Anastasia Vitruk
Growth Manager and Strategist at HOO KOO E KOO- Claim this Profile
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French Full professional proficiency
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English Native or bilingual proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Alisha Tené Bunting
I highly recommend Anastasia for her outstanding expertise as a strategic partner and her invaluable contributions to our organization. Anastasia's ability to connect us with her extensive network of Web 3 and innovation communities has been truly remarkable. She has been instrumental in providing us with a deeper level exposure and profound insights into the ever changing landscape of how emerging technologies can elevate marketing, brands and audiences. Anastasia's deep understanding of the Web 3 ecosystem and her passion for innovation have greatly benefited our teams at BBDO. She consistently brings new and exciting opportunities to the table, ensuring that we stay nimble in this evolving space. Her ability to identify key industry trends and connect us with the right individuals has been crucial for our growth and development. Moreover, Anastasia's collaborative nature and exceptional communication skills have made her an absolute pleasure to work with. She has seamlessly integrated herself into our team, actively contributing to brainstorming sessions and offering creative solutions to complex challenges. Her positive attitude and dedication to achieving results brings much light to our teams Anastasia is an exceptional strategic partner who goes above and beyond to leverage her network and expertise in the Web 3 and innovation communities. Her contributions have undoubtedly elevated our work and positioned us for continued growth and success. I recommend Anastasia for any professional endeavor and am confident that she will bring great value with much ease to wherever her path takes her.
Gopi Kallayil
Anastasia has excellent skills in Digital Marketing and understands luxury brands very well. She analyzed the end to end customer experience of a shopping brand for me and I found her analysis very useful.
Alisha Tené Bunting
I highly recommend Anastasia for her outstanding expertise as a strategic partner and her invaluable contributions to our organization. Anastasia's ability to connect us with her extensive network of Web 3 and innovation communities has been truly remarkable. She has been instrumental in providing us with a deeper level exposure and profound insights into the ever changing landscape of how emerging technologies can elevate marketing, brands and audiences. Anastasia's deep understanding of the Web 3 ecosystem and her passion for innovation have greatly benefited our teams at BBDO. She consistently brings new and exciting opportunities to the table, ensuring that we stay nimble in this evolving space. Her ability to identify key industry trends and connect us with the right individuals has been crucial for our growth and development. Moreover, Anastasia's collaborative nature and exceptional communication skills have made her an absolute pleasure to work with. She has seamlessly integrated herself into our team, actively contributing to brainstorming sessions and offering creative solutions to complex challenges. Her positive attitude and dedication to achieving results brings much light to our teams Anastasia is an exceptional strategic partner who goes above and beyond to leverage her network and expertise in the Web 3 and innovation communities. Her contributions have undoubtedly elevated our work and positioned us for continued growth and success. I recommend Anastasia for any professional endeavor and am confident that she will bring great value with much ease to wherever her path takes her.
Gopi Kallayil
Anastasia has excellent skills in Digital Marketing and understands luxury brands very well. She analyzed the end to end customer experience of a shopping brand for me and I found her analysis very useful.
Alisha Tené Bunting
I highly recommend Anastasia for her outstanding expertise as a strategic partner and her invaluable contributions to our organization. Anastasia's ability to connect us with her extensive network of Web 3 and innovation communities has been truly remarkable. She has been instrumental in providing us with a deeper level exposure and profound insights into the ever changing landscape of how emerging technologies can elevate marketing, brands and audiences. Anastasia's deep understanding of the Web 3 ecosystem and her passion for innovation have greatly benefited our teams at BBDO. She consistently brings new and exciting opportunities to the table, ensuring that we stay nimble in this evolving space. Her ability to identify key industry trends and connect us with the right individuals has been crucial for our growth and development. Moreover, Anastasia's collaborative nature and exceptional communication skills have made her an absolute pleasure to work with. She has seamlessly integrated herself into our team, actively contributing to brainstorming sessions and offering creative solutions to complex challenges. Her positive attitude and dedication to achieving results brings much light to our teams Anastasia is an exceptional strategic partner who goes above and beyond to leverage her network and expertise in the Web 3 and innovation communities. Her contributions have undoubtedly elevated our work and positioned us for continued growth and success. I recommend Anastasia for any professional endeavor and am confident that she will bring great value with much ease to wherever her path takes her.
Gopi Kallayil
Anastasia has excellent skills in Digital Marketing and understands luxury brands very well. She analyzed the end to end customer experience of a shopping brand for me and I found her analysis very useful.
Alisha Tené Bunting
I highly recommend Anastasia for her outstanding expertise as a strategic partner and her invaluable contributions to our organization. Anastasia's ability to connect us with her extensive network of Web 3 and innovation communities has been truly remarkable. She has been instrumental in providing us with a deeper level exposure and profound insights into the ever changing landscape of how emerging technologies can elevate marketing, brands and audiences. Anastasia's deep understanding of the Web 3 ecosystem and her passion for innovation have greatly benefited our teams at BBDO. She consistently brings new and exciting opportunities to the table, ensuring that we stay nimble in this evolving space. Her ability to identify key industry trends and connect us with the right individuals has been crucial for our growth and development. Moreover, Anastasia's collaborative nature and exceptional communication skills have made her an absolute pleasure to work with. She has seamlessly integrated herself into our team, actively contributing to brainstorming sessions and offering creative solutions to complex challenges. Her positive attitude and dedication to achieving results brings much light to our teams Anastasia is an exceptional strategic partner who goes above and beyond to leverage her network and expertise in the Web 3 and innovation communities. Her contributions have undoubtedly elevated our work and positioned us for continued growth and success. I recommend Anastasia for any professional endeavor and am confident that she will bring great value with much ease to wherever her path takes her.
Gopi Kallayil
Anastasia has excellent skills in Digital Marketing and understands luxury brands very well. She analyzed the end to end customer experience of a shopping brand for me and I found her analysis very useful.
Credentials
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Speaker
NFT.NYCApr, 2023- Sep, 2024 -
Digital Marketing Course
General AssemblyApr, 2021- Sep, 2024 -
SUS winter 2020
Y CombinatorFeb, 2020- Sep, 2024 -
Image Consulting
Fashion Institute of TechnologyJun, 2017- Sep, 2024 -
Talent Visa: Individuals with Extraordinary Ability or Achievements (O-1A)
U.S. Department of Homeland SecurityAug, 2023- Sep, 2024
Experience
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HOO KOO E KOO
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United Kingdom
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Design Services
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1 - 100 Employee
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Growth Manager and Strategist
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Jun 2021 - Present
HOO KOO E KOO is a pioneering design and technology company. We collaborate with premier businesses to craft world-class digital products and brand experiences. Our suite of services spans strategy, design, and technology, enabling us to build and develop impactful brands, apps, platforms, games, and immersive experiences. My Selected Clients: -Civic: A leading blockchain identity verification company. -Maloka: A VR Meditation game & app. -Future.Quest: A community-oriented ReFi ecosystem infused with GamiFi elements and in-house ventures. -Veryfi: A leading AI-powered OCR technology. -We Speak Dance: An immersive app that resonates with dance aficionados. -Blue Planet Energy: Pioneers in solar panel batteries, founded by Henk Rogers, the President of the Tetris Company. -Last Energy: An American commercial developer of nuclear power plants. Show less
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Growth and Marketing Innovation Consultant
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Jun 2020 - Present
Propelling Business Beyond the Stars! At our marketing innovation studio, I've brought together the finest creative and tech professionals specializing in XR, Web3, and AI transformation. We harness the power of emerging technologies to drive business success. Integrating these advanced tools into your marketing endeavors, we supercharge customer engagement and personalization, thereby accelerating conversions and growth. We also offer growth strategy, fundraising, creative innovations, and AI-driven digital transformation consulting for companies and brands. Selected Clients: - BBDO: Leading advertising agency. Digital innovation team. - Google: Digital transformation team. - Weetrust: A trailblazing blockchain legal tech company. - Diverge: Bridging the digital fashion ecosystem for gaming and real-life applications. - Product shop: A leading software development and blockchain engineering company. - Areyes: Renowned for AR/VR/Gaming marketing activations and recognized as an official XR partner with Meta. - DOM World: A Metaverse created in partnership with the Zaha Hadid design studio. - Weedar: A blockchain-powered loyalty & distribution platform dedicated to cannabis brands. - GogoLA: An innovative PR agency & the founder of IAMYOUARE – a platform for empowering Ukrainian creative economy in the US. Show less
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Diverge Meta
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Growth Marketing and Strategy Advisor
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Feb 2022 - Present
Digital fashion ecosystem. Creating high-end wearables and experiences in New Realities: Metaverse, XR, Phygital collabs. Featured in CNN, Vogue Business, Vogue Taiwan, Hypebae, Grazia, Elle etc. Digital fashion ecosystem. Creating high-end wearables and experiences in New Realities: Metaverse, XR, Phygital collabs. Featured in CNN, Vogue Business, Vogue Taiwan, Hypebae, Grazia, Elle etc.
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BBDO Worldwide
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United States
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Advertising Services
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700 & Above Employee
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Web3 Marketing and Strategy Consultant
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Aug 2022 - May 2023
Consulted BBDO New York Digital Production and Creative teams on Metaverse activations, NFTs strategies & sales, digital wearables, blockchain engineering & smart contracts deployment, Web3 communities building. Consulted BBDO New York Digital Production and Creative teams on Metaverse activations, NFTs strategies & sales, digital wearables, blockchain engineering & smart contracts deployment, Web3 communities building.
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BFROW
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United States
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IT Services and IT Consulting
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Head of Growth
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Jul 2019 - Jun 2020
The networking platform designed for connecting creatives to agencies and brands.
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Product Marketing Manager
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Apr 2019 - Jul 2019
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VILOVA outerwear
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United States
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Apparel & Fashion
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Digital Marketing Manager
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Jan 2016 - Apr 2019
Co-founded a sustainable luxury outerwear brand produced in partnership with local manufacturers in New York. Co-founded a sustainable luxury outerwear brand produced in partnership with local manufacturers in New York.
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LVMH Perfumes & Cosmetics
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Cosmetics
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700 & Above Employee
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Key Account Executive
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Dec 2013 - Dec 2015
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Account Specialist
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Dec 2012 - Dec 2013
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Ministère du Travail
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Government Administration
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700 & Above Employee
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Junior Strategy Consultant
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2011 - 2012
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M: Communications
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United States
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Online Audio and Video Media
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1 - 100 Employee
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Marketing & PR Associate
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Jun 2010 - Sep 2010
Global financial strategic communications, investor relations, and M&A company. Part of DF King Worldwide. Global financial strategic communications, investor relations, and M&A company. Part of DF King Worldwide.
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Musée Toulouse-Lautrec
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France
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Artists and Writers
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1 - 100 Employee
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Communications Intern
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Jun 2009 - Sep 2009
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Education
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2010 - 2011
Université Paris Dauphine
Master's degree, Statistics and Political Science -
2018 - 2019
Columbia University in the City of New York
Advanced Business Certificate, Business Administration and Management, full-time -
2009 - 2010
Sciences Po Toulouse
Certificate in Political Science, One - year student exchange program -
2005 - 2010
Российский Государственный Гуманитарный Университет
Master's degree, Sociology
Community
