Anabela Lobo

Digital Marketing & E-commerce Admin at Overcube
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Location
Guimarães, Braga, Portugal, PT

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Experience

    • Portugal
    • Retail
    • 1 - 100 Employee
    • Digital Marketing & E-commerce Admin
      • Jan 2022 - Present

      - Managing the social media platforms.- Create engaging content for all platforms includingsocial media posts, newsletters and website.- Engage with the online community and respond tocomments and requests.- Working closely with internal/external creativepartners to create content including video, photo anddesign.- Measure and report the performance of all socialactivities that work with.- Managing and monitoring the brand awarenesscampaigns.- Creating email marketing campaigns and Flows:segmentation, build, implementation and monitoring.Platforms that I have worked with:KlavyioFacebook BusinessGoogle Analytics

    • Sales Assistant
      • Oct 2020 - Jan 2022

    • Marketing Department Manager
      • Jul 2019 - Feb 2020

Education

  • Universidade do Minho
    Master's degree, Design de Comunicação de Moda
    2015 - 2017
  • Instituto Superior de Contabilidade e Administração do Porto
    Licentiate degree, Marketing
    2012 - 2015

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