Account Manager

• Aug 2021 - Present

Marketing Manager

• Jul 2020 - Jul 2021

• Communicating with external vendors and aligning promotional and marketing initiatives with sales activities• Managing website through integration of interactive forms for online ordering, voting and collecting marketing information, creation of temporary and permanent pages and following SEO protocols• Using automation platform ConstantContact to segment the audience, drive engagement, increase revenue, create automations, and nurture leads through all stages of the buyer’s journey• Creating reporting models, running reports in BUZ CRM system, and educating beginner users on using the prefabricated reporting models for analysis of membership and sign up tendencies

Sponsorship and Events Coordinator

• May 2019 - May 2020

• Overseeing pro deal and industry account relationships with vendors• Reviewing new athlete applications for support and sponsorship using JotForms, as well as, managing over 300 current athletes• Communicating with over 900 race directors to increase brand awareness and generate leads through product placement promotions during sport events• Assistance in migration from Magento and MACH CRMs to NetSuite CRM system, troubleshooting and educating co-workers on marketing procedures

Social Media Marketing Manager

• Aug 2018 - May 2019

• Daily content creation and scheduling across various social media platforms using Hootsuite and collaboration with industry experts with a goal of gaining qualified leads• Analyzing social media activities performance and trending insights through monthly content calendar and reporting• Increasing overall brand awareness and following audience while growing attendance for classes and workshops • Daily content creation and scheduling across various social media platforms using Hootsuite and collaboration with industry experts with a goal of gaining qualified leads• Analyzing social media activities performance and trending insights through monthly content calendar and reporting• Increasing overall brand awareness and following audience while growing attendance for classes and workshops

Professional Athlete

• Sep 2016 - May 2019