Ana Lenskiy

Account Director, Strategy & Communications at VMGROUPE
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Location
New York, New York, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Director, Strategy & Communications
      • Jul 2023 - Present

    • Creative Project Manager
      • Jan 2022 - Aug 2023

    • United States
    • Retail Luxury Goods and Jewelry
    • 1 - 100 Employee
    • Communications & PR Manager
      • Jan 2021 - Feb 2022

      • Curate, conceptualize, and manage all social media campaigns and content• Design and develop monthly content using Canva for Instagram Stories and track social media performance using Iconosquare, IG Analytics, and Later Analytics• Execute the production of all digital and printed marketing materials such as seasonal gift guides, mailers, advertisements, and invitations while liaising with the Sales and Creative teams on design, implementation and distribution• Work directly with the founder, Creative, E-Commerce , and Sales teams to develop seasonal marketing strategy and initiatives for direct, wholesale, and independent account channels including printed materials, social campaigns, and events• Manage PR relationships with editors and stylists, securing placement in national publications and advising on styling for VIP placement• Manage the production and execution of all advertising (digital and print) for the independent retailer channel across the US • Manage and execute internal and external company events Show less

    • Marketing & PR Coordinator
      • Nov 2018 - Jan 2021

    • France
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Global Communications, PR and Events Intern
      • Jun 2017 - Aug 2017

      • Improved reporting including post-event accounts, competitor research, and vendor research by 75% • Redeveloped internal organization tool by implementing data input improvements to increase productivity by 90% • Managed logistics, such as shipments and financial reports, for the Global Communications team • Supported global marketing initiatives in conjunction with local offices in US plus 10 other markets • Contributed ideas for potential events surrounding future collection launches Show less

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Real Estate PR Intern
      • Jun 2016 - Aug 2016

      • Created press materials (fact sheets, media briefs, clips, media alerts) using carefully crafted language and visuals • Researched potential global media coverage across LATAM and APAC markets from over 300 media contacts regarding several high profile clients, with a resulting 15% ROI • Created press materials (fact sheets, media briefs, clips, media alerts) using carefully crafted language and visuals • Researched potential global media coverage across LATAM and APAC markets from over 300 media contacts regarding several high profile clients, with a resulting 15% ROI

    • Advertising Services
    • 1 - 100 Employee
    • Project Assistant
      • Jul 2012 - Aug 2012

      • Ordered equipment for Russia.Park, a multimedia pavilion for fans, athletes, and sponsors of the 2012 London Olympics • Reorganized the vendor database for more expedient use, interfaced with sponsors, and aided performers with translations from Russian to English • Ordered equipment for Russia.Park, a multimedia pavilion for fans, athletes, and sponsors of the 2012 London Olympics • Reorganized the vendor database for more expedient use, interfaced with sponsors, and aided performers with translations from Russian to English

Education

  • University of Chicago
    Bachelor’s Degree, Comparative Human Development
    2014 - 2018
  • Kent School
    2011 - 2014

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