Experience

Content KIT

• Ukraine
• Marketing Services
• 1 - 100 Employee

• Founder

  • Oct 2018 - Present

  We create well-researched articles for blogs, guest posting, and media publications that will help our clients stand out, drive leads, and increase traffic. https://content-kit.com/en/ We create well-researched articles for blogs, guest posting, and media publications that will help our clients stand out, drive leads, and increase traffic. https://content-kit.com/en/



Ukrainian PR Army

• Ukraine
• Non-profit Organizations
• 1 - 100 Employee

• Head of Communications in WAOP

  • Dec 2022 - Mar 2023

  It was a grant-based project, "Where Are Our People?" My primary duties were: - Managing the website creation (https://deportation.org.ua/) - Setting up and managing content creation for the website, blog, and social media - Managing the team of website and content creators - Making sure all of the grant requirements will be fulfilled in proper quality and on time We have completed and over-achieved the project's milestones, including: - Creation of a website, together with an interactive map of deportations - Creation and publication of 10 deeply-researched analytical blog articles on the topic of modern and historical deportations - Gathering, creating, and publication of 30 stories about deported people - Creation and publication of more than 100 social media posts Show less



Mailbird

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Senior Content Manager

  • Oct 2019 - Sep 2022

  Main duties: - Building & managing a remote content department; - Developing and executing a united content strategy, which includes the company blog, social media, email, and other channels; - Content planning (including deep SEO research); - Content auditing; - Content quality assurance and editing; - Blog content creation; - Content distribution strategy; - Email marketing, both strategy and implementation; - Analyzing conversion funnels and finding the best growth points in content; - Running A/B experiments to increase content traffic and conversion rates; - Cooperating in marketing efforts and launches. Show less



Beauty Pro Salon Software

• Ukraine
• Software Development
• 1 - 100 Employee

• Content Marketing Manager

  • May 2018 - Jan 2019

  Main duties: - Developing and executing the content strategy from scratch; - Copywriting; - Email marketing (all stages); - Building the content team from scratch; - Managing employees and contractors; - Content quality assurance; - Analyzing conversion funnels and finding the best growth points (in the content field); - Cooperating in the development of the general marketing strategy. Achievements: - Formed the content department from scratch; - Together with the SEO team, reached high results in attracting organic traffic to the platform's website; - Implemented standardization in the content creation process and significantly raised the quality of the content; - implemented an analytical approach in measurement the results of content-related efforts. Show less



CryptoArt

• Chief of Marketing

  • Jul 2017 - May 2018

  Main duties: - Marketing strategy (development and implementation); - Marketing analysis (market, target audiences, and competition investigations); - Development of the company's positioning; - Managing the team and contractors; - Collaboration with other departments of the company; - Content marketing (development of conversion funnels and content plans); - Email marketing (all stages); - Mentoring copywriters, content quality assurance. Achievements: - Formed the marketing department from scratch; - Developed a marketing strategy and positioning from scratch; - Helped the company to get the first 100 customers several months earlier than planned; - Raised two copywriters to a really high level of professionalism. Show less



HUBBER.PRO

• Ukraine
• Technology, Information and Internet
• 1 - 100 Employee

• Marketer

  • Jan 2017 - Jun 2017

  Main duties: - Marketing strategy; - Marketing analysis; - Marketing data analysis; - Collaboration with other departments of the company; - Email marketing (all stages); - Product marketing; - Copywriting. Achievements: - Developed lead generation methods which have become a basis for further marketing strategy; - Developed conversion funnels; - Together with an analytic specialist, implemented methods of deep marketing data analysis (traffic channels validation, events tracking, data integration). Show less



GRAVITY training centre

• Marketer, copywriter

  • May 2014 - Oct 2016

  Main duties: - Marketing strategy; - Building a partnership network; - Email marketing (all stages); - Copywriting. Main duties: - Marketing strategy; - Building a partnership network; - Email marketing (all stages); - Copywriting.



SKILLUP (Ukraine)

• Ukraine
• IT Services and IT Consulting
• 300 - 400 Employee

• Executive Director of the Georgian branch in Tbilisi

  • Nov 2014 - Mar 2016

  Main duties: - Opening a new training center in Tbilisi (Georgia); - Marketing strategy and lead generation; - Organization of the work process, hiring employees; - Building a partnership network with state and private organizations; - Email marketing; - Speaking on live presentations (English); - Reporting the customer (an agency under the Ministry of Economy of Georgia). Achievements: - Successfully implemented the project from scratch; - The enrollment of the 2nd year consisted of referrals by 50%. Show less