Ana Daroca Mesino

Marketing and Communication Manager at VOGANA
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Contact Information
Location
Seville, Andalusia, Spain, ES
Languages
  • Español Native or bilingual proficiency
  • Inglés Full professional proficiency

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5.0

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Raquel Doblado Morato

Tuve la oportunidad de trabajar con Ana el tiempo suficiente para apreciar su inquietud, creatividad, proactividad y armonía que transmite al equipo como profesional. Como persona, tiene la nobleza y capacidad de empatizar que todos los especialistas en RRHH queremos en nuestras empresas.

Carlos Landeira Fantova

Ana es una persona trabajadora, eficaz que realiza su trabajo con entusiasmo y de forma eficiente. He tenido la suerte de trabajar con Ana en mi equipo. Algunas de sus principales funciones en el departamento de ventas eran las siguientes: -Gestión de clientes ( cartera de más de 200 clientes multimarca en distintos paises de Europa) - Asistancia y organiación de ferias internacionales de moda infantil ejem. pitti Bimbo Florencia - Diseño y ejecución de marketing en Punto de venta

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Experience

    • Spain
    • Textile Manufacturing
    • 1 - 100 Employee
    • Marketing and Communication Manager
      • Feb 2021 - Present
    • France
    • Technology, Information and Internet
    • 700 & Above Employee
    • Sales
      • Aug 2019 - Feb 2021
    • Aviation & Aerospace
    • 1 - 100 Employee
    • Communication and Event Specialist
      • May 2019 - Jul 2019

      Responsible for offering technical support, logistics organization and contents development for Protocol and Events department. - Analyse technical specification for events - Support agencies’ proposals valuation - Support aircraft deliveries’ organization - Support logistics organization for VIP visits - Organize agendas and accompany VIP visits Responsible for offering technical support, logistics organization and contents development for Protocol and Events department. - Analyse technical specification for events - Support agencies’ proposals valuation - Support aircraft deliveries’ organization - Support logistics organization for VIP visits - Organize agendas and accompany VIP visits

    • Spain
    • Computer Hardware Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Nov 2017 - Dec 2018

      Responsible for the decision making of the Marketing and Communication Department - Marketing plan. - Digital strategy and KPI control: domain of campaign, social media and /SEO positioning. - Organization of events and sponsorships. - Draft and layout of press releases and other commercial material such as dossiers and catalogues. - Budget control. Responsible for the decision making of the Marketing and Communication Department - Marketing plan. - Digital strategy and KPI control: domain of campaign, social media and /SEO positioning. - Organization of events and sponsorships. - Draft and layout of press releases and other commercial material such as dossiers and catalogues. - Budget control.

    • Switzerland
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Sales Analyst (Swatch & FlikFlak)
      • Jun 2017 - Nov 2017

      - Direct support to the Wholesale Sales team with accounts such as World Duty Free and El Corte Inglés - Analysis of business indicators such as Sales, Gross Margin and Pricing - Monitoring and updating the market trends and competitor information in Spain - Monitoring Marketing campaigns - In charge of the B2B actions collaborating with HQ B2B department to develop long-term deals - Direct support to the Wholesale Sales team with accounts such as World Duty Free and El Corte Inglés - Analysis of business indicators such as Sales, Gross Margin and Pricing - Monitoring and updating the market trends and competitor information in Spain - Monitoring Marketing campaigns - In charge of the B2B actions collaborating with HQ B2B department to develop long-term deals

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Assistant Manager (Scottex & Kleenex)
      • Apr 2016 - Jun 2017

      - Leadership in the strategic design of digital and ecommerce projects for the brands Scottex® & Kleenex® - Person responsible for Social Media, evaluation and monitoring of results with KPIs. - Analysis of externa data (Nielsen) and brand tracking using internal data tools (SAP) - Person responsible for the development of POS actions, reception and control of invoices and budget, reporting International. - Managing creative agencies and suppliers -Responsible for the development of actions and materials for the point of sale - Creation of creative material for ecommerce actions. Photoshop domain Show less

    • Spain
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Sales Intern
      • Feb 2015 - Oct 2015

      - Support to Sales Department in tasks oriented to improve sales results- Managing a diversified portfolio over 200 clients- Organization of international fashion fairs (i.e Pitti Bimbo Florence)- Executing and coordination of B2B marketing actions across several markets.- Reinforce partner’s relationships to close large sales opportunities/projects.

    • Marketing & Communication Intern
      • May 2014 - Oct 2015

      - Support at Marketing Department with online initiatives to achieve brand positioning.- Community Management by developing digital strategies for all social media platforms, SEM/SEO, Analytics and Facebook ads.- Updating and monitoring of database to build email communication strategies / CRM. - Communication and Public Relations with press and media/Creation of press releases.- Coordination and organization of events and Press Days.

Education

  • Escuela de Negocios de la Cámara de Comercio de Sevilla
    Marketing Digital, Branding y Emprendimiento
    2019 - 2019
  • ESIC: Business & Marketing School
    Máster, Marketing
    2015 - 2016
  • Universidad San Pablo-CEU
    Journalism, Advertising and Public Relations Degree, BILINGUAL program
    2010 - 2014
  • Hogeschool van Utrecht
    Journalism Degree
    2012 - 2013
  • University of the Arts London
    2010 - 2010
  • Istituto Marangoni
    Image Consultant
    2008 - 2008
  • Oswestry School
    Secondary School
    2003 - 2004

Community

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