until go-to-market. ● Worked closely with both internal and external interfaces: Ad agencies, digital companies, PR agencies, printing and production houses, etc. ● Managed the brand's digital platforms, to include: website, YouTube, Facebook and Instagram. ● Manage all promotional initiatives, conferences, PR activities, and commercial collaborations. ● Supported the creation and implementation of the marketing budget, as well as annual marketing plans. Show less ● Planned and established brand strategy. ● Responsible for planning and managing all marketing and advertising initiatives (i.e. ATL and BTL). ● Received the Outstanding Employee Award in 2015. ● Managed the launching of new products, from the very early development phase, until go-to-market. ● Worked closely with both internal and external interfaces: Ad agencies, digital companies, PR agencies, printing and production houses, etc. ● Managed the brand's digital platforms, to… Show more ● Planned and established brand strategy. ● Responsible for planning and managing all marketing and advertising initiatives (i.e. ATL and BTL). ● Received the Outstanding Employee Award in 2015. ● Managed the launching of new products, from the very early development phase, until go-to-market. ● Worked closely with both internal and external interfaces: Ad agencies, digital companies, PR agencies, printing and production houses, etc. ● Managed the brand's digital platforms, to include: website, YouTube, Facebook and Instagram. ● Manage all promotional initiatives, conferences, PR activities, and commercial collaborations. ● Supported the creation and implementation of the marketing budget, as well as annual marketing plans. Show less



McCann - Erickson

• Tel Aviv Area, Israel

• Account Executive

  • Mar 2010 - Feb 2012

  ● Managed all clients' advertising activities, as well as led ad projects and campaigns. ● Responsible for managing the advertising budget, planning, execution, control and analysis of advertising initiatives. ● Accompanied high-level advertising projects and tenders (e.g. Tel Aviv Municipality, The College of Management tender, etc.). ● Managed all clients' advertising activities, as well as led ad projects and campaigns. ● Responsible for managing the advertising budget, planning, execution, control and analysis of advertising initiatives. ● Accompanied high-level advertising projects and tenders (e.g. Tel Aviv Municipality, The College of Management tender, etc.).