Experience

DQE, Data Quality Everywhere

• France
• Software Development
• 1 - 100 Employee

• Director Corporate Marketing

  • Sep 2021 - Present

  #Define and implement company brand position and value proposition for France & International Market#Provide strategic communications counsel in partnership with the executive team#Develop a cohesive content & lead gen strategy that drives brand awareness and demand#Build a talented marketing team #Promote great data quality achievement of our 400 customers #Define and implement company brand position and value proposition for France & International Market#Provide strategic communications counsel in partnership with the executive team#Develop a cohesive content & lead gen strategy that drives brand awareness and demand#Build a talented marketing team #Promote great data quality achievement of our 400 customers



Dataiku

• United States
• Software Development
• 700 & Above Employee

• South Europe Marketing Director

  • Jan 2019 - Sep 2021

  # Drive ABM Programs Create & drive ABM Programs (1to1 & 1tofew with industry focus) Work closely with account teams and customer champions for onboarding and engagement activities#Support Lead Generation Objectives Manage proprietary events (EGG Annual Conference, Forums, Workshop) and supervising third part events (Big Data Paris, various AI & Data conferences) Support Go to Market Strategies for Spain & Italy Define & orchestrate Marketing campaigns : Growth program, content syndication strategies# Create strong Awareness & Influence strategies Managing customers referencing projects (Success Stories, Video Success Stories, Press Interviews) Implement innovative influence and awareness strategies (club, PR, etc..) | Manage a team of 2 junior marketers | Work with a fantastic wider marketing team : sales, BDRs, CSMs, SME, Partners (+40)

• Marketing Associate France

  • Apr 2018 - Dec 2018

  Developing & implementing Online & Offline Marketing Strategy for France :Local PR agency management Marketing campaign’s local implementation using Hubspot, Salesforce E-mail marketing managementWebinar campaigns development – Enrichment of the Marketing databaseField and Tradeshow event planning and managementCross Functional Teamwork



BravoSolution

• B2B Field Marketing Manager

  • Oct 2014 - Mar 2018

  • Managing the budget and planning of marketing activities (France)Marketing campaign creation and delivery of content created centrally using HubSpot, Salesforce, • E-mail marketing management: audience segmentation, development and distribution of content, metrics and reporting• Webinar campaigns development (GoToWebinar)• Database Marketing – Maintain the integrity and effectiveness of the CRM by cleaning, importing, and appending data• Lead Management – Understand and enhance the systems that manage, qualify, and score prospects• Field and Tradeshow event planning and management: campaign setup, invitation management, logistics, follow up, reporting• Growing website visibility through strategic SEO

• CRM project manager

  • Apr 2014 - Sep 2014



N. Morgan

• PR & Marketing Assistant

  • Jul 2011 - Nov 2011

  Creation and management of press, stylists and customers databasesDefinition of marketing and communications strategiesParticipation to a Photo Shooting for communication tools Creation and management of press, stylists and customers databasesDefinition of marketing and communications strategiesParticipation to a Photo Shooting for communication tools



Geneviève Lethu

• Marketing and Communication Assistant

  • Jan 2011 - Feb 2011

  · Creation of the catalog for the winter collection · Responsible of a tableware stand during the big event of the company · Managed the communication problems between the shops · Managed photo-shooting of the products from the new collection · Creation of the catalog for the winter collection · Responsible of a tableware stand during the big event of the company · Managed the communication problems between the shops · Managed photo-shooting of the products from the new collection



Blue Pie Production

• Marketing and Communication Assistant

  • Apr 2010 - Aug 2010

  Managed a team of 10 personsCreation of a Social NetworkingCreation of artists biography, press releases, interviewsCreation of marketing toolsPromotion of Australian artists in France Managed a team of 10 personsCreation of a Social NetworkingCreation of artists biography, press releases, interviewsCreation of marketing toolsPromotion of Australian artists in France



Publicis Consultants

• Public Relations and Communications Services
• 200 - 300 Employee

• PR Assistant

  • Jun 2009 - Sep 2009

  Contact journalists Book press creationCreation of press releasesLearn how to work efficiently under pressureResearch products in magazineDeveloped personal plan of press action for each clientCoordinate public relations activities Contact journalists Book press creationCreation of press releasesLearn how to work efficiently under pressureResearch products in magazineDeveloped personal plan of press action for each clientCoordinate public relations activities



Carrefour

• France
• Retail
• 700 & Above Employee

• Merchandising Assistant

  • Dec 2008 - Jan 2009

  Organizing and displaying stockAnalysis of daily objectivesCustomers advices Organizing and displaying stockAnalysis of daily objectivesCustomers advices