Anand Raj Anand

Digital Marketing Executive at ACME FLUID SYSTEMS
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Contact Information
us****@****om
(386) 825-5501
Location
New Delhi, Delhi, India, IN
Languages
  • English Elementary proficiency
  • Hindi Elementary proficiency

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Credentials

  • Website Designing
    Ducat Education
    Nov, 2019
    - Nov, 2024
  • Digital Marketing
    Ducat Education
    Nov, 2019
    - Nov, 2024

Experience

  • ACME FLUID SYSTEMS
    • India
    • Industrial Machinery Manufacturing
    • 1 - 100 Employee
    • Digital Marketing Executive
      • May 2023 - Present

      * Develop and implement digital marketing strategies to increase brand awareness, traffic, and leads/sales through Google Ads, social media optimization, pay-per-click (PPC) advertising, and search engine optimization (SEO). * Manage and optimize Google Ads campaigns, including keyword research, ad copy creation, bid management, and performance tracking. * Plan and execute social media campaigns across various platforms (e.g. Facebook, Twitter, Instagram, LinkedIn), including content creation, community management, and ad targeting. * Conduct keyword research and on-page/off-page optimization to improve website ranking and visibility in search engine results pages (SERPs). * Analyze and report on campaign performance using tools such as Google Analytics, AdWords, and social media analytics. * Stay up-to-date with the latest trends and best practices in digital marketing, and make recommendations to improve overall campaign effectiveness. * Collaborate with cross-functional teams (e.g. design, development) to ensure marketing initiatives are aligned with business objectives and brand guidelines. Show less

  • Gayatri Enterprises
    • India
    • Computer and Network Security
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Sep 2021 - Dec 2022

      Campaign Management: Orchestrated and managed end-to-end digital marketing campaigns, including Google Ads and Facebook Ads. Achieved exceptional conversion rates through meticulous targeting, ad copy optimization, and continuous performance monitoring. Social Media Strategy: Devised and executed comprehensive social media strategies across various platforms, resulting in increased brand visibility, engagement, and follower growth. SEO Expertise: Spearheaded on-page and off-page SEO efforts, boosting the company's organic search rankings and driving valuable traffic to the website. Successfully secured high Domain Authority (DA) and Page Authority (PA) backlinks through strategic outreach and partnerships, enhancing the website's online authority. Add Inventory on E-commerce CMS platform like Amazon, Flipkart, Meesho. Manage Orders activity of there buyers. Manage Inventory and optimize Image and make it high quality. Edit Product Images and optimize on Adobe Platform. Manage their advertising on BIG BILLION DAYS time. Run campaigns on Google Ads for various Products. Show less

  • Tanishq Enterprises
    • Gurugram, Haryana, India
    • Website Designing & Marketing
      • May 2020 - Aug 2021

      o Optimize Wordpress website Design, theme and image. o Done all post keyword researching and maintained H1 & H2. o Manage News api’s to show recent news everytime . o Handle and Optimize all there Social Media Account . o Optimize Wordpress website Design, theme and image. o Done all post keyword researching and maintained H1 & H2. o Manage News api’s to show recent news everytime . o Handle and Optimize all there Social Media Account .

  • Banjaara
    • Noida, Uttar Pradesh, India
    • Head Of Digital Marketing
      • Feb 2020 - May 2020

      o Execute Ads Campaign through Facebook and Instagram Ads. o Execute B2B marketing campaign and handled 100+ clients . o Worked with B2B travel partners and on there website. o Generate boarding pass for there passengers. o Manage all pricing activity for every route and execute on time. o Execute Ads Campaign through Facebook and Instagram Ads. o Execute B2B marketing campaign and handled 100+ clients . o Worked with B2B travel partners and on there website. o Generate boarding pass for there passengers. o Manage all pricing activity for every route and execute on time.

  • Beeoney
    • Food & Beverages
    • Digital Marketing Executive
      • Dec 2019 - Apr 2020

      o Execute Cpanel and connect with CMS platform (Wordpress) o Website Design on Wordpress with Starting to End. o Make E-commerce Product website for honey Products. o Work on Many Plugins like Envato Element and Rank Math. o Execute Payment Gateway. o Test End-to-End activity by purchasing and admin management system. o Done Keyword Reasearching and worked on Rank Math. o Execute Cpanel and connect with CMS platform (Wordpress) o Website Design on Wordpress with Starting to End. o Make E-commerce Product website for honey Products. o Work on Many Plugins like Envato Element and Rank Math. o Execute Payment Gateway. o Test End-to-End activity by purchasing and admin management system. o Done Keyword Reasearching and worked on Rank Math.

Education

  • Rabindranath Tagore University
    Master's degree, Human Resources/Marketing Management
    2018 - 2020
  • Delhi University
    B.A Prog, History
    2015 - 2018

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