Anaïs Raffier

Digital Project Manager at WITH UP DIGITAL - Groupe Pigments
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Languages
  • Anglais Professional working proficiency
  • Français Native or bilingual proficiency

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Credentials

  • ContentSquare
    ContentSquare
    May, 2018
    - Sep, 2024
  • Certification Google Analytics Individual Qualification
    Google
    Mar, 2021
    - Sep, 2024
  • TOEIC
    ETS
    Jan, 2019
    - Sep, 2024

Experience

    • France
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Digital Project Manager
      • Aug 2021 - Present

    • France
    • Retail
    • 700 & Above Employee
    • Web Marketing synergy representative at Carrefour Group
      • Oct 2017 - Sep 2019

      - Community Management : Creation and management of Facebook, Instagram and Twitter accounts,- Influencer relationship : Contact and partenership with some influenceur,- Design of communication medium : visual creation for social media, game contest and catalogue,- Traffic acquisition : Lead of program of affiliat, retargeting, SEA and Business Manager- SEO : Creation of a blog to improuve the referencement of a website - Project Management : Creation and implementation of discount card in store,- Communication plan : Creation and implémentation of communication plan for a product launch- Performance monitoring : design and analysis of weekly, monthly and one-time reporting- User test : production of users test in collaboration with a service provider- UX : Analysis of customer experience and spotlight of improprement target- Event : Organization of internal animation to promote start-ups,- Internal communication : Implementation of offer for collaboration via flyer, poster and email

    • Department manager at Carrefour market
      • Jul 2016 - Sep 2017

      - Inventory: Carrying out monthly inventories and checks- Merchandising: Setting up the shelves in the market area- Management: Management of a team of 10 people- Restocking: Management of regular and exceptional orders- Events: Organisation of a preview for the wine fair

    • Department manager at Carrefour market
      • Sep 2014 - Jun 2016

      - Merchandising : Weekly set up of promotional departments- Management: Management of a team of 10 people and organisation of weekly meetings- Restocking: Management of regular and exceptional orders- Events: Organisation of commercial events (tasting of local products, before the first wine fair)- Inventory: Carrying out monthly inventories

Education

  • Dublin Business School
    Master of Business Administration - MBA, Project Management
    2020 - 2021
  • ESGCI
    Master's degree in Marketing and Sales - Webmarketing optin
    2017 - 2019
  • CFA Descartes – UPEM
    Bachelor's degree in management, Management
    2016 - 2017
  • LTP Jean-Rose
    Two-year technical degree in management
    2014 - 2016

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