Marketing Assistant

• Jun 2023 - Present

- Develop and implement comprehensive marketing strategies for both B2B and B2C segments. - Analyse market trends, customer behaviour, and competitor activity to identify growth opportunities. - Collaborate with cross-functional teams to ensure alignment with business goals. - Create high-quality presentations that effectively communicate marketing strategies and insights to internal and external stakeholders. - Utilise visual aids, data visualisation, and storytelling techniques to convey complex ideas. - Conduct in-depth data analysis to extract actionable insights from various sources. - Generate reports and dashboards to monitor marketing campaign performance and KPIs. - Stay up-to-date with industry trends, emerging technologies, and market dynamics. - Identify key opportunities for innovation and growth in the market. - Collaborate on lead generation strategies and campaign optimization. - Create and edit compelling content for social media channels and email marketing campaigns. - Ensure content aligns with brand guidelines and resonates with the target audience. Show less

Customer Service Representative

• Feb 2022 - Present

- Consistently deliver the highest level of customer service within a fast-paced environment. - Maintain, and train junior team members on best practice standards, processes and procedures. - Apply keen product knowledge and customer base knowledge to consistently deliver optimised results. - Consistently deliver the highest level of customer service within a fast-paced environment. - Maintain, and train junior team members on best practice standards, processes and procedures. - Apply keen product knowledge and customer base knowledge to consistently deliver optimised results.

Digital Marketing Intern

• Sep 2022 - Dec 2022

- Produced high-quality and engaging content tailored to the unique needs and preferences of clients' target audiences across different niches; including blog posts, articles, social media content, and more. - Utilised persuasive copywriting techniques to craft compelling content that resonates with readers and encouraged desired actions. - Developed and managed content calendars, ensuring consistent content creation and publication schedules. - Applied data analysis to identify optimal posting times and frequency. - Created, monitored, and optimised online advertising campaigns on platforms such as Google Ads, Facebook Ads, and TikTok Ads to maximise ROI and reach target audiences. - Improved clients' Google search rankings through on-page and off-page SEO strategies. - Conducted keyword research, optimised website content, and tracked performance using SEO tools. Show less

Digital Marketing Consultant

• Jun 2018 - Apr 2019

- Oversaw Instagram account and YouTube channel, creating and scheduling content, engaging with followers, and tracking performance metrics. - Developed engaging blog posts and crafted multimedia content, including text, images, and videos. - Designed and maintained WordPress website, ensuring a user-friendly experience, and keeping content up-to-date. - Stayed informed about industry trends, competitor strategies, and emerging technologies, using research findings to guide content creation and social media strategies. - Created visually appealing designs using tools like Canva and Photoshop for social media, blog posts, and the website. - Developed and managed a content calendar to ensure timely content delivery, coordinating with team members to align content with marketing campaigns. - Edited videos using Adobe Premiere Pro, enhancing quality and engagement by adding graphics, effects, and captions as needed. Show less

Legal Intern

• Nov 2016 - Dec 2018

Legal Assistant

• Nov 2014 - Aug 2016