Experience

Media Propulsion Laboratory
• Advertising Services
• 1 - 100 Employee
• Senior Account Manager

  • Jan 2023 - Present

Eyereturn Marketing
• Canada
• Advertising Services
• 1 - 100 Employee
• Senior Account Manager

  • Apr 2021 - Jan 2023


PHD

• United Kingdom
• Advertising Services
• 700 & Above Employee

• • Mar 2019 - Apr 2021

  - Collaboration with internal and external teams in a cross-functional capacity to ensure alignment of campaign objectives and expectations- Overseeing growth and development of junior team members including interns and new coordinators- Managing and presenting bi-weekly, monthly, mid-campaign, and wrap-up reports to clients- Analyzing multi-channel campaign results to determine recommendations for upcoming campaigns

• • Jun 2017 - Feb 2019

  - Plan and execute multi-thousand dollar advertising campaigns to increase and maximize awareness of the Client’s products and services- Lead teams at all stages of the campaigns; including execution, optimization and reporting (bi-weekly, monthly and post reports)- Ensure monthly billing goes out on time and all the invoices are closed and reconciled- Host and lead client meetings and media presentations as well as vendor meetings

• • May 2017 - Jun 2017

  - Complete various research and analysis via different media databases and softwares- Assist in the development of media recommendations, POVs and reports - Active participation in the internal team brainstorming



Sheridan College, Athletics Department

• Peer Mentor

  • Sep 2016 - Apr 2017

  Promoting and Advertising: - Create posters and displays to promote resources, services and special events with a focus on Athletics Department - Collaborate with Peer Mentors and staff from other areas of the college to create a compelling message and deliver it at the right moment through the right media vehicles - Plan and execute advertising campaigns to increase awareness of the athletic opportunities among the students Promoting and Advertising: - Create posters and displays to promote resources, services and special events with a focus on Athletics Department - Collaborate with Peer Mentors and staff from other areas of the college to create a compelling message and deliver it at the right moment through the right media vehicles - Plan and execute advertising campaigns to increase awareness of the athletic opportunities among the students